MAEVE SUPILOWSKI
Brooklyn
Summary
Marketing professional with reputation for consistently delivering impactful marketing strategies and campaigns. Recognized for collaborative approach and achieving results through effective teamwork and adaptability. Skilled in digital marketing, brand management, and strategic planning with focus on meeting organizational goals.
Overview
5
5
years of professional experience
Work History
Marketing Manager
Artsy
08.2024 - Current
- Develop and execute strategic B2B marketing campaigns to drive gallery, museum, and institutional partnerships, resulting in increased platform adoption and revenue growth.
- Create and optimize multi-channel campaigns tailored to art world professionals, increasing lead generation and partner engagement.
- Collaborate with sales, partnerships, and product teams to develop targeted messaging and marketing collateral that aligned with the buyer journey and Artsy’s brand voice.
- Manage CRM segmentation and lead nurturing workflows in Marketo/Salesforce to improve conversion rates and partner retention.
- Produce data-driven reports to analyze campaign performance, using insights to optimize future initiatives and support quarterly business goals.
- Lead creative direction and content development for articles, toolkits, case studies, newsletters, and webinars, showcasing Artsy's value to gallery and institutional clients.
Senior Retention Marketing Associate
Brooklinen
06.2021 - 08.2024
- Wrote briefs to the creative team for all retention marketing campaigns.
- Built email and SMS campaigns to engage with customers and drive repeat rates.
- Ensured the marketing calendar was accurate and up-to-date with learnings, campaign changes, segmentation and copy.
- Managed all deadlines and ensure clear direction and feedback are given while using previous learnings to build upon the current strategy.
- Partnered with manager to devise and implement testing strategies and share results with cross-functional teams on a quarterly basis.
- Reported on weekly campaign metrics and present results to the team.
- Problem solved by digging into any inconsistencies. QA’d emails, SMS, paid ads, and direct mail to ensure that content has a high degree of accuracy with minimal mistakes and errors.
- Researched other brands’ retention efforts and bring new ideas to the table.
Marketing Associate
Salonlb.
08.2020 - 05.2021
- Developed event concepts for an art exhibition space.
- Greeted guests and answered questions about the gallery while providing day-of event support. Installed artwork for exhibitions to create a space that fulfils the artists’ aesthetic.
- Corresponded with vendors and caterers, and worked as the onsite contact for them during events.
- Supported the associate director to develop and maintain social content calendars for various platforms, created and curated content for use on social media and scheduled posts on Hootsuite.
- Planned and implemented email marketing campaigns, conducted AB testing, tracked data and analyzed the performance of campaigns while compiling analytics to report to the team.
Education
Bachelor of Arts - Organizational Communication
DePaul University
Chicago, IL03-2021
Skills
- Membership Marketing
- CRM
- Data Analytics
- Project Management
- Attention to Detail
- Problem Solving
Timeline
Marketing Manager
Artsy
08.2024 - Current
Senior Retention Marketing Associate
Brooklinen
06.2021 - 08.2024
Marketing Associate
Salonlb.
08.2020 - 05.2021
Bachelor of Arts - Organizational Communication
DePaul University
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