Work Preference
Summary
Overview
Work History
Education
Skills
Languages
Timeline
Open To Work
Hi, I’m

MARÍA DURÁN

Chicago,IL
MARÍA DURÁN

Work Preference

Job Search Status

Open to work
Desired start date: Immediately

Desired Job Title

Professional in CommunicationsDigital Marketing and Sales ExecutiveMarketing SpecialistDigital Marketing SpecialistBranding Consultant

Work Type

Full TimePart TimeContract WorkSeasonal Work

Location Preference

On-SiteRemote
Location: Chicago, IL, US
Open to relocation: Yes

Salary Range

$45000/yr - $200000/yr

Important To Me

Work-life balanceCompany CultureCareer advancement

Summary

Dynamic communications and marketing specialist with more than five years of experience delivering strategic initiatives. I have led innovative strategies that enhance digital visibility and deliver results in positioning, traffic, and sales. Strategic thinker adept at evaluating the impact of initiatives and fine-tuning for enhanced return on investment. Focused on developing impactful communication strategies that strengthen company culture. Expert in managing corporate campaigns and events, consistently meeting strategic objectives. Proficient in crafting and distributing content for both internal and external stakeholders. Passionate about innovation and excellence, I am committed to driving growth and success through cutting-edge digital marketing strategies

Overview

6
years of professional experience

Work History

Girls INC Chicago
Chicago, Illinois

Marketing Consultant Volunteer
06.2024 - 10.2024

Job overview

  • Developed comprehensive marketing strategies for community outreach programs.
  • Conducted market research to identify trends and target demographics effectively.
  • Facilitated workshops to educate youth on marketing and entrepreneurship skills.
  • Monitored analytics tools such as Google Analytics to analyze website performance metrics.

Legal Commission for Women's Equity
Bogota, Colombia

Professional in Communications
01.2023 - 01.2024

Job overview

  • Created and disseminated content across national media, social networks, and internal channels.
  • Conducted comprehensive research and data analysis to support strategic planning and informed decision-making.
  • Crafted press releases and promoted public hearings, forums, seminars, symposiums, and working groups.
  • Collaborated on communication materials and distributed them via internal email marketing campaigns.
  • Analyzed metric results of Colombians on different platforms to refine strategies and enhance engagement.
  • Developed communication strategies for internal and external stakeholders.

International Institute by Malta
Malta, Europe

Digital Marketing and Sales Executive
01.2022 - 05.2023

Job overview

  • Implemented SEO and SEM with Google Ads, boosting international and local leads.
  • Designed market-specific marketing campaigns, increasing international student enrollment.
  • Coordinated global educational fairs, enhancing brand visibility and reputation.
  • Developed digital marketing campaigns for diverse client portfolios.
  • Managed social media to elevate brand engagement and visibility.
  • Conducted market research, identifying trends and audience preferences.
  • Analyzed website traffic for strategic enhancements using analytics tools.
  • Optimized email marketing campaigns to improve open and click-through rates.

District Institute of Cultural Heritage

Contractor Support Professional (Communications -Base Team)
07.2020 - 02.2022

Job overview

  • Developed innovative marketing campaigns for cultural events and exhibitions.
  • Cultivated strategic partnerships with prominent cultural institutions.
  • Spearheaded implementation of advanced document management systems (ORFEO and SECOP II) to enhance information organization.
  • Streamlined contracting processes for contractors, entities, and bidding companies, improving efficiency.

Congress of the Republic of Colombia

Contractor Support Professional (Communications)
11.2018 - 12.2021

Job overview

  • Conducted thorough research and provided political analysis for various legislative sessions and events.
  • Highlighted Congress of Republic of Colombia in media agenda through effective communication.

PROSALON (Cromantic and BLIND)

Human Resources Intern
02.2019 - 08.2019

Job overview

  • Facilitated impactful adoption of internal communication and marketing strategies, refining business environment and amplifying presence within competitive luxury makeup landscape.
  • Coordinated employee training sessions and maintained attendance records.
  • Managed employee records using HR software systems for accuracy and compliance.
  • Collaborated with team members on employee engagement initiatives and events.
  • Provided administrative support to HR team members including tracking of vacation days and other employee benefits.

Education

DePaul University
Chicago, IL

Master of Science from Marketing
03-2025

University Overview

Northwestern University
Evanston, IL

Master of Science from Integrated Marketing Communications
01-2024

University Overview

  • Colfuturo Scholarship Recipient

ICDL European Certification
IIBM, Malta

International Computer Driving License from Office Tools
04.2023

University Overview

Universidad De La Sabana
Colombia

Bachelor of Science from Journalism And Mass Communication
09.2020

University Overview

Universidad De La Sabana
Colombia

ICT Management for Communication and Digital Marketing
11.2019

University Overview

Skills

  • Assertive communication
  • Market research
  • Inbound marketing
  • Brand development
  • PPC advertising
  • Promotions planning
  • Email marketing
  • Project management
  • Strategic communication
  • Content creation
  • Research and analysis
  • Google Analytics proficiency
  • Keyword optimization
  • Trend analysis
  • Microsoft Office suite
  • Team leadership
  • Business strategy

Languages

English
Full Professional
Spanish
Native/ Bilingual

Timeline

Marketing Consultant Volunteer
Girls INC Chicago
06.2024 - 10.2024
Professional in Communications
Legal Commission for Women's Equity
01.2023 - 01.2024
Digital Marketing and Sales Executive
International Institute by Malta
01.2022 - 05.2023
Contractor Support Professional (Communications -Base Team)
District Institute of Cultural Heritage
07.2020 - 02.2022
Human Resources Intern
PROSALON (Cromantic and BLIND)
02.2019 - 08.2019
Contractor Support Professional (Communications)
Congress of the Republic of Colombia
11.2018 - 12.2021
DePaul University
Master of Science from Marketing
Northwestern University
Master of Science from Integrated Marketing Communications
ICDL European Certification
International Computer Driving License from Office Tools
Universidad De La Sabana
Bachelor of Science from Journalism And Mass Communication
Universidad De La Sabana
ICT Management for Communication and Digital Marketing
MARÍA DURÁN