Marcus W Holder
Summary
Graduate student specializing in AI in business with experience in digital marketing, analytics, and creative media production. Combines technical problem solving with storytelling and brand strategy to support data-driven creative projects.
Overview
1
1
year of professional experience
Work History
Digital Marketing Trainee
Global Career Accelerator
Remote
05.2025 - 07.2025
- Developed a Shopify e-commerce site while executing SEO, paid search, and social media campaigns to strengthen brand visibility and user experience.
- Analyzed campaign performance data and optimized marketing strategies to improve conversion rates and overall campaign effectiveness.
Intern
Cedar Shore Productions
Los Angeles, CA
09.2024 - 12.2024
- Evaluated sizzle reels and creative assets while delivering script coverage with actionable feedback on structure, pacing, and character development.
- Supported team coordination by documenting and summarizing key discussion points from weekly production meetings.
Liaison
Phoenix Film Festival
Scottsdale, AZ
04.2024 - 04.2024
- Coordinated schedules and logistics for filmmakers, ensuring on-time screenings
- Supported VIP hospitality and maintained communication between talent and event staff
Education
Master of Science - Artificial Intelligence in Business
Arizona State University
Tempe, AZ12-2026
Bachelor of Fine Arts - Film and Media Productions, Minor in Business
Arizona State University
Tempe, AZ12-2025
High School Diploma -
Mountain Pointe High School
Phoenix, AZ05-2021
Skills
- Email marketing and SEO
- E-commerce and Shopify
- Meta Ads Manager
- A/B testing strategies
- Data visualization with Tableau
- Python programming
- MySQL database management
- Visual Studio Code and Eclipse
- Project Management
- Screenwriting, directing, and editing
https://www.linkedin.com/in/marcuswholder/
Special Interests
- Running
- Screenwriting
- Film Production
Projects
ShouldIBuyGasToday.com
- Helped develop a machine learning-driven web app that predicts next-day gas price movement using an ensemble model built from API data sources.
- Contributed to the data pipeline, feature engineering, and deployment of the static website infrastructure.
E-commerce Brand Website (Shopify)
- Designed full storefront with optimized UX and conversion-focused layout
- Implemented SEO strategy, product positioning, and marketing funnel integration
Short Film Production (ASU Project)
- Directed narrative short films, coordinating pre-production and planning
- Collaborated with cast and crew on production logistics and creative direction
Timeline
Digital Marketing Trainee
Global Career Accelerator
05.2025 - 07.2025
Intern
Cedar Shore Productions
09.2024 - 12.2024
Liaison
Phoenix Film Festival
04.2024 - 04.2024
Master of Science - Artificial Intelligence in Business
Arizona State University
Bachelor of Fine Arts - Film and Media Productions, Minor in Business
Arizona State University
High School Diploma -
Mountain Pointe High School