MALENA CHAZARO

• Served as a trusted local partner to small business owners, restaurants, and retailers by providing SpotOn’s suite of technology solutions, including POS systems, payment processing, and software tools.
• Built and maintained a portfolio of over 200 restaurant merchants and owners, contributing more than $124K in annual revenue in 8 months.
• Exceeded monthly sales targets by an average of 28%, ranking in the top 15% of reps nationally.
• Managed the full B2B sales cycle: from cold outreach, territory prospecting, live product demos, closing, and post-sale support.
• Prospected over 200 businesses per quarter, converting 20% into paying clients through in-person outreach and demos.
• Built and maintained a growing portfolio of over 200 business clients, consistently exceeding monthly sales quotas by delivering tailored solutions that improved customer operations and profitability.
• Cultivated long-term relationships by understanding unique business needs, and collaborating with internal support teams to ensure onboarding success and ongoing satisfaction.
• Maintained sales pipeline and activity records using Salesforce CRM, contributing to accurate forecasting and team performance metrics.
• Territory management: Organized and optimized sales efforts across a multi-county territory, growing local market share by 25% in under 12 months.
• Tech learning: Rapidly learned and demonstrated complex software/POS platforms to clients with diverse technical backgrounds.

• Cross-sold additional products and services, boosting profitability within accounts.
• Maintained up-to-date knowledge of industry standards and trends relevant to accounts.
• Identified lucrative leads, built relationships with new clients, and upsold services to enhance business development.
• Tracked sales and customer data, producing reports for upper management review.
• Engaged key decision-makers to tailor solutions addressing specific business challenges.
• Prepared compelling sales presentations to detail product specifications and applications.
• Attended enrollment meetings to relay client vision and program design effectively.
• Communicated estimated delivery schedules and service information to customers.

• Identified opportunities to develop projects enhancing organizational missions and functions.
• Contributed to design and implementation of corporate documentation standards, templates, and numbering conventions.
• Assisted with engineering calculations, design drawings, cost estimates, and field observations for construction progress.
• Monitored industry trends through social media and online sources.
• Designed and directed orientation and training programs for employees and customers.
• Fostered customer-centric culture by collaborating with product, marketing, operations, finance, and executive teams.
• Prepared accurate design documentation, quality records, and performance metrics.
• Managed high-value accounts in Zynga's Farmville 2 games, exceeding $3.5 million in lifetime spend.

• Cultivate new business relationships and increase revenue growth by cold calling businesses in all verticals introducing them to the Yelp Advertising program
• Successfully sold $365,000 in local advertising, averaging 170% of quota in the last 12 months
• Highest growth revenue in local advertising 2016 -2017 out of 800 Account Executives in Chicago
• Presidents Club 2016, Century Club 2015 Q3, 2016 Q1, Q2
• Closed $76,000 in February 2017
• Progressed through five promotions in the Yelps Sales Development Program
• Successfully graduated from the Yelp Leadership Development Program only offered to a select few who posses leadership and management skills
• Participated in Yelp's Mentor Program to help assist new trainee's throughout the training process
• Cold Called 2K local businesses and conduct 25+ pitches per month, resulting in sales within the top 1% of Chicago Yelp
• Prospected, vetted leads, and conducted a full sales cycle using Salesforce

Promoted to lead and expand a high-performing Inside Sales Executive team in Individual Health Insurance sector.

Achieved 350% department growth within one year through successful Salesforce CRM implementation.

• Directed strategic planning, process optimization, and performance management for 20-person sales team.
• Spearheaded cross-functional collaboration with product, tech, and operations to align business objectives.
• Launched off-season sales initiatives, generating over $1.5 million in revenue.
• Designed and delivered training for over 500 internal agents and 150 external partner agents.
• Managed real-time coaching across a 20-rep team, resulting in over 5,000 successful enrollments.
• Cultivated high-morale team culture aligned with organizational growth initiatives.

• Coordinated with executive board in various capacities
• Planned events and programs to attract new members
• Promoted from Program Director to Executive Director in 9 months of employment
• Involved in creating all advertisement, high end social events fundraisers
• Versed in completing all city contracts, voucher and grant writing
• Responsible for creating, executing and managing the financial budget
• Developed ongoing data base on community organizations, existing members, Chamber committees, media contacts and tourism related businesses