Summary
Overview
Work History
Education
Skills
Websites
Accomplishments
Work Availability
Work Preference
Quote
Software
Languages
Interests
Timeline
Generic
MARCUS IPPOLITO

MARCUS IPPOLITO

Ocean Township,NJ

Summary

Dynamic leader in business development and operations with a proven track record of scaling organizations and enhancing partner & customer relationships in both nonprofit and business sectors. Skilled in crafting and implementing strategies that drive operational efficiency and optimize resource allocation. Demonstrated success in leveraging data-driven insights to inform strategic decisions and lead teams toward ambitious growth targets. Known for expanding businesses threefold through strategic CRM initiatives and collaborative leadership. Committed to building impactful partnerships that support sustainable growth and align with mission-driven objectives.

Overview

24
24
years of professional experience

Work History

Senior Director Partner Relations, Operations

Community FoodBank of New Jersey (CFBNJ)
Hillside, NJ
04.2023 - Current
  • Directed extensive team for managing resource distribution across expansive partner network.
  • Directed a project focusing on optimizing service delivery and fostering fair allocation of resources.
  • Established streamlined processes to improve accountability and reduce response times across operations.
  • Leveraged data analysis to identify operational trends, generate detailed reports, and provide actionable insights for real-time decision-making, enhancing overall efficiency and strategic planning.
  • Developed and implemented partner segmentation strategies to optimize resource allocation, ensuring that service delivery was tailored to meet the specific needs and preferences of each community.
  • Led initiatives to enhance the equitable distribution of essential resources to underserved communities, effectively addressing critical needs and promoting social equity.
  • Fostered effective partnerships to drive informed strategic choices.
  • Increased operational efficiency by refining departmental processes.
  • Implemented frameworks to enhance partner collaboration and data sharing efficiency.
  • Tracked progress of initiatives to ensure alignment with goals.
  • Elevated levels of engagement with partners resulting in optimized resource distribution.
  • Enhanced response times by implementing data-driven systems.
  • Elevated partner engagement by strengthening support channels.

Chief Growth and Operations Officer

In The Zone Academy
Flanders, NJ
01.2014 - 04.2023
  • Tripled the company size and revenue by spearheading strategic marketing initiatives, forming key partnerships, and enhancing staff capabilities through targeted development programs.
  • Led the creation and implementation of a custom CRM and company management system with a dedicated development team, significantly improving customer engagement, data management, and operational efficiency.
  • Achieved a 50% increase in sales within a year by executing innovative digital marketing strategies, including content marketing, social media outreach, and search engine optimization (SEO).
  • Cultivated a lean organizational culture that streamlined operations and supported rapid business growth, doubling the workforce while maintaining efficiency.
  • Enhanced brand visibility and public engagement through dynamic content creation and targeted pay-per-click (PPC) campaigns, increasing market presence, and customer interaction.
  • Collaborated closely with leadership to continuously refine and optimize business strategies, driving sustained growth, and expanding market reach.
  • Implemented comprehensive customer relationship management practices that improved client retention and satisfaction, contributing to long-term business success.

Director of Sales Operations | President

Consistent Consulting
Randolph, NJ
01.2008 - 01.2014
  • Led market entry initiatives, guiding a team of seven to craft and present compelling value propositions through strategic branding and marketing efforts.
  • Executed targeted digital marketing campaigns, including SEO and PPC strategies, to support client acquisition across diverse industries.
  • Built and maintained a robust client portfolio, managing relationships with more than 20 clients across a wide array of industries.
  • Conducted financial analysis to reconcile hours, wages, and P&L statements with forecasted revenue, ensuring a profit-maximizing financial strategy.
  • Assessed call conversions and identified team strengths to optimize client-employee partnerships, improving efficiency and client satisfaction.
  • Undertook comprehensive market research to understand industry best practices and target demographics, driving successful market development and penetration.
  • Deployed strategies in Salesforce CRM to enhance efficiency in sales operations.

Director of Business Development

The Planned Companies
Parsippany, NJ
01.2006 - 01.2008
  • Led comprehensive rebranding initiatives, crafting effective online and multimedia marketing content to optimize brand visibility and engagement. This strategic approach increased public recognition and contributed significantly to company growth.
  • Sponsored and organized high-impact events to further enhance public engagement and visibility, directly contributing to a 15% increase in accounts, and generating over $3M in revenue.
  • Cultivated and expanded client portfolios by delivering persuasive sales presentations, drafting proposals, and negotiating contracts, consistently surpassing annual benchmarks by up to 150%.
  • Introduced and optimized company-wide Salesforce CRM usage, which streamlined client interactions, enhanced rapport with established clients, and achieved a 95% retention rate.

National Sales Manager

Global Key
Clifton, NJ
01.2004 - 01.2006
  • Recruited and led a team of six sales reps, boosting client acquisition by 200% in six months.
  • Set and tracked KPIs to enhance team performance, surpassing sales targets by 25%.
  • Analyzed market trends to identify growth opportunities, and refine sales strategies.
  • Established a feedback system to continuously improve sales tactics, and increase market share.

Owner | Sales Director

T.R.E. Inc.
Parsippany, NJ
01.2001 - 01.2004
  • Conducted comprehensive needs assessments to identify prospects, leading to a 150% expansion in key accounts.
  • Generated over $2 million in annual revenue while maintaining a 98% client retention rate.
  • Optimized workforce alignment by pairing client demand with employee skills to enhance satisfaction.
  • Negotiated critical advertising contracts, resulting in increased public engagement.

Education

Business Administration -

Caldwell University

Skills

  • Planning and Leadership Expertise
  • Business Development
  • Operations Management
  • Sales and Marketing Strategy
  • Customer Relationship Management (CRM)
  • Data-Driven Decision Making
  • Financial Analysis and Budgeting
  • Performance Monitoring and Evaluation
  • Cross-functional Collaboration
  • Organizational Development
  • Collaborative Leadership
  • Practice Operations Management

Accomplishments

  • Boosted client acquisition by 200% in six months through team leadership.
  • Surpassed sales targets by 25% by implementing and tracking KPIs.
  • Enhanced market share via strategic sales tactics and continuous feedback.
  • Improved brand visibility and engagement with effective marketing content.
  • Achieved a 95% client retention rate through CRM implementation.

Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
swipe to browse

Work Preference

Work Type

Full Time

Work Location

HybridRemote

Important To Me

Company CultureTeam Building / Company RetreatsPersonal development programsCareer advancement

Quote

Success is where strategy meets opportunity, and every challenge is an invitation to innovate.
Marcus

Software

Excel

CRM

Salesforce

Asana

MS Office Suite

Adobe Photoshop

Canva

GSuite

Zapier

IFTTT

AI

Sharepoint

Hubspot

Languages

English
Native language

Interests

Volunteering

Hiking

Reading

Art & Culture

Music

Improv

Timeline

Senior Director Partner Relations, Operations

Community FoodBank of New Jersey (CFBNJ)
04.2023 - Current

Chief Growth and Operations Officer

In The Zone Academy
01.2014 - 04.2023

Director of Sales Operations | President

Consistent Consulting
01.2008 - 01.2014

Director of Business Development

The Planned Companies
01.2006 - 01.2008

National Sales Manager

Global Key
01.2004 - 01.2006

Owner | Sales Director

T.R.E. Inc.
01.2001 - 01.2004

Business Administration -

Caldwell University
MARCUS IPPOLITO