Summary
Overview
Work History
Education
Languages
Timeline
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MARIA CHLALA

MARIA CHLALA

Paris

Summary

Dynamic Fashion Design and Marketing graduate passionate about styling, PR, and luxury brand development. Skilled in blending creative vision with strategic marketing to elevate brand presence, engage audiences, and drive growth.

Overview

3
3
years of professional experience

Work History

Haute Couture Intern

ELIE SAAB
09.2024 - Current
  • Assisted clients in designing their personalized haute couture gowns, contributing creative input on embroidery, fabrics, and silhouettes.
  • Supported the PR & VIP department by coordinating with press, stylists, and influencers to enhance brand visibility.
  • Assisted in fittings with high-profile celebrities and VIP clients, ensuring flawless presentation and client satisfaction.
  • Liaised with stylists and fashion magazines to provide samples and facilitate editorial collaborations.

Co-Founder

ISMILE.WORLD
01.2023 - Current
  • Co-founded Ismile.World and showcased collections at Dubai Fashion Week.
  • Built partnerships with Vogue Arabia, stylists, and influencers, boosting engagement by 50%.
  • Organized pop-ups in London, Beirut, Dubai, and Paris, driving an 70% sales increase.
  • Strengthened brand positioning through high-profile collaborations.

Marketing Intern

JEAN-LOUIS SABAJI
02.2024 - 07.2024
  • Coordinated photoshoots and created visual content with creative teams.
  • Managed the Shopify website, improving SEO and updating new collections.
  • Developed and executed social media strategies to increase engagement and awareness.
  • Supported PR initiatives by liaising with stylists and media to secure brand visibility.

Art Direction and E-commerce Intern

AISHTI GROUP
06.2023 - 08.2023
  • Directed photoshoots featuring Saint Laurent and Bottega Veneta to boost Gen Z visibility.
  • Revamped the website to improve user experience and align with trends.
  • Produced creative digital content to strengthen online brand presence.
  • Assisted PR initiatives by coordinating with stylists and media partners.

Fashion Design Intern

TONY WARD
05.2022 - 08.2022
  • Assisted in haute couture design under Tony Ward.
  • Supported fittings, patterns, and sample production.
  • Crafted precise hand-embellished embroidery designs.
  • Coordinated PR and celebrity fittings for high-profile clients.

Education

Bachelor of Arts - Fashion Design and Marketing

Istituto Marangoni
London, United Kingdom
06.2023

Languages

French
First Language
Arabic
Proficient
C2
English
Proficient
C2

Timeline

Haute Couture Intern

ELIE SAAB
09.2024 - Current

Marketing Intern

JEAN-LOUIS SABAJI
02.2024 - 07.2024

Art Direction and E-commerce Intern

AISHTI GROUP
06.2023 - 08.2023

Co-Founder

ISMILE.WORLD
01.2023 - Current

Fashion Design Intern

TONY WARD
05.2022 - 08.2022

Bachelor of Arts - Fashion Design and Marketing

Istituto Marangoni

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MARIA CHLALA