Mariela Galaz

I took over store 0067 La Mesa in May of 2023. The store at the time was down 5.7% YTD. It had an APS of 226 DPA $68.00 EO's 12.2% Remakes 10.9% Swg 28.6% Discounts 16.1% and a high turn around of refunds. I lost the SM at the time due to a internal Transfer. I Fired and hired to make the changes I need for the store. I brought in 2 part time DT's. Promoted the ASM to SM and Hired an external ASM and SC. We turned the store around with some coaching/Development and mange to finish the Year strong even though we faced some challenges with staffing. It's all about hiring the right people and who you have on you side to achieve theses goals. We ended YTD 1.0% APS $237 DPA $66 EO's 11.8% Remakes 10.6% Swing 28.9% Discounts 14% CSAT 93% My Personal Net sales were 228,796.23 with an APS $258.25 I strongly believe us as Brand Managers have to lead ny example. A Team is only a strong or successful as it's weakest or least successful member. I would like to be given this opportunity to lead this store to success.

• Enhanced brand recognition by developing and executing targeted marketing campaigns.
• Increased customer loyalty through effective management of consumer feedback and timely resolution of concerns.
• Streamlined brand messaging by creating and maintaining a consistent visual identity across all platforms.
• Boosted product sales with innovative promotional strategies and attractive packaging designs.
• Managed and trained a team of opticians, ensuring high levels of product knowledge and customer service skills.
• Developed strong relationships with eye care professionals to promote collaborative care for patients.
• Maintained up-to-date knowledge of industry trends and advancements in eyewear technology.
• Implemented efficient inventory management systems, reducing overhead costs and ensuring optimal stock levels.
• Optimized inventory management with regular audits, forecasting demands, and adjusting orders accordingly.
• Analyze daily/weekly/monthly/quarterly reports to ensure all staff are achieving assigned goals.
• Execute simple customer repairs, assemble lenses into frames and edge stock lenses to expedite delivery of eyeglasses, and ensure customer orders are delivered accurately and on time.
• Ensure brand standards are met in the lab area, and notify management of equipment malfunctions, incomplete orders, incorrect lenses, etc.
• Keep track of delivery time commitments to patients (Now Service, Ready When Promised) to ensure 100% compliance.
• Enhanced patient satisfaction by managing appointment scheduling and ensuring efficient office flow.
• Maintained clean and organized examination rooms, adhering to strict sanitation standards for optimal patient safety.
• Contributed to practice growth by educating patients on the latest lens technologies and available frame styles.

• Improved laboratory efficiency by implementing new optical production processes and equipment.
• Managed optical lab operations, ensuring timely completion of orders and high-quality results.
• Reduced waste and optimized resource use through careful monitoring of inventory levels and supply ordering.
• Collaborated with sales team to address customer concerns and ensure satisfaction with optical products.
• Developed staff training programs to enhance employee skills in lens fabrication and quality control.
• Maintained a safe work environment by enforcing strict safety protocols and conducting regular inspections.
• Implemented quality assurance measures, resulting in a significant decrease in product defects and returns.
• Prevented production delays by maintaining optimal equipment functionality through preventative maintenance schedules.
• Analyzed workflow data to identify bottlenecks and implement solutions for increased productivity levels within the lab setting.
• Oversaw budgeting decisions, allocating resources appropriately for staffing needs, materials procurement, and other operational expenses.
• Ensured compliance with all relevant regulations governing eyewear manufacturing standards.
• Optimized communication between the lab team members by implementing efficient reporting systems.
• Influenced positive workplace culture by promoting open lines of feedback between employees at all levels.
• Monitored general store systems, inventory databases and operations to quickly identify and resolve issues or concerns.
• Checked finished eye wear to maintain optical standards, customer requirements and special requests.
• Recorded measurements, adjusted eye wear and made changes based on customer feedback.
• Explained prescriptions, optical terminology and products to customers.
• Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
• Trained personnel in equipment maintenance and enforced participation in exercises focused on developing key skills.

• Improved patient outcomes by implementing evidence-based treatment plans and closely monitoring progress.
• Streamlined office operations by implementing efficient filing systems and organizational strategies.
• Enhanced team productivity by delegating tasks effectively and overseeing daily workflow.
• Reduced costs with meticulous budget monitoring and expense tracking for essential supplies and equipment.
• Managed vendor relationships, negotiating contracts for cost savings while maintaining high-quality services.
• Handled sensitive information with discretion, maintaining confidentiality of company documents and personnel records.
• Maintained accurate financial records by reconciling accounts payable/receivable transactions regularly to ensure balanced budgets.
• Coached employees in successful selling methods and encouraged cross-selling to drive revenue.
• Grew sales and boosted profits, applying proactive management strategies and enhancing sales training.
• Recruited and hired top-level talent to add value and expertise to sales department.
• Identified, hired and trained highly-qualified staff by teaching best practices, procedures, and sales strategies.

• Enhanced patient satisfaction by providing efficient and friendly service at the front desk.
• Streamlined appointment scheduling process, resulting in reduced wait times for patients.
• Assisted patients with insurance claims and provided guidance on coverage details.
• Maintained an organized and clean reception area to create a welcoming environment for patients.
• Improved office efficiency by accurately maintaining patient records and updating information as needed.
• Collaborated with optometrists to ensure timely delivery of prescription eyewear and contact lenses.
• Increased customer satisfaction by promptly addressing inquiries or concerns related to eye care products and services.
• Supported optical sales team by providing product knowledge, offering recommendations, and assisting with inventory management.
• Handled patient check-in procedures smoothly while verifying necessary documentation such as insurance cards or referral forms.
• Efficiently processed payments and managed financial transactions, ensuring accuracy in daily accounting tasks.
• Assisted in coordinating staff schedules to ensure adequate coverage during peak hours or vacations periods.
• Ensured prompt follow-up with patients regarding order status updates or changes to scheduled appointments.
• Answered telephone calls to offer office information, answer questions, and direct calls to staff.
• Performed various administrative tasks by filing, copying and faxing documents.
• Greeted and interacted with patients to provide information, answer questions and assist with appointment scheduling.
• Scheduled patient appointments in respective doctors' calendars and followed up with reminder phone calls.

• Improved lab efficiency by implementing automated processes and equipment upgrades.
• Enhanced laboratory safety protocols, resulting in reduced workplace accidents and injuries.
• Managed inventory control for chemicals and supplies, ensuring timely restocking and proper disposal of hazardous materials.
• Trained and supervised a team of technicians, fostering an environment of collaboration and continuous improvement.
• Maintained compliance with regulatory bodies by updating documentation and staying current on industry regulations.
• Improved equipment functionality by conducting regular maintenance checks and repairs.
• Reduced downtime by quickly diagnosing and resolving technical issues on machinery.
• Boosted overall productivity with timely preventive maintenance on key equipment.
• Reduced stock discrepancies with thorough monitoring of inventory levels and timely resolution of issues.
• Improved order fulfillment rates by closely monitoring stock availability and promptly addressing shortages.
• Enhanced inventory accuracy by conducting regular cycle counts and reconciling discrepancies.
• Improved customer satisfaction by providing personalized eyewear recommendations based on individual needs and preferences.
• Increased sales by effectively communicating the benefits of various lens coatings, materials, and frames to customers.
• Reduced wait times for eyewear adjustments and repairs by efficiently managing the in-store lab and equipment.
• Maintained a clean and organized store environment, ensuring optimal product display and easy access for customers.
• Assisted patients with inserting, removing, and caring for contact lenses through hands-on demonstrations and clear instructions.
• Enhanced patient understanding of vision care options through comprehensive explanations of insurance benefits and coverage.
• Troubleshot issues with prescription eyewear, offering swift resolution to maintain customer satisfaction levels.
• Educated clients on proper eyewear maintenance techniques, extending the life of their glasses or contacts.