Summary
Overview
Work History
Education
Skills
Affiliations
Timeline
Generic

Madison Gartsu

Niantic,CT

Summary

Dynamic communications professional with a proven track record in strategically creative roles within community and campus media, excelling in media outreach, digital content creation, and collaborative project management. Skilled in empathetic communication, storytelling, youth leadership, facilitation, and time management that drives advocacy, fundraising, marketing, and program development initiatives. Committed to advancing mission-driven efforts by enhancing brand visibility, fostering meaningful connections, supporting creative strategies, and empowering diverse communities and emerging professionals.

Overview

2
2
years of professional experience

Work History

Strategic Communications Assistant

Zen And Now Wellness Studio
Niantic, CT
06.2025 - Current
  • Cold-pitched and co-created this hybrid role, leading brainstorming sessions, trend research, and content strategy to align the studio’s brand with its growth goals.
  • Assist with business planning, event coordination, and brand content creation, including social media, video, and workshops, supporting the studio’s communications and outreach efforts.
  • Participate in yoga classes to better understand client experience and infuse authenticity and insight into messaging and marketing strategy, ensuring alignment with wellness and mental health values.

Hospitality Marketing & Outreach Intern

Charleston Cocktail Week
Remote
05.2025 - Current
  • Coordinated outreach to 50+ venues via email, phone, and social media; managed registrations and tracked event logistics to support large-scale promotional campaigns.
  • Designed Instagram content and wrote captions in Canva, aligning with brand identities to boost engagement, earned media, and ticket sales.
  • Maintained organized digital folders for venue assets and promoted events in partnership with local restaurants to enhance visibility and community engagement.

Director of Marketing Consultant (Volunteer)

Radio Mitchell
New London, CT
10.2023 - 08.2025
  • Led Instagram content strategy, including “Member of the Month” campaigns, TikTok-style tours, and collaborative event promotion to boost student engagement.
  • Produced multimedia materials—brochures, flyers, decks, and merch mockups—to support the station’s communications and brand presence.
  • Strengthened organizational structure and member retention; initiated media outreach that led to a published feature in The Day newspaper.

Promotion And Graphics Coordinator

Eastern Connecticut State University
Willimantic, CT
08.2024 - 05.2025
  • Designed weekly flyers and digital content to promote campus events, driving student engagement and attendance across multiple channels.
  • Managed communications workflows via Microsoft Teams and collaborated with departments to ensure cohesive branding and on-time delivery of promotional materials.
  • Supported event logistics and guest experience for bi-weekly and large-scale events, including concerts, ensuring smooth execution and high student turnout.

Creative Assistant

Pinspiration®
Niantic, CT
05.2024 - 08.2024
  • Cold-pitched and joined DIY creative studio, Pinspiration, quickly becoming a key team member by supporting event prep and execution, and guest experience.
  • Co-led birthday parties, corporate appreciation events, and workshops all while creating a memorable experience resulting in returning customers.
  • Represented the brand at large off-site events and led age-appropriate crafts at festivals and summer camps boosting visibility and customer satisfaction.

Education

Bachelor of Science - Communications

Eastern Connecticut State University
Willimantic, CT
12-2025

Skills

  • Media Outreach & Public Relations
  • Digital Content Creation & Video Production
  • Empathetic Communication & Storytelling
  • Project & Time Management
  • Youth Leadership & Facilitation
  • Event Planning & Coordination
  • Creative Program Development
  • Cross-Functional Collaboration

Affiliations

Peer Career & Academic Mentor
Self-Initiated / Local Community | Ongoing

  • Provide one-on-one guidance to peers and students on course selection, internship prep, and academic planning.
  • Offer support in resume building, cold pitching, and professional communication to boost confidence and job-readiness.
  • Share strategies and resources for intentional college navigation and career development.

Marketing & Penpal Volunteer
Eastern Connecticut State University | Jan 2024 – May 2024

  • Created Instagram reels and flyers to promote after-school programs and partner events for students and local families.
  • Served as a penpal and mentor to elementary students, fostering youth development through consistent outreach.
  • Collaborated with student leaders and supported on-site events to enhance enrichment experiences across school settings.

Timeline

Strategic Communications Assistant

Zen And Now Wellness Studio
06.2025 - Current

Hospitality Marketing & Outreach Intern

Charleston Cocktail Week
05.2025 - Current

Promotion And Graphics Coordinator

Eastern Connecticut State University
08.2024 - 05.2025

Creative Assistant

Pinspiration®
05.2024 - 08.2024

Director of Marketing Consultant (Volunteer)

Radio Mitchell
10.2023 - 08.2025

Bachelor of Science - Communications

Eastern Connecticut State University

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