Summary
Overview
Work History
Education
Skills
Timeline
Generic
Marcus Cooper

Marcus Cooper

Brooklyn,NY

Summary

Strategic Social Media Marketer with expertise in Visual Storytelling, Content Management, and Influencer Marketing. Blends creative vision and professional photography to craft engaging narratives that drive brand growth. Passionate about building authentic connections and delivering innovative digital experiences.

Overview

14
14
years of professional experience

Work History

Photographer/Videographer

Marcus Cooper Photography
09.2010 - Current
  • Published: Vogue Magazine, Interview Magazine, W magazine, V Magazine, Numero Magazine, Cosmo
  • Clients to include: Sephora, L'Oréal, Milk Makeup, Madonna, Kardashian's, Warner Brothers, Atlantic Records, Gucci
  • Increased social media engagement with captivating content telling compelling stories
  • Photographed high-quality images for various print and digital world wide ad campaigns
  • Collaborated with clients to understand their vision, ensuring the final product met or exceeded expectations

Digital Community Strategist

Revolution Digital
02.2014 - 01.2020
  • Account lead: Evian X Olympics, Dannon Yogurt, Oikos Yogurt, Excedrin
  • Monitor, analyze, manage branded online community
  • Track online metrics
  • SEO Optimization/SEM Integration
  • Copywriter aligned with brand TOV
  • Customized brand message to reach and capture target audience interest and drive engagement
  • Boosted campaign performance by developing engaging and persuasive copy for print, digital, and social media platforms
  • Moderation and Crisis Management

Social Media Manager

PIOL Dress
08.2014 - 06.2016
  • Supervise and manage accounts
  • Develop and manage social media initiatives
  • Content Creator/Community Facilitator
  • Marketing / Data Analysis
  • Aligning interactive media with goals and visions of the company
  • Manage PIOL online community using a variety of social media venues
  • SEM integration: Advertising and SEO optimization
  • As part of the design team, assist in online media campaigns

Social Media /Community Manager

InkedMagazine
01.2013 - 02.2014
  • Member of the Social Media and Digital Marketing team
  • Managed digital editorial content
  • Cultivate new online communities
  • Manage branded online community using a variety of social media venues
  • SEM integration: Advertising and SEO optimization

Associate Activation Manager /Community Manager/Assistant to Art Director

SocialChorus
08.2011 - 11.2012
  • Executed IRM campaigns for Fortune 500 Brands including Turner, Pepsico and Kraft
  • Built influencer lists and target casting profiles tailored specifically to clients needs
  • Community social media management for IKEA USA: Facebook, twitter and YouTube
  • Boosted traffic at digital platforms from 2,000 visits a year to 25, 000 visits in ten months
  • Member of the Art Team: photography, photo retouching and design

Education

Bachelor of Science - Business Marketing/Management, Digital Arts

University of Tampa
Tampa, FL
06.2011

Skills

Design Tools

  • Photoshop
  • Lightroom
  • Capture One
  • Canva

Social Media Management, Scheduling and Performance Tracking

  • HootSuite
  • Sprout Social
  • Facebook
  • X
  • Instagram
  • Pinterest
  • Tik-Tok

AI Tools

  • ChatGBT
  • DeepSeek
  • Mid Journey

Timeline

Social Media Manager

PIOL Dress
08.2014 - 06.2016

Digital Community Strategist

Revolution Digital
02.2014 - 01.2020

Social Media /Community Manager

InkedMagazine
01.2013 - 02.2014

Associate Activation Manager /Community Manager/Assistant to Art Director

SocialChorus
08.2011 - 11.2012

Photographer/Videographer

Marcus Cooper Photography
09.2010 - Current

Bachelor of Science - Business Marketing/Management, Digital Arts

University of Tampa
Marcus Cooper