Luís Alberto Gutiérrez
Miami,FL
Summary
Dynamic Account Manager offering expertise in building partnerships, retaining key accounts and enhancing profit channels. Strong leader with proficiency in growing professional network, influencing decision-makers and devising successful strategies. Collaborative and strategic team leader with robust background in customer relationship management.
Overview
12
12
years of professional experience
Work History
Sr Key Account Manager
Kaseya
02.2022 - Current
- Responsible for strategic revenue growth
- Up-selling and cross-selling all Kaseya modules to more than 65 MSPs nationwide
- Negotiate and close renewal business with stakeholders, maintaining over 90% retention rate with active accounts
- Lead cross-functional tasks to effectively resolve customer needs.
- Built and maintained strong client relationships to drive business growth.
- Secured high-value accounts through consultative selling, effective customer solutions, and promoting compelling business opportunities.
- Ranked 6th place among 1083 sales professionals
Freelance | Growth Marketing
Dominai
08.2020 - 02.2022
- Accounts (DDSCAD – ROVEMA – Critical Power – Critical Power DR – ABC Compressors)
- Lead rebranding strategy and deployed a communication process to avoid business disruption
- Designed and executed marketing and awareness campaigns in accordance with corporate guidelines
- Utilized Growth Hacking principles for drip email marketing, landing pages, and paid ads
- Oversaw demand generation activities through LinkedIn by promoting webinars to segmented audiences
- Leveraged in-mail functionality by growth hacking sales reps LinkedIn profile to increase participants connections by 35%, generating 50 SQLs from a pool of 1200 MQLs.
Head of Sales | Customer Success
Lately. AI
12.2019 - 07.2020
- Lead a team of four people responsible for 2x increase in MRR from $22K to $48K by properly prioritizing opportunity focus and development
- Collaborated with the marketing and customer success team by prioritizing responsibilities, which resulted in streamlining on-boarding process to reduce customer churn to 3% or less
- Spearheaded first initiatives to penetrate in a highly regulated health and wellness market
Founder and Co-Owner
Numanta Business Services
05.2015 - 10.2019
- Designed and executed GTM strategy with the following results: $550K the 1st year to 2.5M second year and 5M third year
- Improved manufacturing process by selecting a new manufacturing process resulting in 54.8% reduction COGS
- Responsible for new product development; sampling, deployment, delivery forecasting, pricing, promotion, and end of life
- Oversaw talent development for a team of 10 SDRs
- Average sales closing ratio 12%
- Implemented digital marketing outreach initiatives, through supervising and executing a $17K marketing budget, generating an average of $150K in weekly sales.
Sales
AE SOUTHEAST, Evolve Controls IOT
12.2016 - 01.2018
- Championed a team of six to expand Evolve’s southeast territory presence by effectively cold calling/emailing leads daily, and prospecting new enterprise clients (end users) as the only source of leads
- Built the southeast region enterprise sales funnel of 40 end user clients in one year
- Negotiated and closed 1st significant deal in Florida, at Orlando Grande Lakes Resort
- 1,500 rooms (average room cost $2,800).
Project Manager | Sales | Operations
Aetna
08.2014 - 04.2015
- Responsible for managing and staffing Coventry’s first pop-up direct sales location -ACA Project
- Established a call center and oversaw the development of a team of 25 agents
- Overall sales achievement of 12,000 new subscribers over a 4-month period.
Enterprise Territory Manager
Schneider Electric
01.2012 - 08.2014
- Built my career at SE starting as an Inside Sales Representative for Central America and Caribbean
- Progressed to become to Account Manager for Miami Exporters, and eventually took on the role of Territory Manager for the English Caribbean
- Led and developed a team of 10 PMs across multiple countries and channels
- Contributed with $5,000,000 annual revenue quota, averaging 112% sales achievement
- Managed cross-functional business units (Power, Engineering, Solutions) oversaw stakeholder and end-user engagement, and coordinated project management to successfully deliver Suriname's first One Megawatt Data Centre
- Salesforce CRM Regional Master Trainer for 20 trainees and five trainers in LATAM.
Education
NSE 1 Certification -
Fortinet Training Institute
2023
Certification - Business Coaching
CorpX Institute
Miami, FL2015
Certification - Project Management
Kaplan
Miami, FL2012
BBA - Mass Communications Marketing Business
Universidad Santa Maria
Venezuela2005
Skills
- Bilingual
- Collaborative Mindset
- Interpersonal Communication Skills
- Online Marketing Strategies
- Relationship Building
- Revenue Growth
- Sales Program Creation
Accomplishments
- Won 2015 Hispanic Entrepreneur award from Prospera, Hispanic Business Initiative Fund of Florida.
- Won 3rd place amongst 50 companies (Miami and New York City) on CREATE Business Accelerator in 2015
- Ranked 6th place amongst 1083 sales professionals at current workplace
Timeline
Sr Key Account Manager
Kaseya
02.2022 - Current
Freelance | Growth Marketing
Dominai
08.2020 - 02.2022
Head of Sales | Customer Success
Lately. AI
12.2019 - 07.2020
Sales
AE SOUTHEAST, Evolve Controls IOT
12.2016 - 01.2018
Founder and Co-Owner
Numanta Business Services
05.2015 - 10.2019
Project Manager | Sales | Operations
Aetna
08.2014 - 04.2015
Enterprise Territory Manager
Schneider Electric
01.2012 - 08.2014
NSE 1 Certification -
Fortinet Training Institute
Certification - Business Coaching
CorpX Institute
Certification - Project Management
Kaplan
BBA - Mass Communications Marketing Business
Universidad Santa Maria
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