Marian A. Brown
New York,USA
Summary
Dynamic and results-driven professional with extensive experience in public relations and event management. Proven track record of successfully developing and executing comprehensive PR strategies that elevate brand visibility and foster positive relationships with stakeholders. Strong organizational skills complemented by a keen ability to manage multiple projects simultaneously, ensuring timely and on-budget delivery. Adept at coordinating high-impact events and programs that engage audiences and drive revenue results. Excellent communicator with a passion for storytelling and a commitment to achieving excellence in all endeavors. Seeking to leverage expertise in a challenging new role to drive strategic initiatives and enhance organizational success.
Overview
19
19
years of professional experience
Work History
President
Marian Brown Public Relations
01.2007 - Current
- Leverage expertise in marketing, media relations, and the publishing industry to enhance the visibility and sales of author’s works.
- Develop tailored public relations strategies, manage media outreach, and provide guidance on effective marketing tactics to optimize book launches and promote authors' brands.
- Work collaboratively with authors, publishers, and literary professionals to create impactful promotional materials, organize events, and secure coverage in relevant media outlets.
Assistant Director of Publicity
Macmillan, Henry Holt
01.2017 - 01.2024
- Developed and executed comprehensive publicity strategies for a diverse range of titles and authors.
- Created engaging press materials, cultivated relationships with media, and worked closely with authors to highlight their unique voices.
- Keen understanding of market trends and passion for storytelling, ensuring every project received the attention it deserved.
- Developed and executed publicity campaigns for high-profile book launches, resulting in significant media coverage and increased sales.
- Cultivated and maintained strong relationships with national and local media outlets, reviewers, and influencers to secure interviews, features, and reviews for authors.
- Coordinated book events, virtual promotions, and author appearances, increasing audience engagement and brand presence in the literary community.
- Conducted market research and analyzed trends to inform publicity strategies and identify potential outreach opportunities.
- Utilized social media to share highlights of campaigns.
- Stayed informed on industry trends and best practices to provide up-to-date advice and services.
Executive Publicist
Penguin Random House, Blue Rider Press
01.2015 - 01.2017
- Promoted authors and their books through strategic public relations and marketing initiatives.
- Pitched stories and coordinated media outreach to secure coverage for titles and authors.
- Organized launches, author signings, and other public events to promote books and authors.
- Oversaw logistics and ensured successful execution.
- Wrote press releases, media kits, and other promotional materials that effectively communicated the value of the books and authors to the media.
- Tracked and analyzed media coverage, including preparing reports on the effectiveness of publicity campaigns.
- Monitored and managed social media presence to ensure consistency and positive follower interactions.
- Content creation, included writing articles, speeches, or posts aligned with the client’s voice and objectives.
Education
Bachelor of Arts - English
University of Michigan
Ann Arbor, MISkills
- Event planning
- Public Relations Strategy
- Media Relations & Outreach
- Brand Development, Positioning
- Sales, Events, Trade Show Content
- Project & Program Management
- Organizational Development
- Strategic Partnership Management
- Market Research & Analysis
- Sales & Marketing Methodologies
- Leading, Training, Mentoring
- Budgeting & Resource Allocation
- Client Relationship Management
- Time Management & Organization
Websites
Additional Experience
- Events & Press Coordinator | Barnes & Noble, Evanston, IL
- Professional Children’s School | Board of Trustees, New York, NY
Timeline
Assistant Director of Publicity
Macmillan, Henry Holt
01.2017 - 01.2024
Executive Publicist
Penguin Random House, Blue Rider Press
01.2015 - 01.2017
President
Marian Brown Public Relations
01.2007 - Current
Bachelor of Arts - English
University of Michigan
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