Marc Guthrie
Newark,DE
Summary
Dynamic leader with a proven track record at Cowboy Painting Co, driving strategic marketing and team leadership. Achievements include spearheading initiatives that resulted in a remarkable 600% increase in sales, utilizing expert negotiation and relationship-building skills. Proficient in client relationship management and SEO strategy, contributing to sustainable business growth and successful project outcomes. Career goals focus on leveraging these skills to achieve even greater impacts in future marketing roles.
Overview
23
23
years of professional experience
Work History
Sales and Marketing Director
Cowboy Painting Co
Newark, DE
07.2024 - Current
- Researched and implemented a company-wide CRM system, streamlining sales and customer management processes
- Designed and executed a new marketing strategy based on in-depth market research and analysis, enhancing brand visibility and lead generation
- Direct sales and marketing efforts for all staff, ensuring alignment with company goals and maximizing productivity
- Forged strategic partnerships with general contractors, driving immediate business growth and securing long-term project opportunities
Commercial Account Executive
CertaPro Painters of Delaware
Wilmington, DE
01.2023 - 07.2024
- Built and maintained relationships with property and facility managers
- Conducted onsite assessments and developed competitive commercial estimates
- Managed commercial sales and project activities across various verticals from introduction to completion
Writer
Freelance
Hockessin, DE
01.2002 - 06.2024
- Edited a #1-ranked non-fiction book across multiple categories and countries
- Produced SEO-optimized content, including blogs, press releases, and website copy, for diverse industries
Sales and Marketing Director
Stapen Construction
Wilmington, DE
04.2014 - 06.2020
- Directed sales and marketing efforts, including team leadership and campaign execution
- Managed client relationships and project assessments to ensure on-budget and on-time project delivery
Manager, Deed in Lieu
Bank of America
Newark, DE
01.2012 - 04.2014
- Exceeded departmental targets by 50%+ and maintained a 97.5% quality score
- Oversaw foreclosure avoidance processes, acting as a liaison among clients, investors, and the bank
Sales Director
Yellow Moon Homes
Dover, DE
02.2011 - 12.2011
- Designed and implemented marketing strategies across various channels
- Directed sales and managed multiple projects, from proposals to completion
Internet Sales Manager
Hertrich Nissan
10.2009 - 02.2011
- Boosted internet-driven sales by 600% through enhanced marketing strategies
- Developed tools and processes to optimize online sales and customer engagement
Sales and Acquisition Manager
Z3 LLC/HomeVestors of America
Dover, DE
06.2007 - 10.2009
- Increased profits per sale by 300% through targeted strategies
- Ranked in the Top 10 nationally among 247 offices
Assistant Finance/Sales Manager
Parkview RV Center
Smyrna, DE
12.2004 - 06.2007
- Achieved the store's highest annual gross profit, surpassing goals by $1M
- Supported marketing and advertising efforts, managing vendor relationships
Sales Manager
Excel Business System
04.2002 - 12.2004
- Managed multiple sales teams and built over 300 client relationships
- Oversaw sales operations and ensured achievement of regional targets
Education
Executive Training -
Woodward And Lothrop
01.1994
BA - English
University of Delaware
01.1993
Skills
- Team Leadership & Development
- Strategic Marketing & Campaign Execution
- Sales Growth & Business Development
- Client Relationship Management
- Process Optimization & Training
- Content Creation & SEO Strategy
- Customer relationship management
- Marketing strategy
- Sales forecasting
- Project management
- Team leadership
- Negotiation tactics
- Effective communication
- Rapport and relationship building
- Social media management
- Business growth and retention
Accomplishments
- Exceeded departmental targets by 50%+ at Bank of America.
- Boosted internet-driven sales by 600% at Hertrich Nissan.
- Achieved Top 10 national ranking in sales with Z3 LLC.
- Edited a bestselling non-fiction book ranked #1 globally.
Personal Information
Title: Winning Sales and Marketing Director
Timeline
Sales and Marketing Director
Cowboy Painting Co
07.2024 - Current
Commercial Account Executive
CertaPro Painters of Delaware
01.2023 - 07.2024
Sales and Marketing Director
Stapen Construction
04.2014 - 06.2020
Manager, Deed in Lieu
Bank of America
01.2012 - 04.2014
Sales Director
Yellow Moon Homes
02.2011 - 12.2011
Internet Sales Manager
Hertrich Nissan
10.2009 - 02.2011
Sales and Acquisition Manager
Z3 LLC/HomeVestors of America
06.2007 - 10.2009
Assistant Finance/Sales Manager
Parkview RV Center
12.2004 - 06.2007
Sales Manager
Excel Business System
04.2002 - 12.2004
Writer
Freelance
01.2002 - 06.2024
Executive Training -
Woodward And Lothrop
BA - English
University of Delaware
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