Mahmoud ElGhonemy
Riyadh
Summary
Experienced in deciphering complex business requirements and building long-term trust and rapport with clients. Primary focuses are data-driven analysis and leveraging MBA certification in global marketing. Over 15 years of experience in sales, marketing, and business development, specifically in pharmacy automation, medical devices, and supplies. Possess deep knowledge of NUPCO registration for new companies and products, allowing for effective management of diversified business lines while prioritizing streamlined communication and team development. Goal-oriented manager with a distinguished background in healthcare industries and technologies. Proven leadership abilities and expertise in increasing productivity and customer satisfaction, ultimately driving revenue and sales. Committed to optimizing employee talent and dedicated to streamlining procedures for enhanced efficiency. Professional and results-driven technology sales specialist with extensive experience in fostering client relationships, driving revenue, and implementing sales strategies. Known for effective team collaboration and delivering results in dynamic environments. Expertise lies in sales techniques and customer engagement.
Overview
2025
2025
years of professional experience
Work History
Health Technology Sales Manager
Ajlan & Bros - Technology
12.2023 - Current
- Launching General Healthy Pharmacy Automation JV product line.
- Assigned for Business Development for Healthcare Technology.
- Handled customer relations issues, enabling quick resolution, and client satisfaction.
- Developed comprehensive product knowledge, enabling tailored solutions for clients'' specific needs.
- Negotiated contracts with vendors and suppliers, ensuring the best pricing and terms for company profitability.
- Spearheaded launch of new products, conducting market research and guiding development team on customer needs.
- Improved sales forecasting accuracy, utilizing data analytics to predict market trends and adjust sales strategies accordingly.
- Achieved significant cost reductions by negotiating better terms with suppliers and vendors.
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Ensure execution and delivery for the opened projects.
- Resolved problems with high-profile customers to maintain relationships and increase return customer base.
- Demonstrated products to show potential customers benefits and advantages and encourage purchases.
- Responsible for Health Technology, Radiology AI, Pharmacy Automation, Robotics.
- Restructured go-to-market model to increase revenue and expansion of existing accounts up to 75%.
- Grew revenue and market share 50% through strategic proposal development and negotiations.
- Increased technology sales revenue by cultivating strong customer relationships and effectively identifying client needs.
- Developed strategic partnerships with key industry players to expand market reach and increase sales opportunities.
- Created detailed proposals that clearly outlined the benefits of technology solutions, resulting in higher conversion rates on submitted bids.
- Provided pre-sales technical support to prospective customers, positioning products as the ideal solution for their requirements.
- Launched new product lines, boosting brand awareness, and revenues within competitive markets.
Marketing & Clinical Manager
Arabian Trade house
6 2020 - 09.2023
- Company Overview: Radiology Business Unit, Saudi Arabia
- Succeeded in adding new companies to oncology business line (Angiodynamics)
- Adding Therasphere to NUPCO tender
- Succeeded in increasing market share to 60% of Saudi market by opening new accounts for using Radio-embolization technology for treating Liver Cancer
- ($ 1.5M)
- Leading all launching activities of Microwave ablation technology for Angiodynamics for liver cancer (Solero)
- Launching of NanoKnife for Prostate and liver Cancer
- Responsible for implemented launch and marketing plan execution of Therasphere (Radio-embolization)
- Responsible for marketing and target achievements of: BD (Access Systems), BD (Peripheral intervention & Intervention Oncology), Angiodynamics (Intervention Oncology line), Boston Scientific Corp (Interventional Oncology Line)
- Research and analysis market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies
- Planning marketing initiatives with special emphasis on KOL management, workshops, and seminars
- Training for a team of 15 product specialists from 4 business lines (Peripheral intervention, Intervention Cardiology, Access systems & Intervention Oncology) on all new products clinical and product knowledge data
- Responsible for medical staff training and demonstration
- Cost management for all training sessions, publications and marketing activities to maintain ROI targets
- Radiology Business Unit, Saudi Arabia
Business Line Manager
Arabian Trade House
06.2015 - 06.2020
- Company Overview: Vascular Access & Interventional Oncology Business Line., Saudi Arabia
- Responsible for winning 70% market share of PICC line market in KSA and ranked 4th in BD global market ($2.5 M)
- Reaching 70% commanding market share of DC-Beads, making it the golden standard in chemo-embolization medication for Liver Cancer
- Secured distribution agreement of Therasphere (BTG-UK) to Arabian Trade House portfolio
- Launched new PICC LINE placement technology (Bedside 3CG) in the market
- Created business development plans and targets for product range
- Managed purchasing, sales, marketing and customer account operations efficiently
- Managed team of six product specialists
- Continuous negotiation price and service with customers and vendors to maximize profit
- Assisted in recruiting, hiring and training of team members
- SWOT analysis of market issues and recommending actions to business unit manager
- Vascular Access & Interventional Oncology Business Line., Saudi Arabia
Product Specialist
Arabian Trade house
12.2012 - 06.2015
- Sales Specialist in Cardiology and Peripheral Intervention business line
- Crosser (CTO Recanalization catheter) technical support Specialist in all kingdom of Saudi Arabia
Product Specialist
ProMed
04.2009 - 12.2012
- Sales, marketing and launching for COOK medical PI/IR, Perouse medical products
- Achieved market share of 25% market share within 2 years
- Played key role in introducing new peripheral DES (Zilver PTX) in Egyptian market to be golden standard for in-stent restenosis in SFA
- Introduced Perouse medical in Egyptian market
- Supported sales representatives during client meetings by providing expert knowledge on specific features or functionalities of the given product line.
Education
MBA - Global Marketing
ESLSCA University
11-2022
Bachelor of Science - Pharmacy
Cairo University
06-2007
Skills
- Product Presentation
- Contract Negotiations
- Strategic selling
- CRM proficiency
- Solution selling
- Staff training/development
- Training skills
- Operations management
- Staff Management
- Time management
- Sales Strategies
- Demonstration abilities
- Market Analysis
- Launch New Products
- Business Development
- Teamwork and Collaboration
- Clinical leadership
- Customer engagement
- Training and mentoring
- Product training
- Product launches
Languages
Arabic
Native or Bilingual
English
Full Professional
Technical Profile
- Canva
- Social media sites
- Google Ads
- Microsoft PowerPoint
- Microsoft Excel
- Microsoft Word
Software
Microsoft PowerPoint
References
Available upon request
Personal Information
Personal Development
- MBA from ESLSCA University in Global Marketing Major
- BTG Oncology training in Dubai, 01/17, 01/19
- Communication skills - Udemy Self Studying
- Presentation Skills - Making A Powerful Impact on Any Audience - Spearhead Training
- CR Bard Access System Training in Dubai, 10/15
- SPIN Selling technique Training in Dubai, 10/15
- CR Bard Peripheral training in Belgium level 1 & 2, 2014
- COOK Peripheral intervention training of the trainers in Istanbul, Turkey, 02/12
- COOK Intervention Radiology training in Cairo, Egypt, 11/10
- COOK Peripheral intervention training in Leuven, Belgium, 04/10
- COOK Zilver-PTX launch in Dubai, UAE, 11/09
Timeline
Health Technology Sales Manager
Ajlan & Bros - Technology
12.2023 - Current
Business Line Manager
Arabian Trade House
06.2015 - 06.2020
Product Specialist
Arabian Trade house
12.2012 - 06.2015
Product Specialist
ProMed
04.2009 - 12.2012
Bachelor of Science - Pharmacy
Cairo University
Marketing & Clinical Manager
Arabian Trade house
6 2020 - 09.2023
MBA - Global Marketing
ESLSCA University
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