Summary
Overview
Work History
Education
Skills
Timeline
Generic

Maria Davidson

Las Vegas

Summary

Customer-focused Product and Business Development Manager with a proven ability to build strategic, successful campaigns to drive profits and increase market share. Specialize in customer journey mapping, data analysis, and strategic planning to enhance overall customer experience. Spearheaded product development and successful at overseeing all stages of initiatives, building positive relationships and promoting products with innovative and forward-thinking approaches.

Overview

12
12
years of professional experience

Work History

Product & Brand Experience Manager

Zappos
Las Vegas
01.2025 - Current
  • Maintained relationships with key stakeholders, vendors, and customers to ensure a positive experience.
  • Outlined and tracked performance indicators such as revenue growth rate, return on investment, customer lifetime value, sales growth and resource utilization.
  • Organize cross-functional team meetings to build client experience.
  • Analyze sales and engagement data to identify trends, enhance onsite experiences, and drive improvements in client conversion.
  • Drive forward thinking solutions to customer engagement, increase sales and enhancing operational efficiency.

Product Manager

Zappos
Las Vegas
10.2020 - 12.2024
  • Build and manage brand portfolio focused on promoting Women and Minority owned brands.
  • Negotiated contracts with brands related to product components, or services.
  • Establish and implement direct marketing and business development programs including planning and executing conventions, podcast and video recordings, seminars, and sponsorships.
  • Developed and operated new outreach of in person experiences such as a product store and mobile product transport.
  • Manage creation of advertising, and other promotional materials including video and photography production with creative firms.

Photography Lead, Samples

Zappos
Las Vegas
03.2016 - 09.2020
  • Lead photography and lighting direction for all marketing campaign and product captures.
  • Develop On the Go onsite photography driven to improve go live strategies.
  • Maintain and update photography processes and documentation to ensure consistency and alignment with brand standards.
  • Coordinate with stylists, and collaborators to ensure smooth execution of photoshoots.
  • Research and manage logistics for shoot locations, transportation, and securing necessary permits.
  • Research and implement latest equipment for work efficiency and production.

Lead Fashion Product Photographer

Zappos
Las Vegas
02.2013 - 02.2016
  • Capturing product imagery based on internal brand standards, and platform-specific image requirements.
  • Maintain photography equipment, and research the latest technology to improve client deliverables.
  • Develop templates and processes that streamline product imaging and improve time to market.
  • Collaborate closely with product managers, marketing leaders, and brands to achieve the desired imagery.
  • Manage timelines and priorities across multiple imaging projects to ensure deadlines are met.
  • Implement new tools, equipment, and techniques to continually improve imaging capabilities.

Education

Bachelor of Fine Arts - Photography

University of Nevada, Las Vegas
Las Vegas, NV
06-2009

Skills

  • Stakeholder management
  • Performance analysis
  • Customer engagement
  • Cross-functional collaboration
  • Brand development
  • Direct marketing
  • Project management
  • Creative direction

Timeline

Product & Brand Experience Manager

Zappos
01.2025 - Current

Product Manager

Zappos
10.2020 - 12.2024

Photography Lead, Samples

Zappos
03.2016 - 09.2020

Lead Fashion Product Photographer

Zappos
02.2013 - 02.2016

Bachelor of Fine Arts - Photography

University of Nevada, Las Vegas

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