Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
Generic

Manasa BR

New York,NY

Summary

Dynamic and strategic HR Business Partner with 9+ years of experience in talent strategy, workforce planning, and leadership collaboration. Adept at driving performance management, employee engagement, and organizational change to align people strategies with business goals. Skilled in stakeholder management, conflict resolution, and leveraging HR analytics to enhance decision-making. Passionate about creating high-impact HR solutions that drive productivity and a positive workplace culture.

Overview

11
11
years of professional experience

Work History

HR Business Partner

MoEngage
04.2022 - 12.2023

People Operations Lead

MoEngage
11.2019 - 04.2022
  • HR Leadership & Strategic Partnering – Served as a trusted advisor to senior leadership (SVPs, VPs, Senior Directors) across Tech and Non-Tech teams in the US and Canada, driving strategic people initiatives in hiring, performance management, organizational design, and talent development to align with business goals.
  • Performance Management & Talent Growth – Designed and implemented a structured bi-annual performance management framework, including manager training and calibration sessions, ensuring standardized increments while achieving up to 10% budget savings. Provided ongoing coaching to leaders and employees to enhance development, engagement, and conflict resolution.
  • Compensation & Benefits Optimization – Led compensation benchmarking and benefits administration across the US and Canada, managing annual planning, open enrollment, and renewals. Ensured compliance with state and federal regulations while driving competitive, market-aligned pay structures.
  • Recognition & Engagement Initiatives – Revamped the rewards and recognition framework, launching three new programs in 2023 that increased employee recognition by 10% and strengthened a culture of appreciation. Spearheaded 150+ engagement initiatives during the pandemic, boosting employee morale and retention.
  • Talent Acquisition & Employer Branding – Partnered with the TA team to enhance hiring, onboarding, and candidate experience, improving employer branding and increasing MoEngage’s Glassdoor rating from 3.8 to 4.5 within six months. Contributed to compensation benchmarking and HR interviews, helping secure the “Highest Rated Private Cloud Computing Company to Work for During COVID-19 Crisis” award.
  • HR Systems & Process Automation – Implemented an HRIS system to automate onboarding, offboarding, and documentation, reducing administrative workload by 30% and capturing 80% of new hire details before their start date. Enhanced new hire onboarding processes, facilitating the seamless integration of 250+ employees in 2019-20.
  • Data-Driven HR Strategy – Leveraged analytics from monthly and quarterly dashboards, as well as annual employee surveys, to identify trends and implement data-driven improvements in policies, programs, and the overall employee experience.
  • Diversity, Equity, and Inclusion (DEI) & Culture Building – Championed DEI initiatives and performance feedback programs to create a culture of inclusivity and continuous development. Collaborated with leaders and teams to drive company-wide people programs focused on engagement, recognition, and career growth.
  • Cross-Functional Collaboration & Compliance – Partnered with finance, legal, and admin teams to ensure compliance with employment laws and internal policies. Supported audits, established hiring and exit processes, and contributed to market expansion strategies.
  • Impact on Retention & Business Growth – Designed and implemented policies that directly contributed to a 10% increase in employee retention. Strengthened leadership alignment, proactive feedback mechanisms, and structured people processes to support business scalability and workforce satisfaction.

HR Manager

MoEngage
06.2018 - 11.2019
  • Led the end-to-end recruitment process,from managing interviews to employment contract issuance.
  • Streamlined employee onboarding and offboarding processes for optimal efficiency.
  • Conducted exit interviews and provided constructive feedback to leadership.
  • Designed and implemented strategic HR programs focused on health and wellness,leading to a substantial increase in employee engagement and earning a 4-star Glassdoor review.

Senior HR Executive

MIQ Digital
07.2012 - 04.2018

MiQ is a digital marketing firm that empowers businesses to reach their digital potential. As the first employee, I was tasked with setting up operations from scratch and maintaining smooth HR operations.

  • Spearheaded the establishment of the India office by onboarding recruitment agencies and enabling resource plans.
  • Collaborated with recruiters on the hiring and implemented a new hire orientation plan.
  • Designed and implemented annual progress reviews and performance assessments, upholding a culture of improvement.
  • Designed an employee handbook to cover company policies, disciplinary procedures, a code of conduct, and benefits information.
  • Organized employee engagement initiatives, L&D sessions, and coordinated with external vendors to promote workplace positivity and employee growth.

Education

Bachelor of Science - Computer And Information Sciences

AMC Engineering College
08.2010

Skills

  • Talent Strategy & Workforce Planning
  • Employee Relations & Stakeholder Management
  • Performance Management & Leadership Development
  • Compensation & Benefits Strategy
  • HR Compliance & Policy Implementation
  • HRIS Implementation & Data-Driven Insights
  • Organizational Development & Change Management
  • Diversity, Equity, and Inclusion (DEI) Initiatives

Accomplishments

  • Employee of the Year 2020: Recognized for driving impactful HR initiatives that supported organizational growth and employee well-being during the pandemic.
  • Rockstar of the Quarter (Q1 2020 & Q2 2022): Awarded for outstanding contributions and leadership in executing key HR initiatives that enhanced employee experience.
  • Boosted Employee Engagement & Retention: Spearheaded HR strategies that significantly improved workplace culture, achieving an 8/10 eNPS score.

Timeline

HR Business Partner

MoEngage
04.2022 - 12.2023

People Operations Lead

MoEngage
11.2019 - 04.2022

HR Manager

MoEngage
06.2018 - 11.2019

Senior HR Executive

MIQ Digital
07.2012 - 04.2018

Bachelor of Science - Computer And Information Sciences

AMC Engineering College
Manasa BR