Maribel Collins
Herndon,VA
Summary
A dynamic Bilingual Communications Consultant with a fervent commitment to the UX research realm. With 7 years of hands-on involvement spanning the Washington Employment Security Department, Washington State Labor and Industries, and a diverse array of stakeholders including product managers, UX designers, policy teams, project managers, IT consultants, Product Analysts, and DEI teams, I bring a wealth of experience to the table. My passion for user-centric solutions permeates my work, driving me to deliver impactful insights and drive innovation. My adeptness at navigating complex environments and facilitating cross-functional collaboration positions me as a valuable candidate poised to excel in any UX researcher role.
Overview
9
9
years of professional experience
1
1
Certification
Work History
Bilingual Communications Consultant
Washington Employment Security Department
Olympia, WA
10.2020 - Current
- Conducted qualitative interviews with bilingual communities, uncovering actionable insights that guided interaction design enhancements, leading to a reduction in user error rates and an increase in user satisfaction scores.
- Advised and collaborated on the development of an innovative information architecture framework for a government platform, streamlining user journeys and decreasing page load times, leading to a more efficient and user-friendly interface for citizens accessing essential services.
- Orchestrated and conducted user testing sessions for critical government applications, identifying and addressing usability concerns that contributed to a decrease in user error rates, ultimately enhancing the overall reliability and functionality of the systems.
- Implemented targeted communication strategies for Spanish-speaking audiences, resulting in an increase in engagement metrics and a rise in client satisfaction ratings.
Bilingual Community Outreach Specialist
Washington State Deparment of Labor and Industries
Tumwater, WA
02.2017 - 09.2020
- Facilitated qualitative interviews with empathy-driven approaches, uncovering nuanced insights that informed UX design enhancements, leading to a decrease in user error rates.
- Spearheaded strategic initiatives to bridge cultural gaps and enhance community relationships, resulting in a 25% increase in trust and collaboration between state department and Limited English Proficiency communities.
- Strategically guided bilingual community outreach efforts, leveraging insights from user research to tailor engagement strategies, resulting in a 40% increase in community participation and awareness of government initiatives.
- Led proactive initiatives to harmonize user research insights with overarching organizational objectives, fostering innovation and elevating the overall user experience.
Bilingual Community Engagement Specialist
Safeplace
Olympia, WA
04.2016 - 02.2017
- Established and nurtured relationships with community stakeholders through open dialogue and active listening, fostering an increase in trust and cooperation among diverse groups.
- Facilitated impactful dialogues and collaboration sessions, driving the successful execution of community-driven initiatives and enhancing project outcomes and effectiveness.
- Championed inclusivity and diversity in community engagement efforts, fostering greater representation from marginalized communities and promoting a more inclusive decision-making process.
- Developed and executed strategies to increase community engagement in local events.
Educational Programs Coordinator
CIELO
Olympia, WA
04.2015 - 02.2017
- Developed and executed targeted outreach strategies to engage diverse communities, resulting in a 20% increase in program enrollment and diversity.
- Leveraged user research insights to guide strategic decision-making, enhancing program impact and effectiveness significantly over time.
- Applied strategic analysis to user feedback, pinpointing key areas for improvement in educational programs, leading to significant enhancements in program outcomes and participant success metrics.
- Fostered cross-functional communication channels between program stakeholders, resulting in a reduction in communication barriers and an increase in collaboration efficiency.
Education
Master of Public Administration -
The Evergreen State College
Olympia, WA06-2020
Bachelor of Social Sciences and Humanities -
Universidad Interamericana A.C.
Mexico 08-2010
Skills
- Data Analysis
- Information Architecture
- User Research
- Qualitative Interviews
- Interaction Design
- Empathy
- Cross-Functional Communication
- Agile Methodologies
- Strategic Thinking
- User Testing
Certification
AWS Certified Cloud Practitioner
DEI Certification
Lean Six Sigma Yellow Belt Certification
Timeline
Bilingual Communications Consultant
Washington Employment Security Department
10.2020 - Current
Bilingual Community Outreach Specialist
Washington State Deparment of Labor and Industries
02.2017 - 09.2020
Bilingual Community Engagement Specialist
Safeplace
04.2016 - 02.2017
Educational Programs Coordinator
CIELO
04.2015 - 02.2017
Master of Public Administration -
The Evergreen State College
Bachelor of Social Sciences and Humanities -
Universidad Interamericana A.C.
AWS Certified Cloud Practitioner
DEI Certification
Lean Six Sigma Yellow Belt Certification
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