Mackenzie Rawlin
Tallahassee,FL
Summary
High-achieving recent graduate with MS in Integrated Marketing Communications eager for opportunities within Public Relations or Marketing. Talented in content creation, writing and editing, and media/communications. Quick learner with keen attention to detail ready to begin career in marketing.
Overview
2
2
years of professional experience
Work History
Account Coordinator Intern
RBOA
05.2024 - 08.2024
- Developed content for marketing campaigns for social media pages, blog posts and email
- Provided support in strategic meetings to increase awareness and improve brand recognition
- Analyzed reports for results on different platforms and made recommendations for areas of growth
PR and Marketing Intern
The Borgen Project
03.2024 - 06.2024
- Created branding campaigns and conducted informal focus groups for market research
- Utilized social media to develop web-based messaging for fundraising and advocacy efforts
- Contributed to brainstorming meetings to develop marketing ideas for collateral and digital content
Team Member
Moe’s Southwest Grill
01.2023 - 02.2024
- Prepped and prepared orders, cleaned and sanitized work stations and dining room, rang up orders for customers, ensured quality customer service at all times
- Trained new team members on company procedures and protocols to foster smooth onboarding process and facilitate integration
Drill Assistant
FSU Marching Chiefs
08.2023 - 12.2023
- Managed equipment such as performance instruments, podiums/ladders, and others for the entire band
- Assisted with evaluating marching techniques and playing ability throughout the season
- Created content for the Trumpet Section’s Instagram Page
- Communicated logistical information between band directors and band members
Education
Master’s of Science - Integrated Marketing and Management Communications
Florida State University
Tallahassee, FLBachelor’s of Science - Media/Communication Studies
Florida State University
Tallahassee, FLSkills
- Content Creation
- Writing
- Editing
- Detail Oriented
- Leadership
- Cross Functional Communication
- Interpersonal Communication
Awards
- Dean’s List, FSU - 2019 thru 2023
- Medal of Honor, Marching Chiefs, 2023
Timeline
Account Coordinator Intern
RBOA
05.2024 - 08.2024
PR and Marketing Intern
The Borgen Project
03.2024 - 06.2024
Drill Assistant
FSU Marching Chiefs
08.2023 - 12.2023
Team Member
Moe’s Southwest Grill
01.2023 - 02.2024
Master’s of Science - Integrated Marketing and Management Communications
Florida State University
Bachelor’s of Science - Media/Communication Studies
Florida State University
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