Madison Dawkins
University Of South Carolina
Columbia,South Carolina
3
years of professional experience
Early-career mass communications student with experience in event planning, fan engagement, and integrated marketing communications. Skilled in game-day promotions, social media support, and customer service to help drive attendance and create strong audience experiences.
Work History
Gamecock Athletics Marketing Intern
2 Months- Coordinated social media content to promote teams, tickets, and special events.
- Supported game-day promotions and fan engagement activities for athletics events.
- Assisted with ticketing activation tasks and partner fulfillment materials.
- Prepared marketing collateral for fan packages and gameday experiences.
Loan Office Student Worker
2 Years 2 Months- Managed front desk communications, directing inquiries and maintaining professional customer service for students and visitors.
- Processed data entry, filing, and document organization with consistent accuracy across daily administrative tasks.
- Coordinated office supplies, mail handling, and record updates to support smooth departmental operations.
Sales Associate
2 Years 2 Months- Delivered customer service by locating merchandise, answering questions, and resolving shopping concerns efficiently.
- Processed register transactions accurately while balancing speed, service, and payment handling procedures.
- Replenished sales floor merchandise from stockroom, maintaining organized, shoppable displays throughout shift.
- Executed recovery tasks by zoning departments, folding apparel, and returning items to correct locations.
Education
Bachelor of Arts - Mass Communications
- 3.8 GPA
- Professional Development: Current Gamecock Athletics Marketing Intern
- Dean's List Fall 2024, Spring 2024, Fall 2025, , and Spring 2025
High School Diploma
- 4.8 GPA
- Ranked in Top 6% of class
- Beta Club Vice President
- Elected to Senior Class President for Student Government for the 2023-24 academic year.
Skills
Fan engagement tactics
Promotional marketing
Event planning
Digital marketing strategies
Administrative support
Customer service
Timeline
Gamecock Athletics Marketing Intern
University of South Carolina Athletics
08.2026 - CurrentRead More
Loan Office Student Worker
University Of South Carolina
08.2024 - CurrentRead More
Sales Associate
TJX Companies
06.2023 - 08.2025Read More
University of South Carolina
Bachelor of Arts from Mass Communications
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Lewisvill High School
High School Diploma
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