Trade Marketing Manager
Heineken
Ho Chi Minh, Vietnam
03.2024 - 04.2024
- Collected and analyzed premium segment data for Q2 reports.
- Co-presented the Q2 performance review for 'Edelweiss.'
- Organized and executed an Easter activation event at the Sheraton Hotel, Ho Chi Minh City.
- Conducted outlet visits to ensure consistent performance and adherence to HEINEKEN standards.
- Managed budget allocations for trade promotions across channels.
- Coordinated with internal teams to ensure that promotional activities were executed accurately and on time.
