Collaborate on end-to-end brand and campaign strategy, from brand planning through execution of messaging and design across marketing touchpoints
Build and manage strong client relationships, leading weekly one-on-ones, timeline reviews, campaign check-ins, and creative feedback sessions to ensure alignment across client and internal teams
Drive end-to-end production of digital video content, audio ads, and :60-second linear/nonlinear spots, tailoring creative for maximum reach and resonance across platforms
Support production bidding and key pre-production phases by developing creative specs, coordinating director and photographer searches, selecting offshore shoot locations and managing casting and logistics for multi-spot, multi-week shoots
Account Executive
Arnold Worldwide
New York, NY
09.2023 - 04.2025
Spearhead collaboration with diverse internal teams, including Strategy, Creative, and Production; coordinated efforts with 10+ external vendors to deliver high-impact marketing campaigns that drive brand awareness and measured ROI
Manage $7M+ in annual creative budgets for brands with $100M+ media buys, ensuring efficient allocation of resources, accurate forecasting, and alignment with campaign goals
Co-led pro-bono campaign for the Coalition for the Homeless, achieving a 20% increase in website visits and a 1,390% surge in social media engagement. The campaign earned two prestigious awards at the New York Festivals Advertising Awards
Account Fellow
Arnold Worldwide
New York, NY
09.2022 - 09.2023
Oversee and manage up to 15 projects daily across multiple accounts, from briefing to production, across social media, web, streaming platforms, national TV, and print, ensuring timely execution and alignment with strategic objectives
Lead internal budget tracking including conducting reallocations, opening purchase orders and approving invoices
Ensure smooth project execution through detailed notetaking, meeting documentation, and proactive upkeep of trackers and file systems
Marketing Intern
Jiberish Clothing Co.
Denver, CO
03.2021 - 08.2022
Executed marketing campaigns across social media and email for Jiberish ski apparel, driving engagement and sales across 10+ seasonal inventory launches
Managed social media accounts with 60K+ followers, creating and publishing digital content that increased follower engagement by 20%
Planned, staged, and executed 5+ photoshoots and customer events, boosting brand visibility and strengthening community connections
Sales Associate
SOBO Liquors
Denver, CO
05.2021 - 06.2022
Provided exceptional 1:1 customer service, expertly managing expectations and resolving conflicts, resulting in a high satisfaction rate and an improvement in customer retention
Established new product delivery system, creating an additional revenue stream and increasing overall sales by 10%
Collaborated with product vendors to implement merchandising strategies and marketing materials for new product launches, driving product visibility and sales growth
Education
Bachelor of Science - Business Administration - Marketing, Minor in Emergent Digital Practices
University of Denver
Denver, CO
06-2022
Skills
Adobe Suite
Digital content production
Social Media
Project Management
Campaign Strategy
Digital Marketing
Timeline
Senior Account Executive
Arnold Worldwide
04.2025 - Current
Account Executive
Arnold Worldwide
09.2023 - 04.2025
Account Fellow
Arnold Worldwide
09.2022 - 09.2023
Sales Associate
SOBO Liquors
05.2021 - 06.2022
Marketing Intern
Jiberish Clothing Co.
03.2021 - 08.2022
Bachelor of Science - Business Administration - Marketing, Minor in Emergent Digital Practices