Marcal Johnson

Results-driven Sports Management professional pursuing a Master's degree, skilled in enhancing Division I women's basketball programs through strategic player development and operational excellence. Strong background in data analysis, event coordination, and community engagement positions for impactful contributions in collegiate athletics operations or sports administration.

• Operations Intern - TBT Puma League Basketball Tournament, Summer 2023, Assisted in facility preparation and event logistics for The Basketball Tournament (TBT)., Managed ticket booth sales and merchandise distribution., Coordinated ESPN data operations and supported on-court logistics. Collaborated with tournament officials and referees to ensure seamless execution.
• Founder & CEO - J Way Training Company, 2022-2024, Founded and operated a basketball training organization., Managed finances, marketing, client recruitment, and apparel production., Organized and directed annual youth basketball camps., Developed community partnerships and expanded brand presence. Trained various NBA, Division 1 and Top Rank Highschool Kids around the country
• Wichita State University Women's Summer Camp Coordinator, Planned and organized week-long recruiting and youth showcase event., Hosted recruits and youth athletes., Coordinated scheduling, facility logistics, and staff operations.

• Completed extensive research coursework at Wichita State University.
• Designed and executed quantitative and qualitative research studies.
• Developed hypotheses, research methodologies, and comprehensive reports.
• Conducted statistical analysis and interpreted findings to produce actionable insights.
• Delivered formal research presentations to academic audiences.
• Internship experience applying research techniques in practical sport settings.

• Graduate Support Staff - Women's Basketball, Baylor Bears Women's Basketball, 2025-Present, Support daily operations of a Division I women's basketball program., Assist with on-court player development workouts, helping implement drills and skill development plans to enhance individual and team performance with Guards and Post., Track, chart, and analyze practice and game statistics to evaluate team progression and overall production., Utilize Synergy and Sportscode to clip, edit, and break down game and practice film for coaches and players., Prepare detailed pre-scout reports on conference opponents to support game planning strategies., Assist in developing comprehensive player scouting reports for key matchups against top teams in the conference., Support coaching staff with day-to-day operations and performance analysis to contribute to overall program success., Coordinate logistical support for team travel and recruiting visits.
• Women's Basketball Manager, Wichita State Shockers women's basketball, 2021-2025, Managed equipment logistics and prepared facilities for practices and games., Served as practice player (2021-2022 season), supporting competitive development., Directed and led the Terry Nooner Invitational Mini Camp., Oversaw coding and performance data analysis for coaching staff., Coordinated team travel arrangements and gameday operations., Completed and organized statistical sheets for performance evaluation., Assisted recruiting staff with visit preparation and materials.