Summary
Overview
Work History
Education
Skills
Certification
Community Service
Timeline
Generic

MADISON ROTHSCHILD

Orlando

Summary

Marketing, Brand and Sales Manager with four years of experience in developing and executing effective marketing strategies. Proven ability in project management and a strong understanding of market dynamics. Recognized for a decisive and hardworking approach, consistently delivering creative solutions that drive brand growth.

Overview

5
5
years of professional experience
1
1
Certification

Work History

Sales Enablement Manager

Good Life Companies
Orlando
01.2025 - Current
  • Crafted sales strategies to enhance workflows from MQL to SQL.
  • Developed training materials for sales representatives at Good Life Companies.
  • Coordinated and designed all sales collateral and packages for representatives.
  • Created comprehensive marketing campaigns, generating a 365-day lead funnel.
  • Collaborated with marketing to align messaging and boost lead generation.
  • Maintained centralized repository for sales resources and documentation.
  • Conducted feedback sessions with sales teams to refine strategies and tools.
  • Implemented CRM best practices to track customer interactions effectively.

Marketing and Brand Manager

GSI
Remote
02.2023 - 12.2024
  • Generate conceptual ideas and message frameworks for diverse platforms.
  • Collaborate with internal sales teams for product insights.
  • Develop innovative PR strategies and execute marketing plans.
  • Coordinate regional events, trade shows, workshops, and webcasts.
  • Manage brand channels, order promotional items, and provide marketing support to partners.
  • Produce GSI Insider Podcast episodes based on client metrics.
  • Plan integrated marketing campaigns across digital, social media, email, PR, and traditional media channels.
  • Execute comprehensive marketing strategies to enhance brand awareness, customer acquisition, and retention.
  • Coordinate marketing activities, which include monthly newsletters for clients, posting daily to the company's social media channels, distribution of marketing and inside sales reports and dashboards, creating marketing campaigns, video testimonials, blogs, press releases, digests, case studies, YouTube videos, etc.

Marketing Coordinator

GSI
Remote
08.2021 - 02.2023
  • Acted as a primary liaison with internal teams and high-level external contacts, streamlining communications and collaborations.
  • Led marketing efforts, including advertising, promotions, and digital content for product lines, enhancing brand engagement.
  • Organized key events like user groups, trade shows, and workshops, significantly boosting brand visibility and stakeholder interaction.
  • Managed the production and distribution of marketing materials and communications, including newsletters and social media content.
  • Coordinated logistical aspects of corporate activities, such as meetings, travel, and conferences, improving organizational efficiency.
  • Assisted in executing marketing campaigns and maintained employee and customer engagement programs, driving participation and loyalty.
  • Supported online advertising initiatives and partner relationships, optimizing digital presence and collaborative opportunities.

Public Relations and Internal Communications Intern

Universal Studios Orlando
Orlando
05.2021 - 09.2021
  • Assisted in media coverage and brand strategy initiatives, aligning with company goals, and enhancing brand awareness.
  • Provided client management support, enhancing client relations and project success.
  • Contributed to writing assignments and supported multimedia shoots, producing compelling content.
  • Managed internal communications, ensuring efficient information flow within the team.
  • Aided in project coordination and website optimization, improving operational efficiency and user engagement.
  • Crafted press releases and developed communication strategies to boost employee engagement and promote company initiatives.
  • Fostered media relations, supporting PR efforts and event promotions. Supported marketing strategy refinement with data-driven insights, aligning with business objectives.

Charter Administrator Medical Flight Dispatch, Trainer

University Air Center
Gainesville
05.2020 - 05.2021
  • Manage transplant missions from conception to completion.
  • Duties include executing plans with the hospital team for organ destination and time restrictions, organizing flight teams for medical transplants missions and ensuring the aircraft is ready for the mission, and ensuring safe transport of organ to reach final destination.
  • Attention to detail and strong communication skills needed to organize plane preparedness, alerting pilots of mission, coordinating arrival of the transport team with hospitals, and following the mission till organ is successfully delivered.

Education

Professional Master’s - Marketing

University of Florida
09.2022

Bachelor of Science - Telecommunication

University of Florida
06.2021

Skills

  • Advanced Digital Marketing Techniques: SEO, Social Media, Google Analytics
  • Microsoft Office Proficiency: Word, Excel, PowerPoint
  • Campaign Management
  • Content Marketing Strategies: Branding, Media Kits
  • Communications Management
  • CRM Software and Database Management
  • Project Management: Implementation, Team Collaboration
  • Solution-Driven Approach
  • Creative in Visual Storytelling
  • Organized
  • Detail-Oriented
  • Efficient Task Management
  • Salesforce management
  • Marketing cloud expertise

Certification

  • HubSpot
  • JD Edwards
  • NetSuite
  • Google Ads
  • LinkedIn
  • SEO

Community Service

Delta Zeta's Fundraising Chair, As Delta Zeta's Fundraising Chair, I led initiatives to support the Starkey Hearing Foundation, enhancing awareness and funding. In the Fall 2021 recruitment campaign, I played a key role in the marketing team, driving engagement strategies. As a UAC Marketing Volunteer, I focused on improving the Charter department's online presence and video content. Additionally, I engaged in community work, organizing events for children and local care activities.

Timeline

Sales Enablement Manager

Good Life Companies
01.2025 - Current

Marketing and Brand Manager

GSI
02.2023 - 12.2024

Marketing Coordinator

GSI
08.2021 - 02.2023

Public Relations and Internal Communications Intern

Universal Studios Orlando
05.2021 - 09.2021

Charter Administrator Medical Flight Dispatch, Trainer

University Air Center
05.2020 - 05.2021

Professional Master’s - Marketing

University of Florida

Bachelor of Science - Telecommunication

University of Florida

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