Mariam Firouzi
Laguna Niguel,CA
Summary
Dynamic senior leader with over 15 years of experience driving operational excellence and innovation across biotech, pharma, consulting, and high-tech industries. Expertise in leveraging strategic analytics and AI to deliver transformative digital solutions that optimize complex organizational operations. Recognized with multiple "People Leader of the Year" awards, reflecting a strong commitment to enhancing patient access management, field operations, and digital strategy to significantly improve patient outcomes. Proven ability to inspire teams and foster a culture of continuous improvement in fast-paced environments.
Overview
2026
2026
years of professional experience
Work History
Director Strategic Analytics and Intelligence - Centralized Field Analytics
Genentech
San Francisco, CA
01.2010 - 11.2025
- Managed cross-functional team of 8 staff and 18 vendors to deliver actionable insights through strategic analytics for Genentech's portfolio.
- Led organizational transformation initiatives by integrating pivotal data quality programs with advanced analytics platforms to optimize operational efficiency.
- Served as strategic advisor to SVPs and VPs, ensuring analytics capabilities aligned with overarching goals across 30 ecosystems.
- Led initiatives to automate workflows, significantly boosting analytics output and driving digital transformation. Mentored teams in leveraging AI to seamlessly integrate technology into strategic decision-making processes.
- Honored with 'People Leader of the Year' awards for significant contributions to enhancing team dynamics and nurturing talent.
Associate Director - Clinical Edu & Reimbursement
Genentech
South San Francisco
09.2018 - 05.2020
- Oversaw a team of 12 in the implementation of technology solutions, aimed at scaling and enriching FAI's insight capabilities.
- Collaborated with senior leaders to align on user needs, resulting in the creation of a unified source of truth for reach and frequency metrics.
- Developed and implemented comprehensive training initiatives focused on AI and emerging technologies to ensure workforce preparedness for digital transformation.
- Formulated and executed strategic initiatives aimed at optimizing organizational performance and operational efficiency.
Associate Director - Clinical Edu & Reimbursement
Genentech
South San Francisco
02.2017 - 09.2018
- Oversaw field workforce sizing and structured sales incentive plan design to optimize performance.
- Analyzed data to create targeted business strategies and offered consultative leadership, facilitating effective decision-making processes.
- Orchestrated the rollout of analytics tools like CARE, PACE and BEAM, facilitating data-informed narratives and scalable operational strategies.
- Designed and implemented strategic initiatives aimed at boosting team performance and reinforcing alignment with corporate goals.
Senior Manager & Chief of Staff, Pulmozyme Franchise Operations
Genentech
South San Francisco
05.2014 - 01.2017
- Directed operational streamlining efforts to optimize coverage and reimbursement, leveraging automation for efficiency.
- Developed and executed speaking-up initiatives (gspeak) aimed at empowering innovation and driving team engagement across Genentech Commercial and USMA divisions.
- Led collaborative efforts with patient support and education team to enhance care management for individuals with cystic fibrosis. Championed initiatives aimed at educating the public and lawmakers on disease implications, advocating for improved treatment access and increased research funding through strategic storytelling and community partnerships.
- Executed clinical sales strategies as a specialist for Xolair (Allergy medication), fostering robust relationships with healthcare professionals.
Senior Manager, Forecasting, Finance, Quality & Compliance - Access Solutions
Genentech
South San Francisco
06.2010 - 05.2014
- Partnered with Global teams to integrate new automation technologies, automating 25%+ of deliverables.
- Mentored and built a new service team with GATE and ZS requiring strong leadership and team management.
- Up-skilled 1,000+ employees by designing and delivering training on the AS Insight Product Suite.
- Directed forecasting process development that achieved an 88% service volume and 73% YOY financial accuracy boost, maintaining
- Built and implemented a high-performing Quality Management System and annual compliance roadmaps, ensuring best practices in all forecasting and financial accountability methodologies.
- Successfully directed along with Healthcare Compliance Group to provide actionable insights across claims and patient data.
Senior Group Manager- Global Finance
Genentech
South San Francisco
05.2007 - 06.2010
- Managed accounts payable processes for a $20 billion portfolio, accelerating turnaround time by 67% through targeted automation initiatives to optimize cost efficiency.
- Led cross-functional teams to develop and implement strategic initiatives, enhancing operational efficiency.
- Mentored junior managers, fostering skills development and promoting a culture of continuous improvement.
Consultant/Staff Auditor
Ernst & Young, LLP
Century City, CA
1999 - 1999
- Collaborated with cross-functional teams to identify risks and improve internal controls.
- Conducted detailed financial audits to ensure compliance with regulatory standards.
Education
MBA - Finance
California State University, East Bay
Hayward, CaliforniaBSc - Accounting
Concordia
Montreal, CanadaSkills
- Organizational leadership
- Strategic leadership
- AI and automation integration and process optimization
- Employee talent development
- Organizational strategy and change management
- Strategic partnerships
- Field strategy expertise
- Biotech and pharmaceutical industry knowledge
- Compliance oversight
Personal Information
Title: Data, Insights & Technology Leader
Certificates Awards
- Certified Healthcare Compliance Professional (CHC)
- Certified Healthcare Privacy Compliance (CHPC)
- Genentech People Leader of the Year (Multiple Recognitions)
- Genentech ACE Customer Focus Award
- Genentech ACE Leading Change Award
Languages
English
Native or Bilingual
French
Native or Bilingual
Timeline
Associate Director - Clinical Edu & Reimbursement
Genentech
09.2018 - 05.2020
Associate Director - Clinical Edu & Reimbursement
Genentech
02.2017 - 09.2018
Senior Manager & Chief of Staff, Pulmozyme Franchise Operations
Genentech
05.2014 - 01.2017
Senior Manager, Forecasting, Finance, Quality & Compliance - Access Solutions
Genentech
06.2010 - 05.2014
Director Strategic Analytics and Intelligence - Centralized Field Analytics
Genentech
01.2010 - 11.2025
Senior Group Manager- Global Finance
Genentech
05.2007 - 06.2010
BSc - Accounting
Concordia
Consultant/Staff Auditor
Ernst & Young, LLP
1999 - 1999
MBA - Finance
California State University, East Bay