Partnered with Lemon8 to produce 25 lifestyle posts showcasing things to do in Miami.
Executed content strategy focused on visual storytelling, SEO and local engagement.
Developed branded content calendar and consistently delivered platform-specific visuals that boosted engagement in the Miami creator cohort.
Content Creator
Self-employeed
08.2024 - Current
Princess Polly – Fall & Winter TikTok Partner Sept – Dec 2024
Selected for two seasonal campaigns, producing four branded TikToks showcasing Fall and Winter collections.
Created trend-driven content aligned with Princess Polly’s Gen Z aesthetic, incorporating styling, transitions, and on-brand visuals.
Shop Cider – Valentine’s Day Video Campaign Feb 2025
Developed, shot and edited two themed fashion videos promoting Valentine’s Day collection.
Delivered brand-aligned content using trending aesthetics and sound, optimizing for TikTok performance.
Communications Intern
Seguros Caracas
08.2019 - 01.2022
Designed a comprehensive media kit that supported the company’s re-brand, enhancing brand cohesion across 50+ touchpoints.
Created over 40 informative and engaging posts for client's Instagram, X and other social media platforms, increasing brand visibility and follower engagement.
Coordinated logistics and communications for a 1,000-person luncheon for the non-profit "Fundación Seguros Caracas."
Volunteer Coordinator
Parroquia De San José Obrero
09.2019 - 12.2019
Organized and managed a food bank serving 200 people, overseeing a team of 30 volunteers to ensure efficient and impactful distribution.
Collaborated with the General Delegate of the secular order of Discalced Carmelites to coordinate the distribution of medication and essential resources within the church community.
Education
Bachelor of Science - Public Relations
University of Miami
Coral Gables, FL
07-2025
Skills
Adobe Photoshop
Adobe InDesign
SPSS
Microsoft Office Suite
Canva
AP style
Additional Languages
Spanish
Native or Bilingual
Certification
Parson's Fashion Industry Essentials Fashion Marketing certification
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