Summary
Overview
Work History
Education
Skills
Accomplishments
References
Timeline
Generic

Margaret Cunningham

Marketing Professional
Austin,TX

Summary

6 years in Social Media & Community Marketing, 3 years in Event Management, and 15 years in Customer Service/Experience. Work history in industries such as e-commerce, Retail, CPG, Lifestyle, Health, Wellness, and Fitness. Skilled in Management and Visual Merchandising from top-performing nationwide lifestyle brands.

Overview

10
10
years of professional experience
5
5
years of post-secondary education

Work History

Social Media Community Manager

Onnit Labs
05.2017 - 05.2024
  • Social Media Management

Curate, copywrite, schedule, and publish relevant content across platforms including but not limited to: Facebook, Instagram, X(Formerly Twitter), TikTok, LinkedIn, & Discord
Grew and Managed 2 Facebook Groups with over 27K members
Utilize various social media strategies to increase engagement and visibility

  • People Management

Supervised and led a team of direct reports from Coordinator to Director Level employees
Oversee a Moderator Team of 12 volunteers from a Facebook Group
Cross trained Customer Service team members

  • Event Management

Ideate, plan, execute, and staff internal and external events within budget
Managed end-to-end event logistics ensuring successful execution
Advertise events across multiple social media channels to maximize reach
Conduct follow-ups with attendees and vendors, gathering feedback for continuous improvement.

  • Corporate Social Responsibility

Active Member of the Onnit Social Responsibility Committee, a volunteer group made up of employees who operate with no executive oversight

Store Manager

Lucky Brand
03.2014 - 01.2020
  • Maintained 1M in sales, and exceeded goals for each calendar year between 2014-2017
  • Use statistical information and market knowledge to create action plans and achieve financial, customer-service and operational goals, while addressing store's unique strengths.
  • Understand and demonstrate product knowledge, selling and operational skills to maximize sales
  • Attract, develop, and retain top talent
  • Ensure store standards for merchandising and operations are met consistently. Provide leadership or assistance with floor sets, window changes, and other merchandising and visual expectations
  • Oversee all controllable expenses such as payroll and training to increase profitability

Education

Diploma -

McNeil High School
Austin
08.2007 - 08.2011

Some College (No Degree) -

Aveda Institute
Austin, TX
01.2012 - 05.2013

Skills

  • Social Media Management

  • Community Engagement

  • Customer Experience

  • Copywriting

  • Event Management

  • Time Management

  • Google Workspace & MS365

  • Analytical Thinking

  • Atlassian tools

  • Slack

Accomplishments

  • Created & executed Social Media <> Customer Service Cross-Training Program
  • 1st place in the Onnit 2020 Chili CookOff
  • Led the #1 District Company Wide for in-store e-commerce sales for Lucky Brand
  • Grew Onnit Tribe Facebook Group by 25K+ in 2 years

References

  • Grace Manzano, 310-200-3024, Applied Nutrition
  • Catherine Cate, 512-983-9058, Onnit Labs

Timeline

Social Media Community Manager

Onnit Labs
05.2017 - 05.2024

Store Manager

Lucky Brand
03.2014 - 01.2020

Some College (No Degree) -

Aveda Institute
01.2012 - 05.2013

Diploma -

McNeil High School
08.2007 - 08.2011
Margaret CunninghamMarketing Professional