Hi, I’m
Malcolm London
Chicago,IL
Summary
Award winning creative & cultural strategist offering 8 years of related experience, results-driven approach and dedication to achieving remarkable outcomes. Unique candidate with fascinating life experience and transferable skills leveraged for problem solving professional challenges.
Overview
11
years of professional experience
1
Certification
Accomplishments
- Emmy Nominated Writer '23
- Ted Talk Speaker + 2.1 MM views
- 2019 PR Diversity Distinction Award
- 2019 Drum Social Purpose Awards
- Cannes Lion Presenter: #BetterTogether + 2018 @ Havas Cafe
- Featured on NBC's Peacock, NPR, Chicago Tribune, NFL
- Industry Program of the Year 2018 #BLACKATWORK Coalesce
- Speaker at United Nations in Geneva
- Goodman Theater Stage Play Writer & Director
Work History
NEVER WHISPER JUSTICE, NEWFANGLED STUDIOS
FREELANCE CREATIVE & CULTURAL STRATEGIST
09.2020 - Current
Job overview
- Delivered creative and cultural strategies, led internal and external DEI communications as a freelance consultant to 15+ clients (MERCK, CBS, P&G, TOYOTA, NIKE, COKE, NFL, FIFA WORLD CUP '26, GOOGLE, WINTRUST BANK, LIFE IS BEAUTIFUL FEST)
- Crafted compelling proposals that secured $2M+ in new client revenue, coordinated new business opportunities, expanding the company's reach into untapped markets and enhancing company reputation
- Managed and collaborated with cross functional teams of designers, copywriters and developers to create effective marketing campaigns and content strategies for digital media
- Evaluated performance metrics, identifying areas for improvement and implementing targeted action plans to achieve desired outcomes
- Developed comprehensive strategies by analyzing market trends and consumer behavior to drive business growth
- Authored commercial scripts for multiple subsidiaries airing across national outlets
- Championed a culture of creativity, encouraging team members to take risks and push boundaries in their work
HAVAS WORLDWIDE/CHICAGO
DEI CONSULTANT & CULTURAL STRATEGIST
06.2018 - 08.2020
Job overview
- Hired by CCO + CEO of Havas North America to change agency culture & deliver quarterly presentation of key findings
- Established DEI hiring criteria & implemented recruitment strategies that led to 20+ BIPOC hires for a company of 500+ people
- Led seasonal internship programs for 15+ interns & launched 'Faces,' a DEI education initiative, which quadrupled Employee Resource Groups & resulted in 314% increase in DEI training engagement through weekly programming
- Optimized overall employee experience tracked through data from Talent Manager surveys & employee performance reviews
AGAR (EXPERIENTIAL MARKETING AGENCY)
DEI & CREATIVE CONSULTANT
07.2016 - 04.2018
Job overview
- Designed company-wide cultural programming for high priority B2B & B2C clients to influence internal & external change
- Presented DEI strategy to cross functional teams at Procter & Gamble & delivered 3 keynote speeches to P&G's marketing arm
- Worked in collaboration with AGAR agency clients to design, implement & strategize new experiential marketing projects
- Creative lead on event production, music, art design, & content development for digital & OOH marketing materials
YOUNG CHICAGO AUTHORS (NON-PROFIT)
NATIONAL DIRECTOR & TEACHING ARTIST
08.2012 - 04.2016
Job overview
- Promoted to National Director after 3 years as a teaching artist
- Delivered curriculum and professional development to educators to expand the largest youth poetry festival Louder Than A Bomb(LTAB) in 13+ cities
- LTAB (now Rooted & Radical Festival) is an annual event hosting over 500 youth poets for 5 weeks of special educational events
- Managed cross-functional teams for the successful completion of high-profile projects resulting in enhanced efficiency and cost effective budgeting
Skills
- Cultural and Creative Strategy
- Adaptability
- Copywriting
- Creative Writing & Brand Storytelling
- Leadership & Team Building
- Workshop & Curriculum Development
- Organizational Development
- Conflict Resolution
- Project Management
- Strategic Planning
- Content Strategy
- Consumer Behavior Research
Certification
Lincoln Park High School
University of Illinois-Chicago (UIC)
Timeline
FREELANCE CREATIVE & CULTURAL STRATEGIST
NEVER WHISPER JUSTICE, NEWFANGLED STUDIOS
09.2020 - Current
DEI CONSULTANT & CULTURAL STRATEGIST
HAVAS WORLDWIDE/CHICAGO
06.2018 - 08.2020
DEI & CREATIVE CONSULTANT
AGAR (EXPERIENTIAL MARKETING AGENCY)
07.2016 - 04.2018
NATIONAL DIRECTOR & TEACHING ARTIST
YOUNG CHICAGO AUTHORS (NON-PROFIT)
08.2012 - 04.2016
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