Overview
Work History
Education
Skills
Timeline
Generic

Madeline Goodman

Overview

10
10
years of professional experience

Work History

Director of Player Experience and Engagement

North Carolina FC
10.2023 - Current
  • Build and maintain strong relationships with NCFC players and coaching staff.
  • Create, oversee, and implement all programs and processes that enrich day-to-day athlete experience.
  • Ensure minor athletes and Club are abiding by SafeSport Training guidelines and USL Safety Guidelines.
  • Collaborate with HR to establish, lead, and execute all minor athlete program logistics, coordination, and communication.
  • Serve as liaison between players, coaches, and front office staff.
  • Provide recommendations and feedback to improve athlete experience.
  • Partner with coaching staff to create and maintain a positive, inclusive, and supportive environment for all athletes.
  • Work with marketing and sponsorship teams to develop player guide with team guidelines, city information and recommendations, staff directory, calendar, sponsorship benefits, etc.
  • Plan and execute player orientation week.
  • Schedule team meetings and functions, including front office meetings and team bonding events.
  • Oversee all administrative functions involving player relocations and establishment with the club, including assisting all players and their families move in to market.
  • Aid with creating team operating budget and manage budget throughout the season.
  • Oversee and manage all player appearances.
  • Work with individual athletes to develop transition plans for their post-playing career.
  • Manage and lead 1 additional full-time soccer operations staff member.

Director of Community Relations

North Carolina FC and North Carolina Courage
01.2023 - 10.2023
  • Developed, executed, and implemented community outreach strategy to drive engagement and build awareness for both teams.
  • Partnered with local organizations to support community engagement initiatives and build strong relationships with key community members.
  • Oversaw identification of targeted community events to attend and ensured maximum impact of participation.
  • Created and executed athlete community engagement strategy for both club teams.
  • Acted as principal ambassador for the organization, with responsibility for delivering the company’s vision within the local community.
  • Defined department KPIs and continuous improvements to community initiatives and manage department budget.
  • Served as a member of Club’s Leadership Team to ideate, drive and implement strategy and growth plans for the organization.
  • Managed 1 full-time staff member and team of 10 part-time interns.

Managing Director, Athlete Foundations

Prolanthropy, LLC
01.2021 - 11.2022
  • Managed a national portfolio of professional athlete 501c3 foundations (portfolio included several NFL, MLB, and NBA athletes)
  • Served as day-to-day client services contact for each athlete, their families, agent, and other key relationships
  • Worked with each athlete to develop their philanthropic vision and serve as acting Executive Director for each assigned Foundation
  • Lead the internal Foundation Management Team to meet & deliver high-impact, fundraising, and advancement goals
  • Recruited and managed an Executive Advisory Board of 25 major donors and local C-Suite Executives for each Foundation, including leading board meetings, communicating Foundation strategy and annual plan updates, and stewardship of each member
  • Responsible for development, management, and solicitation of all fundraising event sponsorships and community programming sponsorships - raising an average of $300k-$500k per client foundation each year
  • Cultivated ongoing relationships with sponsors and in-kind partners and identified new sponsorship opportunities.

Director of Foundation Operations and Events

Prolanthropy, LLC
06.2019 - 01.2021
  • Managed all day-to-day operations and budgets for assigned client portfolio of Foundations
  • Drafted necessary media elements including press releases, event scripts, and client talking points, and managed on-site media at events
  • Drafted event timelines, seating charts and event communication, negotiated vendor contracts and oversaw all planning and logistics for each assigned event
  • Developed Live Auction and foundation mission appeal strategies for assigned Foundation's fundraising events, including creation of video creative briefs for appeal videos
  • Managed a Foundation operations team with 1 full-time staff and 1 intern to produce fundraising events and community outreach programs that met each Foundation's financial and impact goals.

Special Events Manager

Big Brothers Big Sisters KC
04.2018 - 06.2019
  • Provided pre-event, on-site, and post-event leadership for the agency's largest annual fundraiser, Bowl for Kids' Sake, increasing event revenue by 4% to raise over $865,000 in 2018
  • Researched, recruited, and cultivated corporate and individual supporters to increase the event engagement and participation of over 2,000 event participants
  • Promoted agency mission and event participation through company presentations, meetings, and volunteer fairs
  • Planned and lead all logistics for the pre-event launch party, Bowl for Kids' Sake main event throughout July, and the post-event party
  • Managed and trained a team of 12 event interns to assist with event preparation, data entry, and other event tasks as assigned.

Associate Director of Events & Community Relations

University of Cincinnati Foundation
10.2016 - 04.2018
  • Managed all signature fundraising events for UC Health's West Chester Hospital including an annual golf outing and an annual spring gala, raising over $100,000 in combined event revenue
  • Solicited event sponsorships from corporate donors and managed all community partnerships for UC Health’s West Chester Hospital
  • Planned and executed events throughout the year in support of UC Health and UC College of Medicine donor stewardship and fundraising initiatives from conception through implementation, including the management of contracts and negotiations for all vendors
  • Created event timelines and conducted pre-event meetings with stakeholders and development staff to ensure the goals of every client were met
  • Contributed executive talking points and script content for events, assuring the message was strategic and properly targeted to the audience.

Community Relations Coordinator

Minnesota Timberwolves And Lynx
10.2014 - 10.2016
  • Coordinated all FastBreak Foundation and Lynx Foundation monthly special events in alignment with NBA and WNBA Cares initiatives and executed monthly staff volunteer events for 200 employees
  • Vetted, managed and tracked player community appearances and drafted player itineraries and schedules
  • Managed in-game community activation initiatives including silent auctions, Hero of the Pack military appreciation program, and other community recognition programs
  • Managed all monthly donation requests, assisted with team autograph signings, and managed inventory of signed memorabilia
  • Oversaw seasonal community relations staff.

Education

Bachelor of Arts - Communications

Tulane University
New Orleans, LA
05.2014

Skills

  • Athlete Engagement
  • Event Planning and Management
  • Project Management
  • Community Outreach
  • Program Development and Execution
  • Staff Management
  • Budget Management
  • Life Skills Development
  • Crisis Management
  • Relationship Building
  • Contract Negotiation
  • Operations Management

Timeline

Director of Player Experience and Engagement

North Carolina FC
10.2023 - Current

Director of Community Relations

North Carolina FC and North Carolina Courage
01.2023 - 10.2023

Managing Director, Athlete Foundations

Prolanthropy, LLC
01.2021 - 11.2022

Director of Foundation Operations and Events

Prolanthropy, LLC
06.2019 - 01.2021

Special Events Manager

Big Brothers Big Sisters KC
04.2018 - 06.2019

Associate Director of Events & Community Relations

University of Cincinnati Foundation
10.2016 - 04.2018

Community Relations Coordinator

Minnesota Timberwolves And Lynx
10.2014 - 10.2016

Bachelor of Arts - Communications

Tulane University

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Madeline Goodman