Maham Shaban
Lahore
Summary
A results-oriented professional with a background in social media coordination and marketing, skilled in enhancing brand presence across various digital channels. I managed social media platforms, creating engaging content and increasing audience interaction. In London, my role as a Social Media Handler focused on boosting brand awareness and fostering community engagement, while my work as a Marketing Coordinator involved implementing data-driven campaigns to achieve business goals. I hold a Bachelor's degree in Global Business from Coventry University London Campus, providing a strong foundation in business strategy and international market trends. Adaptable and innovative, I thrive on delivering impactful marketing solutions.
Overview
8
8
years of professional experience
Work History
Content Writer
SpectrumBPO
05.2025 - Current
- As a content writer, I specialize in creating high-quality, SEO-optimized blogs. I have experience conducting in-depth research, developing blog topics, and writing engaging content that drives traffic and improves search engine visibility. My work focuses on crafting clear, informative, and original blog content aligned with brand voice and digital marketing goals. A few of them have ranked on the first page of Google search results. I aim to deliver high-quality blogs that add value to readers by storytelling or making it as my own experience while supporting broader content and marketing strategies.
Senior Business Development Executive
Curve Hospitality (Client of CloudTeach)
07.2024 - 02.2025
- Results-driven Business Development Executive with a proven track record in client acquisition and lead generation within the hospitality industry. Skilled in identifying potential clients, building strong relationships, and coordinating with the interior design team to drive project success. Adept at arranging client meetings, facilitating smooth communication, and overseeing project progress to ensure seamless execution. A strategic and proactive professional committed to business growth and enhancing client partnerships.
Marketing Coordinator
Incognito
07.2022 - 09.2023
- A results-driven professional in marketing and communications, skilled at collaborating with teams to standardize, design, and produce high-quality marketing materials for consistent branding and messaging. Maintains strong relationships with service providers, negotiating contracts and ensuring timely delivery of marketing materials and services. Collaborated with advertising and promotion managers to develop effective marketing campaigns that increase brand awareness and customer engagement. Manages reporting and analytics services, using market data to identify trends and growth opportunities. Demonstrates exceptional problem-solving skills, consistently resolving the highest number of cases for clients and improving data delivery by 70%. Monitors and responds to customer feedback and inquiries, ensuring positive experiences and documenting resolutions for continuous improvement.
Social Media Handler
Leelas
03.2022 - 08.2022
- A strategic professional in executing and monitoring marketing campaigns, effectively managing budgets to maximize ROI. Manages all social media channels, posting engaging content regularly to maintain a strong online presence. Cultivates relationships with influencers to expand brand awareness and drive engagement. Conducts audience research to gain insights and tailor social media strategies to target specific demographics. Actively engages with social media communities, responding to posts and fostering meaningful discussions. Creates compelling copy for social media posts that conveys brand messaging and captures audience attention. Designs visually appealing grids and posts for social media platforms, ensuring a cohesive and aesthetically pleasing brand image. Maintains consistency in tone, style, and formatting across all social media communications to enhance brand recognition and professionalism.
Social Media Coordinator
Flower Galleria
02.2020 - 03.2021
- Results-driven in implementing effective social media strategies, including targeted ads, campaigns, and PR initiatives, resulting in a 30% increase in sales and significant growth in brand engagement and awareness within three months. Managed email campaigns, and list management, ensuring accurate and impactful communication. Collaborated with website developers for timely updates and ongoing SEO optimization, enhancing visibility and search engine rankings. Created and managed competitions and campaigns to generate brand attention and drive customer participation and loyalty. Maintained consistent tone, style, and formatting across channels, diligently proofreading all materials to accurately represent brand messaging and values.
Marketing and Sales Development
Kinimo Cosmetics
11.2017 - 12.2018
- Conducted comprehensive research on various social media platforms to identify key business development opportunities and customer research strategies for Kinimo Cosmetics. Managed customer support and quality assurance, ensuring high customer satisfaction and prompt issue resolution. Ensured consistency and accuracy in research and documentation, proofreading for errors and presenting information professionally. Contributed to marketing and sales development by implementing strategies to drive business growth. Demonstrated strong organizational and time management skills while managing multiple tasks during the internship.
Education
Bachelor - Global Business
Coventry University London Campus
10.2021
Intermediate -
Punjab Board Of Education
08.2015
Timeline
Content Writer
SpectrumBPO
05.2025 - Current
Senior Business Development Executive
Curve Hospitality (Client of CloudTeach)
07.2024 - 02.2025
Marketing Coordinator
Incognito
07.2022 - 09.2023
Social Media Handler
Leelas
03.2022 - 08.2022
Social Media Coordinator
Flower Galleria
02.2020 - 03.2021
Marketing and Sales Development
Kinimo Cosmetics
11.2017 - 12.2018
Bachelor - Global Business
Coventry University London Campus
Intermediate -
Punjab Board Of Education
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