Malinda Rocha
West Columbia
Summary
Strategic and results-oriented Business Development Manager with extensive experience leading high-performing teams, client retention, CRM systems, and revenue growth. Recognized for strong communication, team development, and the ability to build trust-driven relationships that generate long-term business success.
Overview
16
16
years of professional experience
Work History
Business Development Manager
Volkswagen
Houston, TX
12.2015 - Current
- Recruited and led a high-performing sales team of 30+ sales professionals that held a consistent #1 regional ranking.
- Managed CRM systems to optimize data accuracy and streamline sales processes.
- Negotiated and closed sales deals via phone and email, ensuring superior customer satisfaction.
- Developed and executed monthly sales plans, holding peers accountable through action-oriented feedback.
- Designed and implemented marketing campaigns to enhance visibility and drive client engagement.
- Analyzed sales metrics regularly and executed corrective actions to enhance performance and achieve target goals.
Client Relations Manager
Overland Park Mazda Volvo Fiat
Overland Park, KS
11.2014 - 12.2015
- Cultivated strong client relationships through proactive communication and personalized service strategies.
- Developed training programs focused on enhancing team skills in client relations and conflict resolution.
- Resolved customer issues promptly, fostering trust and long-term • client relationships.
- Analyzed client feedback to develop targeted solutions for service improvement.
Operations Manager, Customer Experience
You Move Me
Lenexa, KS
01.2013 - 11.2013
- Coordinated the moving teams schedule and assigned routes to ensure efficiency.
- Inspected moving trucks to verify adherence to DOT regulations.
- Conducted interviews and facilitated recruitment of new team members.
- Served as primary contact for customer inquiries and concerns.
- Identified customers needs and successfully upsold tailored products and services to maximize revenue.
Business Development Representative
Hendrick Buick GMC Cadillac
Kansas City, MO
01.2010 - 03.2013
- Handled incoming dealership phone calls and internet leads, ensuring timely follow-ups and appointment scheduling.
- Scheduled customer test drives, consultations, and service appointments to ensure smooth dealership visits.
- Maintain accurate records of customer interactions and manage leads using Customer Relationship Management (CRM) tools.
- Initiated outreach through cold call strategies to identify potential clients.
Education
High School Diploma -
Lee's Summit West
Lee's Summit, MOSkills
- Business Development & Marketing Strategies
- Strategic Negotiations & Prospecting
- Customer Service & Relationship Building
- CRM Optimization & Account Management
- Training and Mentoring
- Sales and Team Leadership
Timeline
Business Development Manager
Volkswagen
12.2015 - Current
Client Relations Manager
Overland Park Mazda Volvo Fiat
11.2014 - 12.2015
Operations Manager, Customer Experience
You Move Me
01.2013 - 11.2013
Business Development Representative
Hendrick Buick GMC Cadillac
01.2010 - 03.2013
High School Diploma -
Lee's Summit West