Summary
Overview
Work History
Education
Skills
Timeline
Generic

Madison Calhoon

San Diego,United States

Summary

Driven copywriter with 2 years of in-house agency experience working for an Inc. 5000 Best Workplace company. Experienced in writing with a strong, engaging voice, planning content structure with UX and SEO best practices in mind, and collaborating closely with clients, designers, web members, and SEO.

Overview

3
3
years of professional experience

Work History

Copywriter

Wonderist Agency
04.2022 - Current
  • Client Kickoff and Strategy Calls: Evaluate client goals, figure out differentiators, and develop the ability to "read between the lines" of what clients are trying to say.
  • Branding: Work with designers to generate practice names, branding concepts, and taglines that align with client preferences and goals.
  • Content Strategy: Develop and present content strategies using site mapping tools (Slickplan and Figma) for user experience and SEO best practices.
  • Websites: Write unique, engaging copy that aligns with the brand and client's goals.
  • Edits & QA: Edit and QA websites.
  • Monthly Content Deliverables: Work with the SEO team to write and edit monthly content deliverables.
  • Direct Mailers & Marketing Collateral: Write engaging copy for direct mailers and other collateral including brochures, referral cards, and any other content needs within the agency.

Content Writer

Peacefully
12.2020 - 04.2021
  • Created and Pitched Blog Topics: Met with the editor to pitch and create compelling blog topics for the Peacefully website.
  • Wrote and Edited Original Content for Blogs: Wrote and edited blogs weekly, meeting deadlines on time.

Education

Bachelor of Arts in English, Professional and Technical Writing -

San Jose State University
San Jose, CA
01.2021

Associates in Social and Behavioral Sciences -

Sierra College
Rocklin, CA
01.2019

Skills

  • Copywriting
  • SEO-friendly Writing and Editing
  • Webflow
  • Slickplan
  • Relume
  • Figma
  • Google Suite
  • ChatGPT
  • Branding Strategy
  • Practice Names and Taglines
  • Social Media Caption Creation
  • Customer Service & Client Calls

Timeline

Copywriter

Wonderist Agency
04.2022 - Current

Content Writer

Peacefully
12.2020 - 04.2021

Bachelor of Arts in English, Professional and Technical Writing -

San Jose State University

Associates in Social and Behavioral Sciences -

Sierra College
Madison Calhoon