Lydia Scoper
Nashville,Tennessee
Summary
Dynamic and results-oriented professional with a diverse background spanning PR, marketing, and event coordination, notably at Heather Hall For Eight Days a Week. Excelled in content creation, social media strategy, and fostering client relationships. Skilled in Adobe Creative Suite and adept at crisis communication, demonstrating a unique blend of creative and analytical prowess.
Overview
4
4
years of professional experience
Work History
Paid Intern/Assistant
Heather Hall For Eight Days a Week
01.2024 - Current
- Prepared project progress reports for stakeholders, ensuring clear communication and alignment.
- Assisted with PR and marketing tasks for nine diverse clients, gaining hands-on industry experience.
- Managed and updated press lists to ensure effective media outreach and coverage.
- Developed and executed content strategies for social media platforms (Instagram, TikTok, Pinterest, LinkedIn, YouTube, Facebook) to boost brand visibility.
- Wrote SEO-focused content to enhance online visibility and support client campaigns.
- Collaborated on content planning and project management using Airtable, Asana, and Canva.
- Contributed wedding submissions to Style Me Pretty Weddings, refining writing skills and attention to detail.
- Participated in weekly team meetings to track project progress and ensure client objectives were met.
- Represented clients at PR events, networking and staying up-to-date on industry trends.
- Conducted market research to inform communication strategies and decision-making.
Part-time Sales Associate
Fahertybrand
08.2023 - Current
- Maintained store visual appeal by organizing racks and shelves to promote merchandise and engage customers.
- Processed cash transactions accurately, adhering to company policies.
- Built customer relationships to drive repeat business and loyalty.
- Managed returns, exchanges, and refunds in line with store policy.
- Demonstrated product knowledge and expertise in sustainable fashion and personal style.
- Addressed customer needs by recommending relevant products and services.
- Collaborated with team members to enhance store performance and share best practices.
Home Organizer and Cleaner
Ashenhurst Family
02.2023 - 05.2023
- Designed functional home office setups, improving productivity through organized filing systems and workspace optimization.
- Enhanced meal prep efficiency by reorganizing kitchens and optimizing pantry storage.
- Developed time-saving routines to streamline daily transitions for busy families.
- Implemented organizational systems to reduce clutter and increase home efficiency.
Babysitter
Sitting Made Simple Nashville
03.2022 - 12.2022
- Organized engaging activities and games for children ranging from 1 to 11 years old.
- Adapted to diverse family structures, cultural backgrounds, and parenting styles to create a nurturing environment.
- Provided care for up to seven children, including meal prep, naps, homework assistance, outdoor activities, and bedtime routines.
- Ensured developmental engagement through play, learning, discipline, and individual care as per parental requests.
Nanny
Keeney Family
06.2021 - 08.2021
- Supervised and cared for three children (ages 4, 6, and 9), supporting daily activities and routines.
- Assisted with housekeeping, errands, and meal/snack preparation according to dietary guidelines.
- Ensured timely attendance for swim practices and lessons.
- Provided on-call care for two infants, handling basic needs and emergency situations.
- Addressed behavioral issues using appropriate discipline and maintained proactive communication with parents.
- Fostered character development by modeling responsibility, respect, and empathy.
- Administered basic first aid and medication as needed.
Education
Bachelor of Arts - Public Relations
Lipscomb University
Nashville, TN05-2025
Skills
- Proficient in Adobe Photoshop, Illustrator, Premiere, and InDesign
- Content Creation & Social Media Strategy
- Photography & Styling for Creative Projects
- Strong Writing & Editing (AP Style, SEO)
- Crisis Communication & PR Strategy
- Event Planning & Coordination
- Multimedia Production
- Trend Analysis & Fashion Marketing
Timeline
Paid Intern/Assistant
Heather Hall For Eight Days a Week
01.2024 - Current
Part-time Sales Associate
Fahertybrand
08.2023 - Current
Home Organizer and Cleaner
Ashenhurst Family
02.2023 - 05.2023
Babysitter
Sitting Made Simple Nashville
03.2022 - 12.2022
Nanny
Keeney Family
06.2021 - 08.2021
Bachelor of Arts - Public Relations
Lipscomb University
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