Maria Mustelier
Social Media Manager
Miami,FL
Summary
Dynamic Social Media Marketer experienced in online marketing and strategic content planning. Over 6+ years of marketing expertise through social media platforms. Proven history of developing impactful marketing plans driving new traffic to websites and physical businesses. Solution-focused with expertise on Instagram and sales copywriting.
Overview
7
7
years of professional experience
6
6
years of post-secondary education
3
3
Languages
Work History
Social Media Marketing Specialist
Vivre Ventures LLC
Miami, FL
08.2017 - 10.2022
- Boosted reach by creating digital content, managing scheduling, maintaining social media accounts and reporting analytics to measure engagement.
- Managed over 7 social media accounts on day-to-day basis to increase company recognition by creating engaging content.
- Strategized and developed video content for client's website and social media publications.
- Partnered with graphic designers creating content and promoting ad campaigns.
- Collaborated with sales, product management and web development teams to create specific marketing campaigns across multiple platforms.
- Created customized marketing materials to increase product awareness.
Copywriter
Silva Method
Laredo, TX
06.2015 - 03.2017
- Wrote advertising copy for online content, adhering to employers' overarching brand identity and personality.
- Formatted copy to align with project-specific guidelines.
- Edited content produced by senior executives, modifying text to conform to company-wide branding standards and publication guidelines.
- Provided editorial guidance to facilitate delivery of top-quality content.
- Sourced third-party content and contributions to incorporate diverse writing styles.
- Conducted research to identify audience demographics, incorporating collected data into future copy.
- Collaborated with fellow writers in development of high converting content, maintaining consistency with brand marketing and message strategies.
- Created high converting blog posts, email marketing campaigns, and newsletters resulting in 20% increase in sales.
Education
Bachelor of Arts - Motion Pictures And Television
Academy of Art University
San Francisco, CA 06.2011 - 06.2015
Associate of Science - Hotel Management And Tourism
Universidad Del Salvador
Buenos Aires Argentina 01.2008 - 12.2009
Skills
Keyword optimization
Strategic planning
Written Communication
Google Workspace
Problem-Solving
Multitasking Abilities
Dependable and Responsible
Analytical and Critical Thinking
Attention to Detail
Training and Development
Timeline
Social Media Marketing Specialist
Vivre Ventures LLC
08.2017 - 10.2022
Copywriter
Silva Method
06.2015 - 03.2017
Bachelor of Arts - Motion Pictures And Television
Academy of Art University
06.2011 - 06.2015
Associate of Science - Hotel Management And Tourism
Universidad Del Salvador
01.2008 - 12.2009