Summary
Overview
Work History
Education
Skills
Timeline
Hi, I’m

Madison Paradis

Madison Paradis

Summary

Multifaceted Content Manager with 8 years of experience designing, writing, editing and researching broad range of content and market trends. Knowledgeable in online content design, project coordination and data-analysis. Known for driving impactful content initiatives and adapting to evolving market trends. Valued for collaboration and delivering results through strategic planning and execution. Proficient in Adobe Creative Suites, Docebo LMS, Figma, Canva, Jira, and Articulate 360.


Overview

9
years of professional experience

Work History

Coach

Associate Content Manager
01.2022 - Current

Job overview

  • Spearhead the creation of seasonal training programs, seamlessly integrating product knowledge and service insights with compelling copy and engaging visuals.
  • Design evergreen materials that significantly enhance employee skills and improve customer experience, ensuring global consistency.
  • Produce high-impact videos that highlight key products and showcase the creativity of the design team.
  • Architect a seamless LMS user experience, focusing on strategic infrastructure and user engagement for optimal functionality.
  • Develop cohesive, branded visuals for landing pages, elevating the overall training experience and reinforcing brand identity.
  • Collaborate with cross-functional teams to drive project timelines, conduct thorough content reviews, and ensure successful launches.
  • Implement efficient project tracking systems, consistently meeting deadlines and addressing cross-functional needs.
  • Analyze engagement metrics to refine content strategies and drive higher employee participation and satisfaction, getting seasonal content engagement up to 90%.
  • Manage global translations in eight languages, ensuring accurate and timely project completion across diverse markets.
  • Establish real-time reporting systems, delivering actionable insights to business partners on training engagement and effectiveness.
  • Trained global team members on best practices when creating, presenting, and uploading their regional content.
  • Designed custom landing pages within the LMS for the best user experience.
  • Created monthly product knowledge.
  • Created seasonal trend reports
  • Developed brand voice consistency by providing guidelines and training to team members on tone and style.
  • Implemented effective keyword research strategies for optimized SEO results within published content pieces.
  • Managed relationships with external vendors and freelancers for timely completion of assigned projects.
  • Coordinated closely with marketing teams to align promotional campaigns with relevant website updates or publications.
  • Monitored content performance using analytics tools, adjusting strategy as needed for maximum impact and reach.
  • Mentored junior team members to improve their writing skills, resulting in higher-quality content outputs.
  • Collaborated with cross-functional teams to develop engaging, user-focused content.
  • Streamlined content management processes for improved efficiency and productivity.
  • Generated reports detailing findings and recommendations.
  • Evaluated market trends to identify opportunities for unique topic coverage or innovative presentation styles.

Mouse Ear Magic Travel LLC

Travel Specialist
01.2024 - Current

Job overview

  • Enhanced customer satisfaction by providing personalized travel recommendations and itinerary planning.
  • Developed strong relationships with clients, leading to repeat business and positive referrals.
  • Arranged travel accommodations for groups, couples, executives, and special needs clients.
  • Provided exemplary customer service to new and existing clients, which helped build lasting relationships and secure new travel assignments.
  • Developed loyal clientele base due to excellent listening and research skills and keen understanding of travel budgets.
  • Managed multiple social media platforms, ensuring a consistent brand voice and message.
  • Monitored social media trends and emerging platforms, adopting new strategies to stay ahead of the competition.
  • Boosted engagement rates with the creation of compelling and visually appealing content.
  • Successfully built a loyal following by consistently sharing valuable content that resonated with the target audience.
  • Streamlined content creation processes, improving efficiency while maintaining quality standards.

CosmoProf Beauty

Digital Asset Coordinator
01.2021 - 01.2022

Job overview

  • Created and updated compelling landing pages with engaging content that enhanced user experience and site interaction.
  • Edited high-quality photos and graphics for product detail pages (PDPs), ensuring a polished and professional presentation.
  • Developed innovative templates for product badges and category banners, streamlining the design process and achieving a cohesive, visually striking website.
  • Optimized the planning and execution of weekly website and app updates, significantly improving efficiency and turnaround times.
  • Maintained exceptional organization in Trello, Jira, and Figma, ensuring seamless team collaboration and project management.
  • Strategically planned and executed product placements to drive substantial sales increases during major events, such as Black Friday and Cyber Monday.
  • Developed comprehensive reports on asset performance metrics, guiding informed decision-making processes.
  • Boosted ecommerce sales by developing and implementing innovative digital marketing strategies.
  • Collaborated with creative agencies to produce high-quality visual content for digital channels.
  • Managed cross-functional teams to execute successful product launches and promotional campaigns.
  • Utilized advanced analytics tools to monitor performance metrics and inform data-driven decision-making processes.
  • Launched successful digital marketing campaigns that achieved goals for increased website traffic.
  • Coordinated with design and media teams to develop high-quality creative assets.

Stitch Fix

Senior Stylist
01.2016 - 01.2021

Job overview

  • Styled clients across various lines, delivering exceptional and personalized learning experiences.
  • Identified and addressed gaps in team relationships through the pilot of the (MINT)or Program, enhancing team cohesion.
  • Coordinated the (MINT)or Program, creating weekly content and facilitating relationships with over 100 stylists.
  • Developed training materials and mood boards based on fashion trends and inventory, enhancing the learning experience.
  • Reviewed and analyzed feedback to refine training strategies and improve key performance indicators (KPIs).
  • Hosted stylist training sessions to advance product knowledge and boost sales and conversion skills.
  • Attended ongoing educational courses to stay current on industry trends, incorporating new techniques into daily practice.
  • Provided exceptional customer service by attentively addressing concerns or complaints and ensuring complete satisfaction.
  • Played key role in stylist team recruitment, hiring and training activities to improve overall team effectiveness.
  • Increased client retention by consistently delivering high-quality results tailored to individual preferences.
  • Acted as liaison between management and staff during team meetings to improve communication channels among all team members.

Education

Tarleton State University

BFA from Theater
01.2016 - 2020.01

University Overview

California Arts Institute via Coursera

Graphic Design Certificate

University Overview

Skills

Canva

Timeline

Travel Specialist
Mouse Ear Magic Travel LLC
01.2024 - Current
Associate Content Manager
Coach
01.2022 - Current
Digital Asset Coordinator
CosmoProf Beauty
01.2021 - 01.2022
Senior Stylist
Stitch Fix
01.2016 - 01.2021
Tarleton State University
BFA from Theater
01.2016 - 2020.01
California Arts Institute via Coursera
Graphic Design Certificate
2020.01

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