Summary
Overview
Work History
Education
Skills
Timeline
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Manny Badias

Richmond,VA

Summary

  • PERFORMANCE-DRIVEN SALES AND MARKETING MANAGER Skilled sales and marketing professional with over 15 years of proven results. Recognized for contributions to record setting sales figures, territory startup/expansion and new account development. Expert in the technical, conceptual and content development of sales driving collateral with a proven ability to drive effective marketing campaign response rates and execute successful product launches. Proven ability to lead sales and marketing teams to achieve consistent revenue gains. CORE STREGHTHS:
  • Fortune 500 Company Sales Background
  • Consistent Track Record of Increasing Sales, Revenue and Profits
  • Effective Written and Verbal Communicator
  • JM&A Trained and Certified
  • AFIP Certified Professional in Financial Services
  • Exceptional Leadership Skills
  • Startup Expertise
  • Strategic and Tactical Market Planning
  • Market Based Pricing Strategies and ROI
  • Fluent in Spanish
  • Microsoft Office Suite Expert

Discerning professional with many years of hands-on experience in financial management and program leadership. Familiar with regulatory requirements and optimal approaches for keeping systems current and compliant. Forward-thinking leader responsive to changing demands.

Hardworking employee with customer service, multitasking, and time management abilities. Devoted to giving every customer a positive and memorable experience.

Dedicated and adaptable professional with a proactive attitude and the ability to learn quickly. Strong work ethic and effective communication skills. Eager to contribute to a dynamic team and support organizational goals.

Results-oriented individual with a passion for continuous learning and innovation. Known for leveraging analytical thinking and creativity to solve problems and deliver high-impact solutions in fast-paced environments.

Overview

42
42
years of professional experience

Work History

Finance Director

Asbury Automotive Group
Richmond, Virginia
09.2020 - Current
  • Coordinated audit activities with external auditors ensuring timely completion of audits.
  • Negotiated contracts with vendors for services such as banking relationships or technology solutions.
  • Identified potential areas of risk or noncompliance with regulatory agencies such as SEC or IRS.
  • Reviewed financial reports for accuracy and completeness in compliance with Generally Accepted Accounting Principles.
  • Developed and implemented annual financial plans and budgets.
  • Developed strategies to improve profitability by analyzing business processes and recommending solutions.
  • Ensured compliance with all applicable state and federal regulations pertaining to auto financing services.
  • Developed strategies to increase auto finance sales volume while maintaining profit margins.
  • Maintained accurate records of all transactions related to auto finance services.
  • Analyzed industry trends in order to identify areas that offer potential growth opportunities.
  • Monitored current market rates for competitive pricing of loans offered.
  • Collaborated with sales staff in order to maximize opportunities for profitable deals.
  • Advised customers on the benefits and drawbacks of different types of automotive loans.
  • Provided guidance and advice on the best financing options available for customers.
  • Created and implemented policies and procedures related to automotive financing activities.
  • Developed relationships with third-party vendors who provided additional products or services related to automotive finance.
  • Processed applications for new vehicle loans efficiently and accurately.
  • Reviewed contracts for accuracy prior to signing by customers.
  • Prepared and presented financial reports to upper management.
  • Negotiated loan terms and conditions with banks, credit unions, and other lending institutions.
  • Resolved customer complaints regarding auto financing services in a timely manner.
  • Assessed risk associated with potential borrowers in order to minimize losses.
  • Coordinated training sessions for employees on proper handling of automobile loan paperwork.
  • Identified areas where operational efficiencies could be improved within the department.
  • Analyzed customer credit histories in order to determine eligibility for loans.
  • Conducted financial presentations and meetings with staff and stakeholders to review performance and set goals.
  • Coordinated with sales and service departments to ensure a seamless customer experience from start to finish.
  • Utilized financial software and systems to streamline operations and enhance efficiency.
  • Developed customized financing packages tailored to individual customer needs and financial situations.
  • Oversaw all legal and regulatory compliance related to automotive financing and insurance transactions.
  • Educated customers on the benefits and terms of vehicle financing options and extended service contracts.
  • Collaborated with management to set financial policies, objectives, and strategies for the dealership.
  • Prepared and reviewed all paperwork related to the sale and financing of vehicles, ensuring accuracy and completeness.
  • Trained sales staff on financing options, processes, and best practices to enhance overall team performance.
  • Managed financial transactions and structured deals to meet both customer needs and dealership profit objectives.
  • Addressed and resolved customer concerns and complaints related to financing, ensuring high levels of customer satisfaction.
  • Negotiated with lenders to secure competitive interest rates and financing terms for customers.
  • Maintained up-to-date knowledge of automotive finance industry trends, products, and technologies.
  • Implemented sales strategies to promote financing and insurance products to customers.
  • Ensured compliance with all federal, state, and local regulations governing automotive sales and financing.
  • Fostered a culture of transparency and honesty in all financial dealings to build trust with customers and colleagues.
  • Conducted credit analyses to determine customer financing options based on credit scores and financial history.
  • Developed and maintained strong relationships with banks, credit unions, and other financial institutions.
  • Monitored and analyzed financial performance metrics to identify trends and opportunities for improvement.
  • Helped customers make decisions about loans and lines of credit based on availability, terms and benefits.
  • Met with applicants to obtain information for loan applications and answer questions about processes.
  • Analyzed applicant financial and credit status, evaluating assets and risk to determine loan feasibility.
  • Assessed feasibility of loan approval by reviewing financial histories, available credit and current employment.
  • Reviewed credit histories from applicants and determined feasibility of granting requested loans.
  • Identified valuable solutions for customers with credit problems.
  • Reviewed loan agreements to verify completeness and accuracy according to applicable policies.
  • Reviewed client documentation and contracts for discrepancies and mistakes.
  • Verified client financial information to determine creditworthiness and loan eligibility.
  • Collaborated with company teams to expedite loan approval processes.
  • Stayed abreast of lending regulations, industry trends and market rates.
  • Informed customers of loan application requirements and deadlines.
  • Developed and recommended personal or commercial loan packages for clients.
  • Located and suggested loan packages that met client needs and priorities.
  • Developed loan contracts and explained contract terms to clients.
  • Listened carefully to customer complaints and swiftly resolved issues by taking appropriate action.

SR Finance Manager

Haley Chevrolet
Richmond, Virginia
06.2018 - Current
  • Lead producer of revenue and product sales in dealer group
  • Trained and provided mentoring to new Finance Managers
  • Developed and maintained profitable lender relationships and assurance of compliance policies
  • Worked with sales managers and sales associates on all aspects of the company's daily operations
  • Provided management and training of the sales team
  • Results: Generated over $100,000 in F&I profit during first full month of employment
  • Ranked number one in F&I production companywide
  • Trained two new Finance Managers
  • Exceeded customer service objectives throughout period of performance.

SR Finance Manager

Rick Hendrick Chevrolet Buick GMC
Richmond, Virginia
02.2015 - 06.2018
  • Lead producer of revenue and product sales
  • Trained and provided mentoring to new Finance Managers
  • Developed and maintained profitable lender relationships and assurance of compliance policies
  • Worked with sales managers and sales associates on all aspects of the company's daily operations
  • Provided management and training of the sales team
  • Results: Generated over $800,000 in F&I profit (2016) / over $900,000 (2017)
  • Ranked Top 10 in F&I production companywide (2016) / Top 5 (2017)
  • Trained eight new Finance Managers
  • Exceeded customer service objectives throughout period of performance.

Owner/ Managing Partner

TheaterXtreme
Richmond, Virginia
06.2006 - 09.2014
  • Led all aspects of the company's daily sales, merchandising, advertising and product pricing operations
  • Additional responsibilities included store site selection, build-out, lease negotiations, vendor selection and negotiations as well as the recruitment, management and training of the sales team
  • Results: Refined the franchisee sales process resulting in a $1.4-million-dollar record breaking first year sales performance and the company-wide adoption of tactics as best practice
  • Developed a proprietary quoting system allowing store personnel to immediately generate detailed cost proposals yielding a 24% increase in sales
  • Designed, launched and maintained an e-commerce website with a mobile optimization component.

Manager of Business Development

ProSys, LLC.
Richmond, Virginia
12.2001 - 06.2006
  • Marketed managed IT services to small and mid-size companies
  • Collaborated with a team of support engineers to recommend solutions to monitor, manage, secure and improve client IT infrastructure
  • Results: Expanded client base by an average of 28% yearly
  • Identified a new business opportunity in home automation and entertainment technology and developed a business plan and marketing strategy to support the new venture
  • Created a spin-off company as a concept test and upon successful completion of trial opened TheaterXtreme.

Manager of Indirect Distribution

Net 2000 Communications Inc.
Richmond, Virginia
05.2001 - 12.2001
  • Led a team of account managers responsible for the recruitment of small and mid-sized IT and telecommunications businesses to sell Net 2000's services to their respective customers
  • Results: Added 21 new agents resulting in a 32% revenue increase.

Regional Manager of Pricing and Products

Verizon Wireless Inc.
Richmond, Virginia
01.1997 - 01.2001
  • Responsible for market planning activities including pricing analysis, product management, billing system management, promotional planning, strategic and tactical competitive analysis, offer development and communication of marketing plans
  • Results: Successfully lead Virginia's billing system conversion; a complex project affecting the entire region's customer base and requiring the participation of a cross functional team with expertise in sales, marketing, IT, and customer care
  • Completed the project two months ahead of schedule and exceeded all associated key performance indicators.

Regional Manager of Consumer Distribution

Verizon Wireless Inc.
Richmond, Virginia
01.1994 - 01.1997
  • Managed a $3.2-million-dollar retail expansion budget
  • Collaborated with local market managers to select new store sites, negotiate leases, complete build-outs, and choose vendors
  • Results: Completed an aggressive retail expansion and store build-out initiative resulting in 12 new stores and a 58% sales channel improvement.

Retail Distribution Manager

Verizon Wireless Inc.
Richmond, Virginia
01.1992 - 01.1994
  • Chosen to spearhead a consumer distribution pilot initiative
  • Developed product pricing, merchandising and advertising strategies for the multiple location retail trial
  • Results: National adoption of pilot strategy
  • Company wide recognition for top sales volume
  • Received consecutive GTE Annual and President's Individual Achievement awards (1992-93).

Agent Accounts Manager

Verizon Wireless Inc.
Richmond, Virginia
01.1990 - 01.1992
  • Recruited authorized agents, negotiated contracts, monitored compliance and resolved discrepancies
  • Results: Selected for membership in GTE's 'Authorized Agent Task Force,' a corporate led process team charged with restructuring the company's indirect distribution strategy
  • Received GTE's Annual Award and President's Team Achievement Award.

Sales Representative, Assistant Used Car Sales Manager, F&I Manager and New Car Sales Manager

Rosenthal Automotive Group
Northern Virginia
08.1982 - 02.1990
  • Responsible for the overall management of a 15 person sales team
  • Daily activities included recruiting, training, follow-up supervision, sales negotiations, inventory control, merchandising and advertising
  • Results: Awarded top sales ranking throughout period of performance.

Education

AFIP Certified Professional in Financial Services - Automotive Finance And Insurance

JM&A Finance And Insurance Training
Raleigh, NC
04-2015

Some College (No Degree) - Business Administration

Northern Virginia Community College
Annandale, VA

Skills

  • Fortune 500 Company Sales Background
  • Consistent Track Record of Increasing Sales, Revenue and Profits
  • Effective Written and Verbal Communicator
  • JM&A Trained and Certified
  • AFIP Certified Professional in Financial Services
  • Exceptional Leadership Skills
  • Startup Expertise
  • Strategic and Tactical Market Planning
  • Market Based Pricing Strategies and ROI
  • Fluent in Spanish
  • Microsoft Office Suite Expert
  • KPI Tracking
  • Business Forecasting
  • Technology-savvy
  • Compliance Monitoring
  • Organizational Skills
  • Business process improvement
  • Reporting
  • Financial Forecasting
  • Budget Planning
  • Regulatory Compliance
  • Cross-functional team leadership
  • Strategic Planning

Timeline

Finance Director

Asbury Automotive Group
09.2020 - Current

SR Finance Manager

Haley Chevrolet
06.2018 - Current

SR Finance Manager

Rick Hendrick Chevrolet Buick GMC
02.2015 - 06.2018

Owner/ Managing Partner

TheaterXtreme
06.2006 - 09.2014

Manager of Business Development

ProSys, LLC.
12.2001 - 06.2006

Manager of Indirect Distribution

Net 2000 Communications Inc.
05.2001 - 12.2001

Regional Manager of Pricing and Products

Verizon Wireless Inc.
01.1997 - 01.2001

Regional Manager of Consumer Distribution

Verizon Wireless Inc.
01.1994 - 01.1997

Retail Distribution Manager

Verizon Wireless Inc.
01.1992 - 01.1994

Agent Accounts Manager

Verizon Wireless Inc.
01.1990 - 01.1992

Sales Representative, Assistant Used Car Sales Manager, F&I Manager and New Car Sales Manager

Rosenthal Automotive Group
08.1982 - 02.1990

AFIP Certified Professional in Financial Services - Automotive Finance And Insurance

JM&A Finance And Insurance Training

Some College (No Degree) - Business Administration

Northern Virginia Community College
Manny Badias