Intern
Seguros Caracas
08.2019 - 12.2019
- Contributed to the creation and implementation of public relations plans aimed at improving the company's reputation and highlighting its offerings in the insurance industry.
- Helped create media kits, press releases, and various promotional materials to help spread important messages to stakeholders, clients, and the media.
- Investigated market trends, competition, and media attention to find points of interest for PR campaigns and initiatives.
- Participated in social media management by creating interesting material, keeping an eye on various platforms, and encouraging participation in online communities.
- Worked together with cross-functional departments, such as communications and marketing, to match PR initiatives with overarching business goals.
- Took part in planning events, such webinars, seminars, and conferences, to build thought leadership and boost brand awareness.
- Provided insights and suggestions for future tactics while assisting with the tracking and analysis of PR campaigns and projects.
