Summary
Overview
Work History
Education
Skills
Certification
Accomplishments
Timeline
Generic
Luke Norby

Luke Norby

Portland,USA

Summary

Experienced video director and multimedia designer with over 20 years in theatrical and event technologies. Seasoned expertise in video design, programming, production, and postproduction for high-profile events and performances. Proven track record of enhancing productions with creative video and interactive solutions and experienced technical direction. Multi-disciplinary Producer, Director, Designer, Editor, Artist, Engineer, and audio/video expert technician with extensive experience leading crews on and around stages and screens globally.

Overview

21
21
years of professional experience

Work History

Studio Manager

Scoopflow Studios
01.2021 - 01.2023
  • Managed 2-year installation process of premium custom recording studio
  • Resident IT admin and House Engineer
  • Managed extensive catalog of A/V gear
  • Wrote, produced, and engineered diverse collection of music and audio content

Creative Director

Five Ohm Productions
01.2016 - 01.2023
  • Resident A/V designer and supervisor for theatrical, corporate, retail, and events
  • Oversaw original programming in music, theater, video, and podcasting
  • Managed leadership coordination efforts amid rapid and diverse growth.

House Technician

Signature Theatre
01.2015 - 01.2020
  • Liaison between all technical departments of four theatrical spaces
  • Managed rotating productions from resident company, rentals, events, TV/Film.

PMO Software Consultant

HBO
01.2011 - 01.2013
  • Worked on M.I.N.D
  • With business analysts, developers, QC, and interdepartmental administration on daily prioritization tasks related to an evolving metadata generator.

Creative Director

Dutch Bros Coffee (DB Franchising, USA)
01.2003 - 01.2007
  • Wrote, voiced, and scored jingles and comedy commercials for terrestrial radio
  • Acted as an on-air company spokesperson at over 100 grand openings
  • Pioneered the (solo) video department in a pre-YouTube era.

Video Director & Multimedia Designer

Various Locations
01.2010 - Current
  • Video Designer: "Between the World and Me" at Apollo /Kennedy Center (2018)
  • Video Designer: "Dealbook Conference" for The New York Times, Jazz at Lincoln Center (2017-2018)
  • Video Designer: "Cambodian Rock Band" LORTB Tour2023
  • Video Designer for "Reggie Watts: Dutch A/V" and "Transition" with Tommy Smith for UTR Festival

Creator

Lukreative Industries/ Relative Creations
01.2007 - Current
  • Audio/Video Design, Direction, Producing, Editing, Scoring, Shooting, Motion Graphics, and VFX
  • Consultation and execution of complex audio, video systems for experiential environments
  • Expert in site-specific video surface and projection mapping and installation.

Education

Graduate of The Acting School -

The Pacific Conservatory for the Performing Arts
01.2001

Skills

  • Video Programming
  • Sound Engineering
  • Touch Designer, Qlab, VDMX
  • Dante, Pro Tools, Logic, Ableton
  • Cinematography, Drone Pilot
  • Adobe Premiere, After Effects
  • Final Cut Pro, Resolve
  • chatGPT and emerging API
  • Client Communication
  • Team management skills

Certification

  • Dante Level 3 Training - 2019
  • Certified Google Ninja - Alphabet

Accomplishments

  • Video Designer: "Between the World and Me" at Apollo /Kennedy Center (2018)
  • Video Designer: "Dealbook Conference" for The New York Times, Jazz at Lincoln Center (2017-2018)
  • Video Designer: "Cambodian Rock Band" LORTB Tour2023
  • Video Designer for "Reggie Watts: Dutch A/V" and "Transition" with Tommy Smith for UTR Festival

Timeline

Studio Manager

Scoopflow Studios
01.2021 - 01.2023

Creative Director

Five Ohm Productions
01.2016 - 01.2023

House Technician

Signature Theatre
01.2015 - 01.2020

PMO Software Consultant

HBO
01.2011 - 01.2013

Video Director & Multimedia Designer

Various Locations
01.2010 - Current

Creator

Lukreative Industries/ Relative Creations
01.2007 - Current

Creative Director

Dutch Bros Coffee (DB Franchising, USA)
01.2003 - 01.2007

Graduate of The Acting School -

The Pacific Conservatory for the Performing Arts
Luke Norby