LUKE MANETZ
Chesapeake,VA
Summary
Accomplished and results-driven General Manager with over 7 years of proven success in driving multimillion-dollar revenue growth, optimizing profitability, and leading elite sales teams. Expert in strategic planning, operational excellence, and high-impact sales execution that consistently exceeds targets. Known for transforming underperforming teams into top producers, leveraging CRM and data analytics to increase sales pipelines, and delivering measurable results in competitive markets.
Overview
8
8
years of professional experience
Work History
General Manager
USF Holdings LLC
09.2021 - Current
- Boosted monthly revenue from $224,782 to $287,500 by redesigning mass marketing strategies via CRM tools, increasing qualified leads and conversion rates.
- Reduced payroll costs by 6% annually through strategic staffing adjustments and process efficiencies, saving $43,920 per year.
- Directed launch and grand opening of multiple South Carolina clubs, implementing standardized training and operational excellence to ensure on-time, high-quality openings.
- Built and managed a high-performance sales team generating $991,148 in quarterly revenue through targeted coaching and leadership.
- Implemented company-wide CRM rollout, developing training resources, managing adoption, and optimizing functionality to improve sales tracking and customer engagement.
- Decreased membership cancellations by 18% annually, increasing net membership value by $28,000 through revised retention procedures and staff training.
Assistant General Manager / General Manager
USF Holdings LLC
06.2018 - 09.2021
- Developed and executed strategic sales plans to expand customer base and maximize revenue potential.
- Produced detailed sales and production reports for executive leadership to guide strategic decisions.
- Trained, mentored, and coached new hires to achieve individual and team sales targets.
- Monitored competitors and market trends, adjusting strategies to maintain competitive advantage.
Senior Sales Manager
USF Holdings LLC
06.2017 - 06.2018
- Consistently exceeded sales targets through persuasive client presentations and solution-based selling.
- Expanded client portfolio, driving both new account acquisition and retention of key accounts.
- Leveraged industry knowledge and competitive intelligence to position offerings as superior in the market.
Skills
- Sales & Revenue Growth Strategy
- Multi-Site Operations Leadership
- High-Performance Team Development
- Strategic Planning & Market Expansion
- CRM Implementation & Optimization
- Process Improvement & Cost Reduction
- Client Relationship Management (B2B & B2C)
- Budgeting, Forecasting & P&L; Management
- Data-Driven Decision Making
- Microsoft Office Suite Salesforce Marketing Cloud & Pardot Microsoft SQL Server Kronos
SELECT ACHIEVEMENTS
- Increased monthly EFT revenue by $62,718 through innovative marketing and operational strategies.
- Managed multi-million-dollar P&L; with consistent year-over-year revenue growth.
- Successfully launched multiple new club locations, delivering 100% on-time openings with fully trained teams.
- Led a company-wide CRM software implementation impacting multiple locations and hundreds of employees.
Timeline
General Manager
USF Holdings LLC
09.2021 - Current
Assistant General Manager / General Manager
USF Holdings LLC
06.2018 - 09.2021
Senior Sales Manager
USF Holdings LLC
06.2017 - 06.2018
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