Summary
Overview
Work History
Education
Skills
Certification
Languages
Timeline
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MARIO LIZARDO

Miami,FL

Summary

Dynamic and results-driven Business Development Team Lead at Fortinet with 1.5+ years of leadership experience in cybersecurity-focused B2B sales. Consistently achieved 150%+ of sales quotas while leading a high-performing team and generating $11M+ in qualified pipeline. Skilled in Salesforce, SalesLoft, ZoomInfo, and data-driven prospecting. Known for cross-functional collaboration, process optimization, and developing strong client relationships that fuel long-term growth and referrals.

Overview

4
4
years of professional experience
1
1
Certification

Work History

Business Development Team Lead

Fortinet
Miami, FL
01.2024 - Current
  • Led a team of 6–8 BDRs focused on outbound prospecting within the cybersecurity space, ensuring consistent attainment of weekly KPIs: 250+ dials and 100 new prospects sequenced per rep.
  • Monitored team performance in real-time, providing coaching and feedback to optimize messaging, outreach efficiency, and qualification quality.
  • Drove accountability through weekly pipeline reviews and individual 1:1s, resulting in higher connect rates and improved conversion to meetings.
  • Ensured BDR alignment with key cross-functional stakeholders, including Account Managers, Field Marketing Managers, and Sales Engineers.
  • Created performance dashboards in Salesforce to monitor outreach KPIs, improve CRM hygiene, and drive data-backed decisions.

Business Development Representative

Fortinet
Miami, FL
08.2022 - Current
  • Qualified over 100 opportunities, contributing to $11.4 million in potential revenue.
  • Exceeded quarterly sales quotas by an average of 150%, consistently driving exceptional revenue growth.
  • Identified and generated new business opportunities through targeted outreach and comprehensive research.
  • Established and maintained strong client relationships, gaining deep insights into their needs and preferences.
  • Collaborated with cross-functional teams, including marketing and sales engineers, to ensure seamless deal execution.
  • Contributed to the development of marketing strategies and campaigns by working closely with cross-functional teams.
  • Created effective cold outreach email templates, leveraging marketing tools and solution briefs, and analyzed lead data to optimize outreach efforts.

Consultant

Barnes International
Miami, FL
06.2021 - Current
  • Managed over 50 luxury yacht projects, each valued up to $20 million+, overseeing all aspects from client consultation to final delivery.
  • Led contract negotiations and closed high-value sales, ensuring client satisfaction and adherence to company profitability targets.
  • Conducted comprehensive market analyses, identifying emerging trends and advising clients on optimal investment opportunities.
  • Developed and implemented targeted marketing strategies, resulting in a 25% increase in client engagement and expanded market presence.
  • Established and maintained strong client relationships, leading to a 30% rate of repeat business and a robust referral network.
  • Collaborated with cross-functional teams, including legal, finance, and logistics, to streamline operations and enhance service delivery.

Education

Bachelor of Social Science - Economics

Florida State University

Skills

  • B2B Sales Experience
  • Lead Generation
  • Prospecting
  • Market Research
  • CRM Software: Salesforce
  • Sales Intelligence Tools: LinkedIn Sales Navigator, ZoomInfo, 6sense
  • Sales Engagement Platforms: Outreach, SalesLoft, Orum
  • Data Enrichment Tools: Seamlessai
  • Data Analysis Tools: Microsoft Excel, Google Sheets
  • Presentation Software: Microsoft PowerPoint, Google Slides
  • Problem Solving
  • Teamwork
  • Adaptability
  • Cross-Team Collaboration
  • Cold Calling

Certification

Fortinet Network Security Expert Level 1, 2 & 3

Languages

English
Native/ Bilingual
Spanish
Native/ Bilingual

Timeline

Business Development Team Lead

Fortinet
01.2024 - Current

Business Development Representative

Fortinet
08.2022 - Current

Consultant

Barnes International
06.2021 - Current

Bachelor of Social Science - Economics

Florida State University
MARIO LIZARDO