Maja Leah Marshall

INTERNATIONAL CONSORTIUM FOR INNOVATION AND QUALITY IN PHARMACEUTICAL DEVELOPMENT (https://iqconsortium.org/)

EVENT PROJECT MANAGEMENT

• Administer and manage over 30 virtual webinars and 25 hybrid events annually (pre-pandemic)
• Conduct various workshops on consortia webinar best-practices and antitrust compliance.
• Coordinate with sales and marketing teams to publicize and promote events.
• Create compelling event collateral, including attendee invitation, and calls for abstracts and sponsor partnerships
• Deliver smooth training execution by coordinating site selection, marketing, event management and follow-up.
• Design event websites, multi-path registration processes, and set up accounts for payment processing using Cvent
• Develop budget, track costs and revenue, and calculate return on investment based on sound methodology that considers budget, organizations goals and objectives, desired outcomes, anticipated attendee goals and expectations
• Develop conference collateral and promotional announcements for social media with Canva graphic design
• Ensure full financial transparency and compliance with PhRMA code
• Evaluate existing plans, processes and events planning services to identify opportunities for improvement.
• Fulfill contractual obligations for rehearsal and day of event coordination.
• Generate ideas to enhance and expand current event offerings.
• Liaise with different departments to coordinate information and data gathering for contract development.
• Liaise with marketing and PR colleagues to promote special events in social calendars.
• Lead event organizing planning committees
• Maintain and build comprehensive database of industry contacts, vendors and venues.
• Maintain education in and knowledge of various software packages by regularly attending training and webinars.
• Maintain event timeline schedule by managing deadlines and adjusting workflows.
• Manage administrative logistics of events planning, event booking and event promotions.
• Manage assigned contracts throughout lifecycle, identifying need for and implementing amendments, renewals, terminations and other necessary contractual actions.
• Manage catering banquet event orders, hotel room blocks, coordinate ground transportation, group travel, and excursions
• Manage event logistics and operations.
• Obtain actionable feedback from events that allow for learning and improvement
• Organize brainstorming sessions between cross-functional teams to develop strategy and creative ideas for future events.
• Oversee preparation and management of event budgets to deliver at or below projected costs.
• Oversee site preparation and ensure readiness by way of frequent communication, pre-conference meetings with department leaders and general managers
• Perform rehearsals and dry run exercises in advance of event with invited presenters/speakers and AV department
• Promote events via social media as appropriate, perform sponsor outreach and relationship building
• Provide full-service event management for single and multi-day domestic and international pharmaceutical symposia, scientific technology-focused workshops, live and live-streamed conferences, virtual webinars, and hybrid events
• Reconcile invoices, coordinate speaker honoraria as needed
• Reduce financial discrepancies by accurately managing budgeting, bookkeeping and auditing tasks.
• Regularly update and present relevant logistical and financial event-related updates to Board of Directors and Executive CommitteesResearch and implement innovative audience participation activities, icebreakers, and team building exercises for greater attendee engagement
• Research and recommend industry, patient and patient advocate, and regulatory agency speakers to client organizing committee based on program themes
• Research assigned events and identified possible partnerships aligned with event concepts.
• Search and negotiate suitable venues per setup requirements and budget constraints.
• Serve as decision maker for venue selection through structured approach of RFPs, site inspections, venue selection, contract negotiations
• Solicit feedback from clients to assess event success and uncover opportunities for improvement.
• Supervise onsite team of support staff, caterers, audio-visual technicians and facility management team.
• Supervised multiple projects from project start through delivery by prioritizing needs and delegating assignments.
• Support events execution and venue set up and tear down.

RESEARCH SURVEY DEVELOPMENT

• Collaborate closely with others to develop new surveys and questionnaires, test survey links and proofread documentation.
• Consult with clients to identify survey needs and specific requirements such as special samples.
• Coordinate venue and catering arrangements, speaker and attendee liaison and material distribution for meetings and events.
• Create complex surveys using online survey platform
• Direct updates and changes in survey implementation and methods.
• Participate in software field testing to verify performance of developed projects.
• Review, classify and record survey data in preparation for statistical analysis.