- Surfing
- Gardening
- Playing Sports
- Volunteering with youth sports programs as President
- Youth Development Programs
- Environmental Conservation Projects
- Participating in fundraising events to support local charities, schools, or community projects
- Homelessness Outreach
- Getting involved in local advocacy groups to promote positive change in the community
- Volunteer Work
- Fundraising Events
- Web Development and Design
- Supporting STEM education initiatives and mentorship programs
- Design and Build Websites
- Developing software, websites, and apps in various programming languages
- Robotics
- Volunteering for community initiatives to give back to local communities and make a positive impact
- Historical Exploration
- Adventure Travel
- Sharing travel tips, recommendations, and insights with fellow enthusiasts
Malia Keomailani Mattews
Encinitas,CA
Summary
Confident training leader with demonstrated planning, organizational, and leadership abilities focused on training and development. Highly effective at educating people at all different skill levels. Excels in high-pressure, fast-paced environments, consistently delivering positive results through strong organizational and planning skills. With expertise in supporting both students and small businesses, Focused and successful in maximizing performance and fostering personal growth. With a proven ability to visualize success and implement innovative, effective strategies to achieve it. Strong leadership and planning capabilities have enabled alignment in organizational goals with productive relationships, ensuring a competitive advantage in the education sector. Successful at developing and improving training programs for employees at all levels. Good communicator, planner and conflict manager with advanced understanding of training needs for each department.
Overview
2025
2025
years of professional experience
1
1
Certification
Work History
Lead Training Manager
Elevo Learning
05.2022 - Current
- Provided leadership and oversight for training initiatives
- Developed comprehensive training materials and programs for internal and external staff
- Manage and lead small teams responsible for training and support to school districts throughout California
- Designed specialized training programs for staff working with special needs students
- Spearhead after-school enrichment programs to enhance student learning experiences
- Implemented training programs for schools with an emphasis on Social Emotional Learning (S.E.L)
Executive Marketing Director
Chick-fil-A
01.2024 - Current
- Digital & Social Media Marketing: Implemented digital marketing initiatives that increased social media engagement by 40% across all platforms.
- Community Engagement: Built partnerships with local businesses and schools, boosting community relations and increasing store traffic by 15%.
- Cross-functional Leadership: Led teams of 10+ marketing professionals, collaborating with sales, operations, and product development to deliver cohesive campaigns.
- Customer Loyalty Programs: Designed and executed successful customer loyalty programs that grew membership by 20%, driving repeat visits and increasing average transaction value.
- Market Research & Analysis: Conducted in-depth market analysis to identify growth opportunities, launching campaigns that resulted in a 10% increase in year-over-year sales.
- Budget Management: Managed marketing budgets exceeding $1M, optimizing spend across various channels to maximize ROI.
- Skilled at creating innovative marketing strategies that align with Chick-fil-A’s values of community, customer service, and quality. Passionate about delivering exceptional brand experiences and driving long-term growth.
College Counselor and AP Teacher
Cal Coast Academy
12.2009 - 06.2022
- Experienced educator and college counselor with over 10 years of success in teaching advanced placement (AP) Economics and Government while guiding students through the college admissions process. Dedicated to fostering critical thinking, civic responsibility, and academic excellence. Adept at helping students navigate the college application process, ensuring alignment with their personal and academic goals.
- AP Curriculum Expertise: Developed and delivered engaging AP Economics and Government curricula, achieving a 90% pass rate on AP exams.
- Critical Thinking & Analytical Skills: Encouraged deep understanding of economic principles, government systems, and public policy, while fostering critical thinking and debate in the classroom.
- Synchronous & Asynchronous Learning: Designed and facilitated both synchronous and asynchronous lessons, effectively engaging students in different learning environments and enhancing their understanding of complex topics.
- Student Achievement & Growth: Delivered instruction on core principles, ensuring thorough understanding through comprehensive lesson plans. Consistently improved student performance, with an average 20% increase in comprehension and engagement through differentiated instruction.
- College Counseling & Application Support: Guided students through the college admissions process, including essay writing, application submission, and interview preparation, resulting in 95% acceptance rates at top-choice colleges.
- Personalized Academic Planning: Designed individualized college and career readiness plans tailored to each student’s academic strengths, extracurricular interests, and career goals.
- Scholarship & Financial Aid Guidance: Assisted families in navigating scholarship opportunities and financial aid processes, securing over $1M in student scholarships annually.
- Leadership & Mentorship: Acted as a mentor to students, encouraging personal growth and leadership skills both inside and outside the classroom.
- Parental & Administrative Collaboration: Worked closely with parents, faculty, and administrators to align on student progress, career goals, and academic performance.
- Passionate about empowering students to succeed academically and guiding them toward their post-secondary goals with confidence and clarity.
- Supported extracurricular programs or clubs related to government studies, fostering a sense of community among students interested in the subject matter.
- Contributed to departmental goals by participating in regular team meetings, sharing teaching strategies, and providing input on curricular improvements.
- Assisted school administration in refining curriculum for enhanced learning outcomes and higher test scores.
- Participated in school-wide initiatives to improve overall campus climate and promote a positive educational experience for all students.
Solutions Specialist
Lincoln Learning Solutions
- Collaborated with colleagues in developing benchmark lessons and identifying curriculum needs of faculty
- Teamed with subject matter experts in evaluation and revision of training tools in order to continually improve learning platforms
- Worked closely with instructors to prepare online materials, content, and tools to facilitate training globally
- Continuously delivered top-quality training documentation, manuals, and tools addressing needs of specific specialists groups
- Researched and incorporated current trends and data into standard curriculum for social sciences
- Designed course materials and supported implementation
- Championed portfolio management approach to develop consistent discipline and methodology in achieving innovation goals
- Designed asynchronous classes
Independent Tutor for Athletes
TutorTutor
- Subject Expertise: Proficient in tutoring core subjects including Math, English, Science, and Social Studies, as well as specialized areas such as sports psychology and nutrition.
- Academic Improvement: Helped students increase their GPA by an average of 15% through personalized study plans and consistent progress tracking.
- Time Management Coaching: Trained athletes in balancing rigorous practice schedules with academic responsibilities, leading to improved academic outcomes and reduced stress.
- NCAA Compliance Knowledge: Familiar with NCAA academic eligibility requirements and skilled at guiding college-bound athletes to maintain academic standing while preparing for athletic recruitment.
- Test Preparation: Delivered effective ACT/SAT prep sessions, boosting scores for athletic scholarship candidates by an average of 200 points.
- Mentorship & Counseling: Provided emotional support and mentorship, helping athletes navigate the pressures of high school/college sports and academics.
- Progress Monitoring: Collaborated with coaches, academic advisors, and parents to ensure continuous academic and athletic development.
- Holistic Development: Focused on character building, leadership skills, and fostering discipline, resulting in more well-rounded student-athletes.
- Passionate about guiding student-athletes to achieve their full potential in both academics and athletics, ensuring success in their future endeavors.
Education
Master of Arts - Education Technology
University of Arizona Global Campus
01.2017
Bachelor of Arts - History with an Economics Emphasis
Cal Poly
San Luis Obispo, CAAssociate of Arts - Economics
Cuesta Community College
San Luis Obispo, CAAssociate of Arts - History
Cuesta Community College
San Luis Obispo, CASkills
- Technology design
- Instructional design
- K-12 Education
- Academic Administration
- Personalized Academic Coaching
- Athletic Department
- Flexible and Adaptable
- Social Media Management
- Nonprofit Event Planning
- Social Emotional Learning
- New hire on-boarding
- Program Optimization
- New Employee Training
- Coaching and Mentoring
- Strategic thinker
- Exceptional communicator
- Adaptive Learning
- Training Methods
- Project Management
- Leadership training
- Training delivery
- Training facilitation
- Learning Management Systems
- Customized training
- Team direction
- Adult Learning Theories
- Training Oversight
- Change Management
- Staff development plans
- Resource Management
- Training solutions development
- Course Planning
- Class coordination
- Process evaluations
- Stakeholder Management
- Course design
- Budget Administration
- Small Group Instruction
- Group Trainings
- Training Program Development
- Staff Leadership
- Management Team Development
- Curriculum Development
- Workflow Process Improvement
- Learning Strategies
- Cross-Functional Team Development
- Sales Team Development
- Asset Management Software
- Training Program Assessment
Certification
- Substitute Credential
- Single Subject Credential
- Administrative Credential (pending)
- Certified CPR
- AED and First Aid certified
- Lifeguard
- Livescan
- Google Management
- Apple Technology
- Food Handlers and Bartending license
- International Sport Coalition certification
Accomplishments
- Encinitas Little League Vice President, 01/01/21 - 12/31/22
- Encinitas Little League President, 01/01/23
- Cardiff SEA
- Inspire! The Foundation for Education Board Member, 01/01/21 - Current
- International Sport Coalition certification, Completed Level 1, Level 2, Level 3
- ISSA certification
Affiliations
- Chick-fil-A
Interests
Timeline
Executive Marketing Director
Chick-fil-A
01.2024 - Current
Lead Training Manager
Elevo Learning
05.2022 - Current
College Counselor and AP Teacher
Cal Coast Academy
12.2009 - 06.2022
Bachelor of Arts - History with an Economics Emphasis
Cal Poly
Associate of Arts - Economics
Cuesta Community College
Associate of Arts - History
Cuesta Community College
Solutions Specialist
Lincoln Learning Solutions
Independent Tutor for Athletes
TutorTutor
Master of Arts - Education Technology
University of Arizona Global Campus
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