The Franchise Performance Consultant (FPC) serves as a brand ambassador in the field and acts as the primary point of contact for franchise owners. This role is responsible for providing operational guidance, ensuring brand standards are consistently met, and facilitating communication between franchisees and corporate departments. The FPC oversees training to uphold operational excellence, supports franchisees in maintaining vendor relationships to ensure cost-effective and branded product deliveries, and ensures adherence to company marketing objectives. Additionally, this role assists franchise owners in executing local store marketing initiatives to drive business growth.