Marcus Ferrell

• Consulted with customers to assess needs and propose optimal solutions.
• Managed day-to-day business operations.
• Trained and motivated employees to perform daily business functions.
• Enhanced operational efficiency and productivity by managing budgets, accounts, and costs.
• Generated revenues yearly and effectively capitalized on industry growth.
• Established foundational processes for business operations.

• Researched potential local, regional, and national funders and assisted in relationship building.
• Prepared and presented reports to inform board on organizational progress and goals.
• Assisted with development of organizational budgets and resource allocation plans.
• Spearheaded innovative approaches to resource allocation and strategic planning.

• Developed key operational initiatives to drive and maintain substantial business growth.
• Cultivated forward-thinking, inclusive, and performance-oriented business culture to lead industry in innovation and push progress.
• Built productive relationships with industry partners and competitors to support strategic business objectives.
• Kept organization compliant with IDFPR regulations
• Wrote successful application for IDFPR's Equity Cannabis License

• Supervised staff and participated in hiring, training and performance evaluations to establish and enforce policies and procedures for business functions.
• Managed a senior staff of 18 full time employees and over 200 employees for our major voter registration drive.
• Managed the organization during our major VR drive. We registered over 400k voters in a 12 month period.
• Operated as partner in though with the CEO/ED
• Implemented a fundraising strategy using donor development and management, raising over 2.3 million dollars in 6 months.

• Offered strategic recommendations for updates to institutional programs and policies, factoring in current political climate and trends.
• Delivered political subject matter expertise to candidate
• Researched and analyzed demographic voting trends using NGP/VAN Votebuilder
• Advanced organization's legislative and political agenda through advocacy initiatives.
• Created the Social media Strategy.

• Raised over 200k in a 4 month period
• Ranked 3rd in a 7 way race.
• Received endorsements from Planned Parenthood, Arizona Education Association, Democracy for America and Many other Organizations.

• Developed policy positions and wrote public statements outlining stances to use in Speech writing, social Media, and general talking points
• Organized TV advertising buys.
• Built political coalitions to enhance message. Solidified support of Trade unions, Churches, constituency and. community groups.
• Worked with traditional media to obtain coverage of key events.
• Negotiated vendor contracts and managed relationships.
• Managed a staff of over 150 employees.

• Identified areas in need of improvement and implemented solutions.
• Planned and facilitated political workshops in accordance with Congressional Black Caucus curricula, employing varied methods to maximize attendance.
• Evaluated programs and monitored implementation and compliance with regulations to achieve objectives.
• Planned and implemented staff development and in-service training programs to enhance knowledge and skills.

● Consulted two campaign teams.

● Provided professional advice for future candidates across the country

• Criticized and commented on political issues in public media forums to highlight policies and sway opinion.
• Advanced Candidate's legislative and political agenda through advocacy initiatives.
• Organized and planned meetings with high-level political appointees and elected officials.
• Gained extensive knowledge in data entry, analysis and reporting using NGP VAN

• Directed a team of 10 national African­American outreach staffers
• Created The Presidential Primary HBCU Tour, first of its kind visiting over 21 HBCU's across the nation.
• Cultivated endorsements from Senator Nina Turner, Dr. Cornel West, and Rapper/Activist Killer Mike
• Cultivated endorsements for Bernie Sanders from over 40 elected officials
• Created the African American Digital and Social Media Plan.

• Created and oversaw the Base Campaign Structure.
• Hired the Media and Fundraising Firms.
• Created a fundraising strategy.

• Worked with equality Jacksonville to pass ‘Referendum 293’ equal rights for the LGBT community in the workplace.
• Responsible for training members in implementation of registering, educating, and mobilizing voters prior to Election Day.
• Coordinates Legislative Education Visits (LEV’s) in an effort to inform & educate elected officials, lawmakers, and their respective staff members on community concerns and issue positions.
• Head of volunteer recruitment. Canvass lead trainer.

• Implemented strategy to force a debate with opponent that had a solid 14 point lead in the polls.
• Networked among donors and fundraised to generate money for campaign.
• Coordinated the endorsements from Firemen, Teachers, Police and Labor Unions. The first time all four unions endorsed the same candidate in Jacksonville in 30 years.
• Coordinated all media ad buys, mailer buys, and earned media opportunities.
• Created and implemented a grass roots voter engagement strategy.
• Maintained all aspects of the budget. Assisted in fundraising over $400,000 raised in a 4month period.

• Developed media strategies to support product launches, increase public visibility and drive customer engagement.
• Oversaw website copy and social media platforms.
• Created and supported a nationwide database of minister’s interested broadband in their respective communities.
• Created and instituted a nationwide marketing campaign promoting the Bbelieve brand.
• Provided Bbelieve.com with a weekly blog advocating minority faith-based Internet usage.
• Trained clergy in PowerPoint, Microsoft office suite, Google documents, and social media sites.

• Implemented a visibility strategy for Nextdoor.com in the Valley area.
• Human Resources lead in Phoenix for Nextdoor.com
• Diversity and Inclusion Point person, Phoenix
• Managed a team of 10 organizers in Mesa and Phoenix increasing Nextdoor.com membership in the Valley area by 25000 members.

• Coordinated the endorsement from Boston Teachers Union
• Coordinated all media ad buys, mailer buys, and earned media opportunities.
• Created and implemented a grass roots voter engagement strategy that knocked on150,000 doors.
• Managed the budget.
• Provided Self Narrative training to over 70 organizers.
• Managed a staff of over 80 people.
• Worked to establish a consistent message that was implemented through differentmediums (mail, radio, and T.V. and door knocks)
• Maintained all aspects of the budget. Assisted in fundraising over $1,000,000 raised in a8 month period.

• Created and oversaw the base campaign structure.
• Hired the Media and Fundraising Firms.
• Created a fundraising strategy.
• Implemented a strategy of running a clean campaign (publicly funded campaign)
• Created and implemented overall campaign strategy.

• Coordinated all media ad buys, mailer buys, and earned media opportunities.
• Created and implemented a grass roots voter engagement strategy and created the field plan
• Managed a 200,000 dollar budget.
• Responsible for the overall coordination of all campaign activities.
• Maintained all aspects of the budget. Assisted in fundraising over $650,000 raised in a 4month period.

• Implemented and was responsible for field program that knocked on 35,000 total doors and 40,000 phone calls that resulted in 8000 face to face contacts in 2.5 months.
• Developed messaging and primary trainer for all phone bankers and canvassers.
• Targeted and identified key precincts, implemented a field strategy for those precincts
• Implemented a GOTV and absentee ballot pick up field plan. African American absenteeballot pick-ups tripled any previous primary election cycle in Palm Beach CountyHistory.
• Election results were decided by recount. Out of 24,000 votes cast, the candidates areseparated by 8 votes.

• Lobbied on behalf of victims of domestic violence in the Florida House and Senate on HB 1083 and SB 1440.
• Worked closely with ‘Sisterhood of Survivors’ on Florida Domestic violence issues.
• Organizer for ‘Justice for Marissa Alexander’ and “Justice for Trayvon Martin’ Rallies.
• Spoke on behalf of Florida New Majority at the ‘Awake the State’ Rally in Tallahassee.

• Fundraising co-chair
• Responsible for Inauguration Community outreach events.
• Responsible for 3 on three inaugural basketball tournaments.
• Helped the Mayor elect with early economic development strategy in Historic 5 Pointsand Westside Jacksonville

• Responsible for door to door operations, electioneering for the candidate.
• Phone banking and canvassing manager
• Management of all day to day opportunities.

• Managed over 70 canvassers who knocked on over 200,000 total doors in 4 months.
• Involved in aspects of strategic targeting of voters, phone banker assistance, and volunteer recruitment for the campaign.
• Created team ‘Alpha/Bravo’, the campaign’s official street team that provided strategic sign waving and event staffing.
• Executive produced two ‘on message’ music videos to assist with GOTV
• Provided targeting for GOTV.
• Helped stage “Ball for city Hall” 3 on 3 basketball tournament.
• Field office staff director, human resources lead.
• Effectively built a ground game that helped elect Jacksonville Florida’s first black mayor.

• Assisted the general public with questions about the gallery and it’s works of art.
• Provided support to ‘Phillips after Five’
• Provided education and security for and about the works of art.