Overview
Work History
Education
Skills
Languages
Interests
Timeline
Generic

Luisana Yorde

Boston,MA

Overview

6
6
years of professional experience

Work History

Marketing Intern

Homeseer
06.2024 - Current
  • Maintain and organize HomeSeer’s visual content archive and digital asset management system to support campaign delivery.
  • Upload high-resolution visuals and assets for internal teams and freelancers to streamline production workflows.
  • Support the development of marketing decks, presentations, and instructional materials for product launches and promotions.
  • Design and update Tableau dashboards for weekly KPI monitoring, enabling real-time marketing adjustments.
  • Track campaign rollout across platforms and report on social media performance trends.

Marketing Manager

Next Gen
01.2024 - 05.2024
  • Supported the creation of go-to-market strategies and competitive analysis presentations for key stakeholder review.
  • Developed branded reports, pitch decks, and visual presentations tailored for event sponsors and partners.
  • Led marketing strategy implementation using analytics to increase brand exposure and community engagement by 60%.
  • Monitored campaign KPIs and audience response to optimize digital content and ensure retention goals.

Marketing and Communications Intern

Tiempo Company
06.2023 - 08.2023
  • Conducted market research on consumer behavior and editorial trends to support the planning of content campaigns.
  • Assisted in the collection and analysis of visual performance data to strengthen audience engagement and reporting.
  • Collaborated with editorial and design teams to enhance brand storytelling and visibility across digital platforms.

Co-Founder & Director of Marketing & Partnerships

Sumando Corazones
09.2019 - 05.2022
  • Led end-to-end execution of social awareness campaigns, from concept to launch, in coordination with field partners across LATAM and Europe.
  • Managed creative assets and campaign visuals, ensuring alignment with brand tone and cross-cultural storytelling.
  • Collected and analyzed donor data and campaign performance metrics to inform future marketing strategies.
  • Oversaw supplier coordination and invoice tracking for all materials related to campaign logistics.
  • Created strategic reports and visual presentations to pitch future partnerships.

Education

Bachelor of Science - Marketing

Emerson College
Boston, MA
05-2025

Skills

  • Social media marketing
  • Content creation
  • Event planning
  • Photography
  • Fashion
  • Beauty
  • Creative Enterprises
  • Volunteering
  • Retail
  • Tech

Languages

English
Native or Bilingual
Spanish
Native or Bilingual
French
Elementary

Interests

Photography, Fashion, Beauty, Social Media, Creative Enterprises, Volunteering, Retail, Tech, Research

Timeline

Marketing Intern

Homeseer
06.2024 - Current

Marketing Manager

Next Gen
01.2024 - 05.2024

Marketing and Communications Intern

Tiempo Company
06.2023 - 08.2023

Co-Founder & Director of Marketing & Partnerships

Sumando Corazones
09.2019 - 05.2022

Bachelor of Science - Marketing

Emerson College

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Luisana Yorde