Mackenzie Bruns
Macungie,PA
Overview
2
2
years of professional experience
1
1
Certification
Work History
Election Reporter & Data Analyst
Penn State News Lab Election Team
2024.01 - Current
- Collaborated with cross-functional teams to ensure data integrity and accuracy, resulting in better-informed decisions.
- Utilize GIS technological platforms such as ArcGIS Pro and R to report on data analytics to enhance political reportage and visualizations
- Increased online engagement by incorporating multimedia elements such as photos, videos, and infographics into articles.
Undergraduate Research Assistant
Penn State College of Earth & Mineral Sciences Undergraduate Research (UROC Program)
2024.01 - Current
- Assist graduate research project focusing on climate science and disaster mitigation, with an emphasis on pluvial floods in Bengaluru, India.
- Conduct qualitative coding, tagging flood depth, article type, and key policymakers, showcasing a detail-oriented approach to the intersection of data analysis and GIS technological platforms by conducting media analysis.
- Encourage an exploration of climate mitigation to understand the implications of environmental change on communities
- Gained proficiency in statistical software packages, improving data analysis capabilities.
Sustainability Strategic Consultant
Penn State Student Sustainability Advisory Council (SSAC)
2022.01 - Current
- Deliver data-driven insights by conducting in-depth market research and analysis, guiding clients toward informed decision-making for environmental sustainability.
- Assist Penn State in achieving LEED certification by providing strategic guidance on sustainable design principles and best practices.
- Foster a culture of continuous improvement by regularly reviewing team performance metrics and identifying areas for enhancement at Penn State.
Senior Documenter
Centre County Documenters Program
2022.01 - Current
- Regularly attend various public township meetings in Centre County to provide detailed reports on transportation, water authority, and other important topics. Gain valuable insights into the environmental processes that drive community objectives.
- Pinpoint communities facing heightened underreporting risks and scrutinized strategies that inadequately served specific areas
- Hold government officials accountable by meticulously documenting all key decisions made during public township meetings and effectively communicate them to the community, ensuring transparency and accountability.
Communications and Social Media Manager
Epsilon Sigma Alpha (ESA)
2023.01 - 2023.12
- Boosted audience engagement with the creation of compelling content for various digital platforms.
- Streamlined internal communications processes, improving information flow and collaboration among team members.
- Lead marketing campaigns and directed a small marketing team to deliver quality content to enhance audience engagement.
Education
Bachelor of Arts - Journalism
Pennsylvania State University
University Park, PA05.2025
Bachelor of Science - Geography And Geographic Information Systems
The Pennsylvania State University
University Park, PA05.2025
Skills
- ArcGIS Pro
- R Programming
- Spatial Statistics
- Microsoft Excel
- Stata
- Google Earth
- Environmental Consulting
Certification
- Penn State Department of Geography | Environment & Society
- Geospatial Informational Systems
Timeline
Election Reporter & Data Analyst
Penn State News Lab Election Team
2024.01 - Current
Undergraduate Research Assistant
Penn State College of Earth & Mineral Sciences Undergraduate Research (UROC Program)
2024.01 - Current
Communications and Social Media Manager
Epsilon Sigma Alpha (ESA)
2023.01 - 2023.12
Sustainability Strategic Consultant
Penn State Student Sustainability Advisory Council (SSAC)
2022.01 - Current
Senior Documenter
Centre County Documenters Program
2022.01 - Current
Bachelor of Arts - Journalism
Pennsylvania State University
Bachelor of Science - Geography And Geographic Information Systems
The Pennsylvania State University
- Penn State Department of Geography | Environment & Society
- Geospatial Informational Systems
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