LYDIA PULLER
San Rafael,CA
Summary
Creative Digital Marketing professional eager to work with top clients. Experienced in developing landing pages, sales funnels, and copywriting. Talent for devising creative strategies, graphic design, copywriting, content and project management. Quick to learn and implement new technologies and strategies.
Overview
24
24
years of professional experience
1
1
Certification
Work History
MARKETER /Digital Content Creator
Plant Based Food Coach
San Rafael, CA
06.2020 - Current
- Developed curricula, instructions, documentation, and written tests for plant-based training courses.
- Design, build and maintain websites, landing pages, marketing materials, promotional advertisements, and digital assets.
- Develop marketing strategies to promote brand and healthy plant-based lifestyles.
- Created engaging content to keep social media channels updated and on-brand.
- Managed 4 teams of contractors for various projects
DIGITAL MARKETER
Herspective Marketing
San Rafael, CA
01.2016 - Current
- Managed relationships with clients and translated marketing and social media needs into results-driven strategies.
- Conducted target market research to scope out industry competition and identify advantageous trends. Analyzed competitor pages to locate backlinks and keyword opportunities.
- Drafted customized layout and wireframes based on predetermined parameters and expectations.
- Managed partnerships and strategic business relationships by negotiating contract terms and handling conflicts.
- Captured new customers by optimizing business strategies and launching products to diversify offerings.
- Recruited and managed teams of experienced contractors to complete projects on time and within budget requirements.
REALTOR / MARKETER
Vanguard Properties & Alain Pinel
San Francisco, CA
01.2002 - 01.2018
- Increased revenue opportunities by developing custom marketing strategies to various commercial and private clients.
- Design marketing content and develop marketing strategy to consistently grow client base and increase revenue
- Promoted properties to target audiences to enhance revenue generation and delivered strategic assistance to investors looking to buy or sell properties in Bay Area.
- Conducted educational seminars explaining the short sales processes, mortgage loan processing and foreclosures.
Education
Certification - Women's Entrepreneurship
Cornell University
Ithaca, NYBachelor of Arts - Ethnic Studies
University of California, Berkeley
Berkeley, CALicense -
Residential Real Estate Sales
San Francisco, CASkills
- Project Management
- Competitive Research
- Marketing Strategies
- Search Engine Optimization
- Social Media Best Practices
- Digital Media
- Content Management
- Content Marketing
- Email Marketing
- Web Page Creation and Editing
- Social Media Content Writing
- Web Content Management
Certification
ClickFunnels Certified Partner
Timeline
MARKETER /Digital Content Creator
Plant Based Food Coach
06.2020 - Current
DIGITAL MARKETER
Herspective Marketing
01.2016 - Current
REALTOR / MARKETER
Vanguard Properties & Alain Pinel
01.2002 - 01.2018
Certification - Women's Entrepreneurship
Cornell University
Bachelor of Arts - Ethnic Studies
University of California, Berkeley
License -
Residential Real Estate Sales
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