How i see Design as a practice UI - FUNCTION : It works | Usability - ACTION : It works well | UXD - EMOTION: It works well & makes me say wow
Dynamic product innovator, user-experience architect and designer possessing more than 19 years of proven track record of superior performance with top-tier brands like UPS, NBC Universal, Lazada-an alibaba company, Citrix, PayPal, British Petroleum, Glaxo SmithKline, Citibank etc. Specialties include event speaker on various design-oriented topics, creating visionary concepts for new business/revenue models, leading design collaborations with engineering & product, shaping a progressive design culture, program execution, creative strategy, brand execution, marketing collateral, user experience design, solution implementation, data intelligence, market insight, and cost control to support key initiatives and critical goals within a progressive organization. Talented front-end software engineer proficient in all phases of the software development life cycle. Adept at working with Lean UX, Agile and Scrum methodologies to accomplish project milestones according to specific time frames to complete work. Excellent communicator skilled at working with local and offshore software development professionals to develop a cohesive and successful product. Program Execution Possess a proven ability to anticipate unique requirements or potential road-blocks in all situations. Look through different lenses to authenticate user experience using tools and methodologies to ensure best user flow. Continually develop novel concepts to deliver exceptional results; streamline communication and implementation channels to effectively meet consumer experience and organizational needs. Project Management Highly experienced in assessing true needs and expectations, building lasting professional relationships. Grow and deepen strategic partnerships to achieve mutually beneficial outcomes. Process Streamlining Effectively manage diverse tasks, with varying degrees of complexity, within a wide range of environments; evaluate situations, assess emergent needs, and implement solutions in a prompt and efficient/effective manner. Leadership Have a demonstrated track record of outstanding service; a calm, dependable professional who devotes every effort to achieving the best results.
Design leader driving the vision, strategy, and execution of Product Design at GEP. Responsible for building and leading a team of product designers to execute on our product roadmap and level-up our digital products. Work collaboratively to foster a data-driven design culture across the company. Successfully led a design team, shipped a complex web product to a large user base, and fostered a spirit of learning and teamwork amongst the peers. A strategic visionary but are also extremely comfortable diving into the day to day.
• Leading the development of the long-term vision and quarterly goals of the Product Design team.
• Lead, mentor, and support a growing product design team.
• Partner with Product and Engineering leadership to ensure a seamless product development process from discovery to launch.
• Own design projects end-to-end, from ideation and research to pixel-perfect execution for new and existing products and features.
• Cultivate a creative design process that is built on strong cross-functional collaboration.
• Strategic partner to enable innovation and digital transformation within GEP by embedding human-centric creative disruption.
• Leading a multidisciplinary team of 23 user experience professionals across North America & India, overseeing several projects that enable productivity, risk mitigation and smooth operations within GEP.
• Facilitated design thinking workshops to validate an unmet need of an omni channel digital solution that delivers GEPs thought leadership based on user profile and preferences. Prototyped strategic solutions to get C-suite buy-in and secure project funding.
• Developed design engagements with various clients of GEP, to make sure design is well thought thru & has client ingots & sign off before pushed to development.
Environment : Sketch, Zeplin, Invision, Figma, DSM, Axure
https://smart.gep.com
Awards and Acknowledgements