MACKENZIE MILLARD
Cottage Grove,United States
Summary
Director of Sales with 16+ years of experience in consultative selling, account management, and strategic planning. Demonstrates a strong ability to cultivate strategic partnerships and drive revenue growth through innovative marketing planning and account development. Committed to leveraging extensive expertise to lead teams and achieve exceptional business outcomes.
Overview
16
16
years of professional experience
Work History
Director of Sales
Sara Lee Frozen Bakery
02.2024 - Current
- Lead national and international sales strategies with a focus on growth and retention across multiple key accounts.
- Manage and grow relationships with major retailer & distribution partners including Albertsons, Winco, SpartanNash, Costco Canada, BakeMark, KeHE, Stater Brothers, Hy-Vee, Target and many more.
- Successfully expanded the Canadian new business market, generating $500K in incremental sales volume.
- Conduct in person and vertual client meetings to showcase products, securing new business.
- Coordinate with demand planning for accurate forecasts and update CRM for leadership insights.
- Surpass quarterly targets, achieving notable revenue and market expansion.
- Collaborate with marketing on strategic campaigns, boosting client acquisition.
- Analyze sales data to refine strategies, improving team performance
Account Executive - Migrations
TravelNet Solutions
09.2023 - 02.2024
- Cultivated strong client relationships, driving revenue growth and customer satisfaction.
- Collaborated with our internal teams to create and implement effective sales strategies.
- Utilized CRM for precise sales data management, improving insights and client tracking.
- Set and achieved company defined sales goals.
- Contributed to team objectives in fast-paced environment.
- Met existing customers to review current services and expand sales opportunities.
National Account Manager
DecoPac, Inc
05.2022 - 09.2023
- Managed, supported and grew business relationships with existing accounts and developed strategies to increase sales and revenue.
- Analyzed sales and customer data to identify trends and opportunities for increased profitability.
- Created sales forecasts to target daily, monthly and yearly objectives.
- Performed effectively in self-directed work environment, managing day-to-day operations and decisions.
- Met existing customers to review current services and expand sales opportunities.
Account Manager
DecoPac, Inc
01.2017 - 05.2022
- Managed multiple accounts, consistently exceeding performance targets and enhancing client satisfaction.
- Collaborated with managers to provide customer feedback and recommend operational changes to meet emerging trends.
- Generated advertising brochure for vendor use.
- Acted as primary contact for client needs, resolving issues efficiently and maintaining high service standards.
- Built and scaled the entire inside sales team to 10 members, ensuring each was thoroughly trained and fully equipped for success.
- Worked closely with the marketing team to enhance outreach strategies and optimize customer retention efforts.
Sales Development Rep
Resortsandlodges.com
03.2016 - 01.2017
- Generated new prospects and nurtured existing ones via calls and emails, setting a company record for appointments.
- Documented interactions in CRM, supporting account executives to develop sales opportunities.
- Executed cold calls and digital strategies to acquire customers, significantly boosting the sales pipeline.
- Researched potential prospects online to create qualified call lists, enhancing team efficiency.
- Communicated prospect needs and account details to prepare team for successful introduction meetings.
- Achieved the largest one-off sale in company history, boosting revenue and client satisfaction.
- Generated new sales opportunities through cold calling and networking, enhancing client base.
- Promoted products and services to potential clients, securing new accounts and increasing sales.
- Educated customers on product features and benefits, leading to informed purchasing decisions.
- Negotiated prices and finalized contracts to close sales, contributing to overall revenue growth.
Sales Executive
Stauer Jewelry Inc
11.2012 - 02.2016
- Achieved the largest one-off sale in company history ($60K), boosting revenue and client satisfaction.
- Generated new sales opportunities through cold calling and networking, building my client base.
- Promoted products to potential clients, securing new accounts and increasing sales.
- Researched sales opportunities and possible leads to exceed sales goals and increase profits.
- Informed customers of promotions to increase sales productivity and volume.
- Negotiated prices and finalized contracts to close deals.
Color Technician
Rocco Altobelli
07.2012 - 10.2012
- Assisted clients in selecting hair colors tailored to skin tone, enhancing overall appearance.
- Performed advanced coloring techniques, achieving trendy and dimensional looks.
- Maintained detailed client records, ensuring personalized service and satisfaction.
- Scheduled and managed client appointments, optimizing salon workflow.
- Analyzed hair health, providing advice to prevent damage and maintain vibrant color.
Sales Associate
The Buckle
01.2009 - 01.2012
- Engaged customers to identify needs, enhancing satisfaction and driving repeat business.
- Answered calls, providing detailed product and service information to boost sales.
- Maintained clean areas for optimal productivity, contributing to a positive shopping experience.
- Processed payments accurately, ensuring smooth transactions and customer trust.
- Collaborated with team to meet sales targets, fostering a supportive work environment.
Education
SOME COLLEGE - BUSINESS
Century College
01-2012
COURSES - undefined
Century College
TECHNICAL - COSMETOLOGY
Regency Beauty Institute, Century College
Maplewood, MN05.2011
HIGH SCHOOL DIPLOMA - undefined
Woodbury High School
Woodbury, MN05.2010
Skills
- Customer Relationship Management
- Sales Leadership and Training
- Account Management
- Strategic Partnerships
- Performance Goals
- Consultative Selling
- New Business Development
- Revenue Generation
- Strategic Planning
- Account Development
- Client Relationship Building
- Marketing Planning
- Cold Calling
- Sales Presentations
- Customer Service
- Customer Acquisition
- CRM Platforms
- Forecasting
Websites
Timeline
Director of Sales
Sara Lee Frozen Bakery
02.2024 - Current
Account Executive - Migrations
TravelNet Solutions
09.2023 - 02.2024
National Account Manager
DecoPac, Inc
05.2022 - 09.2023
Account Manager
DecoPac, Inc
01.2017 - 05.2022
Sales Development Rep
Resortsandlodges.com
03.2016 - 01.2017
Sales Executive
Stauer Jewelry Inc
11.2012 - 02.2016
Color Technician
Rocco Altobelli
07.2012 - 10.2012
Sales Associate
The Buckle
01.2009 - 01.2012
COURSES - undefined
Century College
TECHNICAL - COSMETOLOGY
Regency Beauty Institute, Century College
HIGH SCHOOL DIPLOMA - undefined
Woodbury High School
SOME COLLEGE - BUSINESS
Century College
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