Marketing executive with proven success in driving strategic growth and brand visibility. Adept at leading cross-functional teams to deliver impactful campaigns that align with business goals. Strong focus on data-driven decision-making, creative problem solving, and fostering collaborative environments to achieve measurable results. Skilled in digital marketing, market analysis, brand management, and customer engagement strategies.
Hi, I’m
Mandelynn Moses
Scottsdale,AZ
Summary
Overview
8
years of professional experience
Work History
Heritage Headquarters
Chief Marketing Officer
05.2024 - Current
Job overview
- Managed branding campaigns and event marketing initiatives in print, video, web and social media.
- Led product launch campaigns, ensuring timely delivery and strong market presence upon release.
- Developed and implemented B2B marketing strategy and overall communication plans to produce long-term partners.
- Streamlined internal communication channels, fostering collaboration among various departments within the organization.
- Delivered consistent growth in key performance indicators by continuously refining marketing strategies based on analytics insights.
Directive Communications
Corporate Trainer
08.2018 - Current
Job overview
- Company Overview: Directive Communication Psychology is the science of group dynamics
- Identify core identity of an organization and the individuals that create the environment
- Built, hired and maintained analytics, shared services and vendor management teams
- Budget Management for production
- Create a model that supports the immediate and purposeful creation that affect environment
- Inspire motivation, develop competence, and increase trust and respect amongst teams
- Help organizations interpret surroundings, ideas and processes, to build clarity
- Led significant projects and change programs that lead to a positive culture
- Ran key management, performance, and governance committees across the function
- Responsible for the review and assessment of all policies, process and procedures
- Built, maintained, and developed recruitment outsourcing vendor relationships
- Directive Communication Psychology is the science of group dynamics
- Key Achievements: Built teams that enabled detailed analytical insights for people and cost
- Developed detailed key performance indicators to manage time, quality and cost
- Create win-win-win environments for all entities involved to successfully run the organization
Directive Communications
Corporate Trainer
08.2018 - Current
Job overview
- Conducted evaluations and observed employee performance to identify areas of needed improvement.
- Developed engaging and entertaining presentations to maintain employee attention and improve impact of training.
- Enhanced corporate culture by conducting team-building activities and workshops.
- Developed training programs to meet company objectives.
- Supervised a team of trainers, providing guidance on instructional design techniques and delivery methods that maximized learner outcomes.
- Supported company growth by designing targeted training programs for new hires.
- Evaluated employee performance and provided actionable feedback for improvement, leading to higher overall success rates.
Blue Magic
International Business Consultant
08.2016 - Current
Job overview
- Managed projects efficiently to deliver results on time and within budget, exceeding client expectations.
- Implemented successful marketing campaigns that increased awareness of services among target audiences globally.
- Improved client satisfaction with tailored solutions addressing their unique challenges in global markets.
- Developed business strategies by conducting comprehensive market research and competitor analysis.
- Increased client satisfaction by implementing tailored solutions for their unique business needs.
- Performed as consultant for startup business in areas of marketing, logistics, and training to various behavioral healthcare service professionals.
- Evaluated existing business models, identifying areas of improvement to increase revenue generation potential.
Blue Magic
Public Speaker
08.2016 - Current
Job overview
- Researched material extensively before writing informative speeches.
- Implemented stories and anecdotes into speeches to make information more entertaining.
- Contributed to the overall success of events by working closely with other presenters and event staff, ensuring seamless transitions between segments.
- Collaborated with event organizers to ensure seamless execution of keynote speeches at conferences and industry events.
- Participated in panel discussions as a subject matter expert, contributing valuable insights on relevant topics.
- Organized integration of critical leadership competencies into existing workflows.
- Assisted leadership teams with building shared beliefs and attitudes across organizational structures.
- Delivered informative presentations to specific business groups and large-scale conferences on topics such as conscious leadership, marketing, branding, and personal development
Hawaiian Sanctuary
Business Consultant
01.2021 - 01.2022
Job overview
- Developed business strategies by conducting comprehensive market research and competitor analysis.
- Increased client satisfaction by implementing tailored solutions for their unique business needs.
- Delivered successful projects within tight deadlines, ensuring consistent client satisfaction and timely project completion.
- Established and maintained relationships with key stakeholders for growth opportunities and successful partnerships.
- Led restructuring of organization internal processes, resulting in improved performance.
- Analyzed financial data to identify cost-saving opportunities for clients.
HerStory Global Conference
Event Curator
02.2019 - 01.2020
Job overview
- Implemented Recruitment Process Outsourcing provider covering 53+ countries
- Secured funding through options appropriate at different stages of the business
- Presented production ideas and determined creative scenarios for production and delivery.
- Achieved seamless event execution through effective communication with vendors, caterers, and staff members.
- Increased client retention rates with exceptional customer service skills, timely responses to inquiries, and consistent updates on event progress.
- Boosted overall event satisfaction by promptly addressing and resolving any attendee concerns or issues.
- Maintained strong vendor relationships resulting in reliable partnerships that ensured high-quality products/services at competitive prices.
- Generated increased attendance to events by implementing targeted marketing strategies and promotional campaigns.
Limitless Nomads
Business Consultant
05.2019 - 11.2019
Job overview
- Implement innovative ways to generate additional income streams
- Accountable for the adoption of staffing process, policy and procedure
- International project management (including Malaysia, Singapore, Indonesia, Philippines)
- Develop and establish brand identity and unique differentiators
- Provide detailed statistical data on market analysis (customer segment)
- Assisted in marketing campaign design and performance measurement.
- Reduced costs by identifying inefficiencies in client businesses and proposing targeted solutions.
- Recommended initiatives to improve performance and maximize return on sales incentives.
Education
Cornell UniversityIthica, NY
Certificate from Entrepreneurship and Business
01.2022
University Overview
Certified Entrepreneurship and Business
Bank of America Scholarship Recipient
- 4.0 GPA
Washington State UniversityPullman, WA
Bachelor's Degree from Business With A Focus On Marketing
01.2004
University Overview
- Dean's List
Skills
- Strong work ethic
- Attention to detail
- Creative thinking
- Decision-making
- Public relations
- Relationship building
- Goal setting
- Brand awareness
- Motivational and inspirational
- Talent acquisition
- Creative direction
- Campaign coordination
Accomplishments
Accomplishments
- Increased net revenues by spearheading and leading a comprehensive marketing campaign.
- Supervised team of up to 50 staff members.
- Achieve revenue goals through effectively helping with marketing, branding, and innovation
Languages
English
Native or Bilingual
Interests
- I enjoy cooking for friends and family gatherings
- Participating in cooking contests and challenges to showcase culinary skills and creativity
- Exploring famous landmarks, historical sites, and cultural attractions in a new destination
Timeline
Chief Marketing Officer
Heritage Headquarters
05.2024 - Current
Business Consultant
Hawaiian Sanctuary
01.2021 - 01.2022
Business Consultant
Limitless Nomads
05.2019 - 11.2019
Event Curator
HerStory Global Conference
02.2019 - 01.2020
Corporate Trainer
Directive Communications
08.2018 - Current
Corporate Trainer
Directive Communications
08.2018 - Current
International Business Consultant
Blue Magic
08.2016 - Current
Public Speaker
Blue Magic
08.2016 - Current
Cornell University
Certificate from Entrepreneurship and Business
Washington State University
Bachelor's Degree from Business With A Focus On Marketing
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