Summary
Overview
Work History
Education
Skills
Technical Tools
Timeline
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Maddi Webb

Glenford,OH

Summary

Resourceful, innovative thinker committed to utilizing obtained skills and persistently building upon self-knowledge and experience. Goal-driven and value-based to execute all tasks given and provided by fellow administrators. Direct attention to fine detail throughout all completed projects and core duties. Effective leader of cross-functional initiatives, and high-performing teams, while significantly improving digital assets for Waste Away Systems, American Eagle Outfitters, & Nationwide Children's Hospital Foundation. Recognized for consistently exceeding goals and expectations. Excellent communicator and planner, committed to building long-lasting and productive relationships.

Overview

6
6
years of professional experience

Work History

Assistant Director of Children’s Miracle Network

Nationwide Children’s Hospital Foundation
05.2022 - Current
  • Discovered opportunities to gain deeper insight into creating efficient and streamlined processes within the industries that drive supporting funds.
  • Engaged with larger movements to build transformational and deeply collaborative partnerships.
  • Participated in strategy development and planning to grow the organizing programs and advance campaigns.
  • Conducted national corporate campaigns with a wide variety of entities including; Knight Transportation, Swift Transportation, Love's Travel Stops, Valvoline Instant Oil, Walmart, RE/MAX, Credit Unions for Kids, Circle K Corp., Panda Express, Great Clips, and many more local entities.
  • Serves as the CMN hospital advisor to assigned Dance Marathon programs within the market. Led professional development programs with new hires, interns, and student philanthropists at Otterbein University, Capital University, and supported The Ohio State University programs.
  • Manages all aspects of key Children's Miracle Network Hospitals corporate partners and peer-to-peer programs and works to ensure the success of fundraising campaigns.
  • Manages and executes the solicitation, cultivation and stewardship of assigned CMN partners/programs.
  • Achieves personal & department revenue goals ensuring timely reporting of activities to date, revenue generated, and expenses.
  • Plans and facilitates kickoffs for assigned partners and programs before the start of their respective campaigns/fundraising events.
  • Ensures assigned accounts have the tools, communication, and local resources necessary to meet or surpass annual fundraising goals.
  • Ensures assigned accounts receive appropriate acknowledgment and recognition promptly.
  • Cultivates and increases relationships with assigned partner accounts via various avenues including face-to-face meetings, hospital tours, written communication, etc.
  • Develops and executes strategies for re-engaging dormant partners and programs.

Social Media & Community Relations Strategist

Waste Away Systems
07.2021 - 03.2022
  • Planned marketing initiatives and leveraged referral networks to promote business development.
  • Coordinated with social media, public relations and other teams to execute product introductions.
  • Partnered with graphics team to prepare, design, implement and measure success of campaigns.
  • Identified appropriate marketing channels and target customers for campaigns, bringing in an increase of 20% from strategic efforts.
  • Strengthened marketing programs to capture new business and take advantage of changing trends in client markets.
  • Optimized community outreach by sourcing new partnerships, events, and volunteer opportunities.
  • Managed company standards for all marketing collateral and maintained consistent application.

Community Outreach Coordinator - CSR Specialist

Waste Away Systems

  • Developed community reputation through strong commitment to customer satisfaction and strong client relationships.
  • Collected customer feedback and made process changes to exceed customer satisfaction goals.
  • Effective liaison between customers and internal departments.
  • Applied highly effective selling skills while properly engaging and presenting solutions to local customers.
  • Planned and executed events and marketing programs, producing 83% of successfully developed initiatives, producing qualified leads.

Nonprofit Founder & Advocate

The Snowflake Movement
11.2017 - Current
  • Monitored social media and online sources for community outreach.
  • Developed team communications and information for recruitment of schools, groups, churches & more.
  • Developed three branches in Florida, Georgia, and Michigan.
  • Producing total donation of 555 fleece blankets for patients, 45,775 paper snowflakes donated to Nationwide Children’s Hospital, C.S. Mott Children’s Hospital, and Arnold Palmer Children’s Hospital from 2017 to present.

Social Media Influencer

American Eagle Outfitters
10.2020 - 07.2021
  • Actively maintain social media accounts by keeping content engaging, fresh, educational, and entertaining.
  • Created, curated, and managed published content for feed and stories across social media channels, increasing social reach by 50%.
  • Produced relevant product content to reach target customers.
  • Posted testimonials, promotional content, and consumer experiences to social media platforms to garner comments and likes.
  • Monitored and built social media following by maintaining solid online presence via community engagement.
  • Built relationships with other brand ambassadors and influencers to assist in social media strategies.

Sales Manager

American Eagle Outfitters
04.2018 - 07.2021
  • Monitor ever-changing trends to stay on top of persistent changes to fashion trends to better serve customer needs.
  • Managed a sales team of 20+ associates, stepping in to support employees and deliver smooth sales processes for customers.
  • Managed order cycle to enhance business development and maintain sustainability and customer satisfaction
  • Organized promotional events and interacted with the community to increase sales volume
  • Identified opportunities for growth within the southern territory and collaborated with sales teams to reach sales goals.

Intern for Foundation Development Services

Nationwide Children's Hospital Foundation
05.2019 - 08.2019
  • Aided in the execution of special events associated with Nationwide Children's Hospital and Nationwide Children’s Hospital Foundation.
  • Assisted on behalf of various event projects from conceptualization to completion.
  • A few examples including, The Pay It Forward Party, The Slice of Columbus, The Columbus Duck Race, & The Thirty One Conference Event.
  • Created partnerships with community entrepreneurs and businesses.
  • Executed event social media posts for our Special Events team and Auxiliary groups.
  • Used coordination and planning skills to achieve results according to schedule.
  • Prepared a variety of different written communications, reports, and documents to ensure smooth operations.

Education

Some College (No Degree) - Communications & Digital Marketing

The Ohio State University
Newark, OH

Bachelor of Arts - Communications

The Ohio University
Zanesville, OH
12.2022

Bachelor of Arts - English

The Ohio University
Zanesville, OH
12.2022

Skills

  • Project support
  • Planning and execution
  • Social media platforms
  • Administrative assistance
  • Fundraising assistant
  • Campaign development
  • Content development
  • Content strategies

Technical Tools

Squarespace

Mailchimp

Adobe Creative Cloud

Google Apps & Google Ads

Canva

Strategize SEO Content

Timeline

Assistant Director of Children’s Miracle Network

Nationwide Children’s Hospital Foundation
05.2022 - Current

Social Media & Community Relations Strategist

Waste Away Systems
07.2021 - 03.2022

Social Media Influencer

American Eagle Outfitters
10.2020 - 07.2021

Intern for Foundation Development Services

Nationwide Children's Hospital Foundation
05.2019 - 08.2019

Sales Manager

American Eagle Outfitters
04.2018 - 07.2021

Nonprofit Founder & Advocate

The Snowflake Movement
11.2017 - Current

Some College (No Degree) - Communications & Digital Marketing

The Ohio State University

Bachelor of Arts - Communications

The Ohio University

Bachelor of Arts - English

The Ohio University
Maddi Webb