Creative UX Designer with 11 years experience in the User centered design platform . Developing innovative, approachable user experience Designs for products. Skilled at diverging from UX norms without alienating users. Ceaselessly focused on user-centric design decisions. Worked as a lead UX designer for critical banking application
Overview
11
11
years of professional experience
Work History
Lead UX Designer - Vice President
Bank Of America
02.2022 - Current
Created Strategic designs for CashPro Application sign in and landing page experiences , Payments application etc . Bank of Americas award winning , signature capital management product .
Working along with the team to create Bank's first AA/AAA accessibility rated design system to support desktop , web , mobile and conventional experiences .
Defined the overall UX strategy and vision for multi channel digital experiences across various enterprise and commercial products including CashPro , Global card management.
Led special and innovation projects as concept proof to bring strategic ideas to life.
Ensure all design work met WCAG AA/AAA(ADA) accessibility standards, brand standards,security standards, as well as own quality , usability , and comprehension standards.
Hosted weekly design session with product team to derive designs .
Participated in design review meetings to brainstorm new UX developments through collaborative thinking.
Presented UX designs and solutions to senior staff, evangelizing for user-centric design decisions.
Performed manual testing on UX design elements and complete UX designs, authoring feedback reports for use in future updates.
Applied both qualitative and quantitative analysis techniques to continuously improve end-user experiences.
Analyzed user feedback to influence future UX updates, ameliorating user concerns and pain points during subsequent patch cycles.
Monitored emerging UX design trends and practices for useful techniques and cutting-edge developments suitable for integration into future projects.
Researched and proposed new solutions to make website more user-friendly.
UX Designer
Randstad Technologies, LLC ( Bank Of America)
03.2020 - 02.2022
Worked with design teams, project managers and business analysts to create intuitive and easy-to-use software.
Devised site maps and mockups for designs based on proven methodologies and end-user feedback.
Created maps, models and templates for diverse projects.
Collaborated with teammates to deliver valuable features meeting business and customer needs.
Conducted live user testing of components and functionality to evaluate effectiveness of designs and enhancements.
Worked closely with UX and product teams to define visual and functional requirements.
Monitored emerging UX design trends and practices for useful techniques and cutting-edge developments suitable for integration into future projects.
Performed manual testing on UX design elements and complete UX designs, authoring feedback reports for use in future updates.
UX Designer
Apex Systems (Client : Bank Of America)
11.2018 - 12.2019
Tested websites at different design and production stages to assess conformance with designs.
Designed elevated and brand-right creative to achieve marketing and merchant objectives.
Used wireframes, mock-ups and prototypes to establish user interface design and architecture.
Converted abstract ideas and requirements into user personas and storyboards.
Collaborated with teammates to deliver valuable features meeting business and customer needs.
Worked with design teams, project managers and business analysts to create intuitive and easy-to-use software.
Devised site maps and mockups for designs based on proven methodologies and end-user feedback.
Used Agile planning principles to deliver tailored solutions that met customer requirements.
Communicated with product managers and UX designers to translate project requirements and business objectives into polished user interfaces.
UX/UI Designer
USA Webschools
10.2017 - 10.2018
Created end to end solution to assist student in learning process by creating a website for USA webschools.
Used wireframes, mock-ups and prototypes to establish user interface design and architecture.
Collaborated with teammates to deliver valuable features meeting business and customer needs.
Recommended design changes and iterative updates to IT manager.
UX Designer
Cognizant Technologies
07.2012 - 05.2014
Collaborated with Marketing, UED and product teams to shape meaningful user experience and deliver branded collateral pieces , including landing pages , responsive designs , data visualization .
Executed a holistic end to end user experience approach that extends beyond the product and software use .
Won BEST DESIGNER OF THE YEAR AWARD in Cognizant annual awards 2013.
Education
Master of Arts - Electronic Media - Visual Arts (5yrs Integrated )
Anna University
Chennai, Tamilnadu
05.2012
High School Diploma -
Image Multimedia - Visual Design
Chennai ,Tamilnadu
02.2011
Skills
User centered design
UX Research
Responsive Web Design
Quantitative Analysis
Mobile Application Design
Information Architecture
Mockups and Prototypes
User Experience Design (UX)
Timeline
Lead UX Designer - Vice President
Bank Of America
02.2022 - Current
UX Designer
Randstad Technologies, LLC ( Bank Of America)
03.2020 - 02.2022
UX Designer
Apex Systems (Client : Bank Of America)
11.2018 - 12.2019
UX/UI Designer
USA Webschools
10.2017 - 10.2018
UX Designer
Cognizant Technologies
07.2012 - 05.2014
Master of Arts - Electronic Media - Visual Arts (5yrs Integrated )
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